Lead organic growth for an established business building its next stage around AI.
VUBO has operated in customer acquisition since 2014.
Over that time, our lead generation websites have generated millions of pounds in revenue.
We generate hundreds of leads each month in competitive markets including business finance, business credit cards and payment processing. Major brands have worked with us for years due to the volume and quality of customers we continue to bring them.
We are now building an AI-first customer acquisition agency and looking for an experienced SEO & Organic Growth Manager to lead the organic channel across our own websites.
Your initial priority will be Merchant Savvy,
Your objective Generate sustainable revenue growth from organic search and AI answer engines through commercially focused content, stronger authority and better systems.
You won't be starting from zero.
You’ll inherit a high-authority site (DR71) with proven rankings, and your job is to improve our SEO process and drive organic growth.
This is a lead role with real ownership.
You’ll set the plan, build the AI-powered systems behind it, and manage the people who help deliver it.
You will work directly with the founder and be supported by writers, an editor, and a developer.
Following an initial onboarding and quality review period, you will have autonomy to choose topics and publish within our agreed strategy and editorial standards.
What you’ll own
SEO strategy and content planning
Build a prioritised roadmap based on commercial opportunity, search intent, competition and performance.
Decide what to create, refresh, consolidate or improve, with Merchant Savvy as the initial focus.
Connect SEO decisions to qualified leads, referrals and revenue.
Identify technical improvements and work with our developer to implement them.
Content creation and improvement
Manage the process from research and briefs through writing, editing, publishing and performance review.
You will produce some content yourself and coordinate work with our writer and editor. Strong editorial judgement is essential: our content needs to be accurate, useful, clearly written and commercially relevant.
Data-led content and link magnets
Complete and improve the process we have started building for research-led articles and data visualisations that other websites want to cite. This means finding compelling topics, checking reliable sources, extracting useful insights and turning them into distinctive published assets. Clear, thoughtful data visualisation is central to this work. You should be comfortable creating charts with appropriate tools or directing their production with developer support. The initial focus is creating and improving assets. Outreach is outside the initial scope.
AI workflows
Use AI to improve research, analysis, briefing, content production and reporting. Build repeatable workflows that the team can use, with clear checks for factual accuracy, source quality and editorial standards. We want someone who can demonstrate how their use of AI has improved real work.
Measurement and reporting
Track performance, explain what is driving results and recommend what to do next. Our main measures will be marketing-qualified leads and referrals generated, and their contribution to revenue. Supporting measures will include:
- High-intent organic traffic and conversion rates.
- Link magnets created and relevant editorial links earned.
- Results from new and refreshed content.
- Visibility and measurable referrals from AI search.
- Improvements in production quality and efficiency.
What we’re looking for
- A proven record of growing leads, sales or revenue through SEO in competitive markets. Finance or other YMYL experience is a big plus.
- Deep practical knowledge of content strategy, on-page SEO, internal linking, technical fundamentals and link acquisition.
- Experience taking content from initial research through publication and measuring its performance.
- Strong analytical judgement and confidence working with data.
- Advanced practical use of AI tools, supported by examples of workflows you have built or improved.
- Experience with digital PR or data-led link building.
- Excellent written and spoken English, including the ability to write and edit publication-quality UK English.
- Ability to prioritise, make decisions independently, and follow work through to completion.
Experience in the financial services sector and lead generation would be valuable. Experience creating research-led content, charts, tools or other assets that earned links would be particularly relevant.
What makes this opportunity attractive
- A fixed monthly fee of £3,500-£4,000 as a full-time independent contractor.
- Real ownership, a direct line to the founder and no layers of approval.
- The chance to build an AI-first SEO operation on a DR71 platform.
- An established business with a commercial track record dating back to 2014.
- Ownership of organic growth across our own websites.
- Direct access to the founder and influence over strategy and systems.
- Writer, editor and developer support.
- Scope to develop and test AI workflows as part of your everyday work.
- A long-term relationship with increasing autonomy as we establish how we work together.
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