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- Tasks: Support B2B clients with PR tasks, from tracking media coverage to managing social media.
- Company: Join a leading PR agency in Birmingham, known for its dynamic and innovative approach.
- Benefits: Enjoy flexible working with two days in the office and opportunities for professional growth.
- Why this job: Kickstart your PR career while making a real impact for clients and learning from industry experts.
- Qualifications: A passion for writing, social media savvy, and a proactive, client-focused mindset are essential.
- Other info: Collaborate with a supportive team and develop valuable media relationships in a vibrant city centre location.
The predicted salary is between 28800 - 43200 £ per year.
Sento Talent are delighted to be partnering with a market leading PR agency in Birmingham in their search for a Senior PR Account Executive to join their dynamic team. You will be focussing on this client's B2B clients. This role serves as the foundation of your career in public relations, where you will gain hands-on experience and develop essential skills to support account management. You will work closely with the wider team to deliver top-tier PR services for clients, handling day-to-day administrative tasks, such as tracking coverage and monitoring influencer engagement. Your contributions will be vital in ensuring smooth operations and maintaining professional records.
As you grow in the role, you’ll have the opportunity to write copy, assist in researching new ideas and campaigns, help manage social media efforts, and support the execution of client and agency activities. Additionally, you’ll learn how to stay on top of the news agenda, spot proactive opportunities for clients, and build relationships with media contacts to secure coverage. This is an excellent opportunity to learn the ins and outs of the PR industry while making meaningful contributions to our clients’ success.
Key Responsibilities:- Provide administrative support to the account team, including tracking media coverage, influencer engagement, and general account management tasks.
- Assist with drafting copy and researching new PR campaigns.
- Contribute to social media efforts for clients and the agency.
- Keep an eye on the wider news agenda to identify opportunities for clients.
- Develop media relationships and contribute to securing client coverage.
- Report to the Account Manager and help ensure accurate reporting and client evaluation.
- Client-Focused Approach: A proactive mindset with a passion for delivering the best results for clients.
- Writing Skills: Strong interest in writing, with some experience in producing content, either from education or personal projects.
- Social Media Savvy: Experience using platforms like Facebook, Instagram, and TikTok.
- Team Player: A collaborative individual who values feedback and enjoys working with a supportive team.
- Attention to Detail: Able to consistently deliver high-quality work with strong attention to detail.
- Communication Skills: Good written and verbal communication skills.
- PR Knowledge: A keen interest in the communications industry and understanding of what makes a news story.
- Tech-Savvy: Familiarity with Office and PowerPoint is a must.
- Experience with SharePoint, Teams, or similar tools.
- Familiarity with Canva or other content creation software.
- Experience in content creation for social media platforms.
This role will be based out of our client’s offices in Birmingham City Centre two days per week.
For more information on this role, please contact Steve Smaylen on 07850 461534 or via email (steve.smaylen@sentotalent.co.uk).
Contact Detail:
Sento Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior PR Account Executive - B2B (Birmingham)
✨Tip Number 1
Network with professionals in the PR industry, especially those who work in B2B. Attend local events or webinars to connect with potential colleagues and learn more about the agency's culture.
✨Tip Number 2
Stay updated on current trends in public relations and B2B communications. Follow relevant blogs, podcasts, and social media accounts to demonstrate your knowledge during interviews.
✨Tip Number 3
Prepare examples of your writing and content creation skills. Having a portfolio ready can showcase your abilities and passion for the role, making you stand out to the hiring team.
✨Tip Number 4
Familiarise yourself with the agency's clients and recent campaigns. This will help you discuss how you can contribute to their success and show that you've done your homework.
We think you need these skills to ace Senior PR Account Executive - B2B (Birmingham)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR, particularly any B2B roles. Emphasise your writing skills and any social media experience, as these are key for the Senior PR Account Executive position.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for public relations and your understanding of the industry. Mention specific examples of how you've contributed to previous projects or campaigns, and express your enthusiasm for working with B2B clients.
Showcase Your Writing Skills: Since strong writing skills are essential for this role, consider including samples of your work or links to content you've created. This could be blog posts, press releases, or social media content that demonstrates your ability to engage an audience.
Highlight Team Collaboration: In your application, mention experiences where you successfully worked as part of a team. The job description emphasises being a team player, so share examples of how you value feedback and contribute to group efforts.
How to prepare for a job interview at Sento Talent
✨Showcase Your Writing Skills
As a Senior PR Account Executive, strong writing skills are essential. Prepare samples of your previous work or personal projects that highlight your ability to craft engaging content. Be ready to discuss your writing process and how you tailor your style for different audiences.
✨Demonstrate Your Social Media Savvy
Familiarity with social media platforms is crucial for this role. Come prepared to discuss your experience with Facebook, Instagram, and TikTok. Share examples of successful campaigns you've contributed to and how you engage audiences on these platforms.
✨Research the Agency and Its Clients
Before the interview, take time to research the PR agency and its B2B clients. Understand their recent campaigns, media coverage, and industry trends. This knowledge will help you ask insightful questions and demonstrate your genuine interest in the role.
✨Highlight Your Team Player Attitude
This position requires collaboration with a supportive team. Be prepared to share examples of how you've worked effectively in teams, valued feedback, and contributed to group success. Emphasising your teamwork skills will show that you're a good fit for their dynamic environment.
