At a Glance
- Tasks: Manage your own sales territory, build relationships, and grow sales in the hospitality sector.
- Company: Established food business with a focus on the hospitality market.
- Benefits: Competitive salary, uncapped commission, company car, and flexible working.
- Other info: Great opportunity for career growth and independence in your role.
- Why this job: Enjoy being out on the road, meeting new customers, and making a real impact.
- Qualifications: Experience in field sales or FMCG preferred; must have a full UK driving licence.
The predicted salary is between 37125 - 45375 £ per year.
We are looking for a confident, commercially minded Field Sales Executive to join an established food business supplying products into the hospitality and on-trade market. This is a genuine field-based sales role. You will spend the majority of your working week out on the road, visiting customers and prospective customers across your territory, building relationships and growing sales. Your customers will include pubs, bars, clubs, hospitality venues and other independent businesses across South East London and the surrounding area.
This would suit someone with experience in FMCG, food and drink, beverages, snacks, confectionery, convenience, wholesale or on-trade sales, although we are also interested in strong field salespeople from other industries who are used to managing a geographical territory and meeting customers face-to-face.
What you’ll be doing:
- Managing your own geographical sales territory
- Spending your working week out in the field visiting customers
- Developing relationships with existing accounts
- Identifying and winning new customers across the territory
- Visiting pubs, bars, clubs and other hospitality businesses
- Introducing customers to the product range and identifying opportunities to increase sales
- Building relationships with owners, managers and key decision-makers
- Planning your own appointments, routes and daily customer visits
- Following up leads and prospecting for new business
- Maintaining regular contact with customers to increase repeat business
- Working towards individual sales and new-business targets
- Keeping accurate records of customer activity and opportunities
What we’re looking for:
Ideally, you will already have experience in a role such as: Field Sales Executive, Field Sales Representative, Territory Manager, Territory Sales Executive, Area Sales Manager, Retail Development Manager, Customer Development Executive, Trade Development Manager or similar. Experience within FMCG, food, beverages, snacks, confectionery, convenience retail, wholesale or the on-trade would be particularly useful.
More importantly, you should be:
- Comfortable spending the majority of your week out on the road
- Confident approaching and speaking with new customers face-to-face
- Comfortable generating new business rather than purely managing existing accounts
- Able to build strong relationships with independent business owners and managers
- Commercially aware and comfortable discussing products, pricing and opportunities
- Organised enough to plan and manage your own territory effectively
- Target driven and motivated by winning new business
- Personable, resilient and comfortable working independently
A full UK driving licence is essential for this position. If you currently work for a field sales agency or an FMCG, food, drink or consumer-goods business and spend your days visiting customers across a territory, we would be particularly interested in speaking with you. This is an excellent opportunity for someone who enjoys being out meeting customers rather than sitting behind a desk, and who wants ownership of their own territory and the opportunity to directly influence its growth.
Field Sales Executive in London employer: Sentrama.com
Join a high-performance outbound sales agency in Bristol, where your success is celebrated and rewarded. With a culture that prioritises elite communication and sales skills, you'll benefit from world-class training, a competitive yet supportive environment, and genuine opportunities for career progression. Here, your ambition and drive will be matched with uncapped earning potential and the chance to engage with senior decision-makers across global B2B markets.
StudySmarter Expert Advice🤫
We think this is how you could land Field Sales Executive in London
✨Leverage Local Networking Events
Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!
✨Showcase Your Sales Success Stories
Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to Sentrama.com as a field sales pro!
✨Scout Out the Competition
Research potential competitors for Sentrama.com and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.
✨Apply Through Our Website
We know that applying through job boards is tempting, but hitting up Sentrama.com’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!
We think you need these skills to ace Field Sales Executive in London
Some tips for your application 🫡
Show Off Your Sales Savvy:For a field-sales role like this one at Sentrama.com, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!
Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at Sentrama.com, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!
Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.
Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at Sentrama.com.
How to prepare for a job interview at Sentrama.com
✨Show Off Your Sales Savvy
Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!
✨Know Your Product Inside Out
Having a solid understanding of the products or services that Sentrama.com offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!
✨Flex Your Adaptability Muscles
As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!
✨Plan Your Questions Wisely
At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in Sentrama.com but also helps you get a feel for whether you’d thrive in that environment.
