eCommerce Optimisation Specialist

At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the ExtraOrdinary in each of us.

We are united by a common goal – to reimagine the future of beauty.

The Opportunity

Sephora UK is seeking an eCommerce Optimisation Specialist to join our innovative Marketing & eCommerce Team. This dynamic role is pivotal in delivering our optimisation and personalisation strategies to drive performance, enhance customer experience, and unlock the full potential of our omni-channel presence.

As an integral part of the team, you’ll work closely with cross-functional partners and cutting-edge tools like Dynamic Yield to identify, implement, and measure impactful initiatives. Your contributions will be critical in shaping a personalised and premium customer journey while improving key KPIs such as conversion rate and site performance.

You Will Also Be Responsible For:

1. Delivering Optimisation & Personalisation Initiatives: Lead A/B testing campaigns, identify opportunities for innovation, and implement impactful changes using Dynamic Yield and other tools. Collaborate with UX, BI&A, and CRM teams to ensure seamless execution.

2. Enhancing Customer Experience: Support premiumisation efforts by optimizing CMS templates, briefing new features, and ensuring mobile and desktop journeys meet customer expectations.

3. Driving Performance Improvements: Use analytics tools like Quantum Metric and Google Analytics to uncover optimisation opportunities, monitor test performance, and refine strategies based on data-driven insights.

4. Collaborating Across Teams: Work cross-functionally with UX, Tech, and Analytics teams to prioritize and execute projects while fostering a culture of testing and personalisation.

5. Stakeholder Management: Act as a key liaison with Dynamic Yield and other partners, maintaining strong relationships to drive innovation and stay ahead of industry trends.

What You’ll Bring

We’re seeking a motivated, technically minded professional who thrives in a fast-paced, collaborative environment. You’ll bring a passion for eCommerce, a deep understanding of personalisation and optimisation, and the ability to drive meaningful results.

Our ideal candidate will also possess:

1. 2–3 years of eCommerce experience, with expertise in optimisation and personalisation.

2. Technical proficiency, including experience with HTML, QA processes, and content management systems.

3. Strong analytical skills with experience in eCommerce analytics tools and the ability to extract actionable insights.

4. Exceptional organizational and project management skills, with the ability to juggle multiple priorities and meet deadlines.

5. Commercial and results-driven mindset with a focus on profitability and performance.

6. Excellent communication skills to collaborate cross-functionally and manage both internal and external stakeholders effectively.

7. A supportive team-oriented attitude with self-motivation and adaptability in a dynamic environment.

At Sephora, your contributions will shape the future of our digital experience, ensuring our brand continues to lead and innovate in the beauty industry.

While at Sephora, you’ll enjoy…

• The people. You will be surrounded by some of the most talented leaders and teams – people you can be proud to work with.

• The learning. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.

• The culture. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. It is in our DNA to innovate and, at Sephora, all 40,000 passionate team members across 35 markets and 3,000 stores, are united by a common goal – to reimagine the future of beauty.

You can unleash your creativity, because we’ve got disruptive spirit. You can learn and evolve, because we empower you to be your best. You can be yourself, because you are what sets us apart. This, is the future of beauty. Reimagine your future, at Sephora.

Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.

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