Outreach & Communications Officer - Outreach & Communications

Overview

Sponsors for Educational Opportunity (SEO London) is looking to hire a Communications and Outreach Officer, reporting to the Outreach Manager.

The Role

As Outreach & Communications Officer, you will act as a key first point of contact for prospective students. You will manage high volumes of enquiries across email, phone, and SMS while delivering a professional and supportive experience. You will review applicant data and documentation to assess eligibility and ensure fair and equitable access to SEO London programmes. Using Salesforce, you will maintain high‑quality data, track student journeys, and support informed admissions decision‑making. The role requires sound judgement, proactive improvement of processes, and a data‑driven approach to outreach and conversion.

Responsibilities

• Act as a point of contact for prospective students, responding timely and accurately across email, phone, and SMS.
• Provide guidance throughout the application journey, ensuring an inclusive and high‑quality candidate experience.
• Manage and prioritise a high volume of enquiries, demonstrating strong judgement and professionalism.
• Review applications, supporting evidence, and student data to assess eligibility for programmes.
• Take ownership of complex or borderline cases, applying policy and judgment to reach fair outcomes.
• Escalate high‑risk or sensitive cases where appropriate, contributing to consistent decision‑making standards.
• Streamline admissions workflows through data reviews and process improvements.
• Monitor admissions data, identify gaps or inefficiencies, and implement improvements to systems and processes.
• Ensure compliance with safeguarding, equality, and data protection policies during the admissions process.
• Maintain accurate and up‑to‑date applicant records within the CRM system, ensuring data integrity at all times.
• Track student interactions and progression through the admissions pipeline, supporting reporting and forecasting.
• Deliver outreach sessions (online/in‑person presentations) and attend communications events.
• Manage targeted SMS and call campaigns, communicating strategies to improve student recruitment.
• Work with programme teams to allocate places through admissions lists.
• Maintain accurate contact lists and track engagement to inform future outreach and marketing strategies.
• Review and monitor conversions through the CRM platform, using data insights to improve conversion rates.
• Collaborate with wider teams to ensure leads are effectively managed and places allocated appropriately.

Required Qualifications

• Bachelor’s degree (any discipline) or equivalent experience.
• Native‑level fluency in English.

Skills and Experience

• Familiarity with analytics tools or analysis to assess and improve delivery.
• Strong project management skills with a focus on execution and delivery.
• Proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint) and Canva.
• Experience using communication management and email marketing platforms (e.g., Mailchimp or Webex).

Desirable Skills and Knowledge

• Experience with Salesforce CRM.
• Experience with data analysis and visualisation.
• Understanding of the UK education landscape and student outreach.
• Good knowledge of diversity, equity and inclusion principles and their application in communications.

Behaviours

• Positive and initiative‑taking self‑starter.
• Team player with a proactive attitude.
• Creative thinker with the ability to generate engaging ideas.
• Strong written and verbal communication skills.
• Highly organised with the ability to manage multiple tasks and priorities.
• Flexible and collaborative, working effectively across teams and with stakeholders.
• Commitment to applying DEI knowledge to foster an inclusive organisational culture.

What We Offer

• Annual Leave: 28 days + Bank Holidays.
• Enhanced Family Friendly Policy.
• Flexible working (2 days in the office) and a lovely office space by Borough Station.
• Benefits include an Employee Assistance Programme and more.

Closing Date for Applications

15th June (Internal). Applications are reviewed on a rolling basis.

Equal Opportunities Statement

SEO London is committed to ensuring that no prospective or current employee is discriminated against on the basis of race, sex, gender, nationality, marital status, sexual orientation, employment status, socioeconomic background, disability, age, or any other protected characteristic. We also strive to avoid disadvantaging individuals due to any condition or requirement that is not demonstrably justifiable.