At a Glance
- Tasks: Drive product marketing strategies and collaborate with teams to launch innovative data solutions.
- Company: Join Sensor Tower, a leader in digital intelligence with a global impact.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and customer engagement.
- Why this job: Be at the forefront of tech marketing and shape the future of data-driven products.
- Qualifications: 3+ years in Product Marketing with strong communication and collaboration skills.
The predicted salary is between 58500 - 71500 £ per year.
Sensor Tower’s digital intelligence platform provides unparalleled insight into market trends, advertising, competitor’s strategies, and consumer/user audience across mobile, web, and gaming. Sensor Tower’s insights are trusted by more than 2,500 enterprises worldwide across tech, retail/commerce, entertainment/media, gaming, consumer packaged goods and finance. We’re seeking a Product Marketing Manager to join our team and help position our data-driven solutions in a rapidly evolving digital ecosystem.
About the Role
As a Product Marketing Manager (PMM) at Sensor Tower, you’ll play a critical role at the intersection of product, sales, and marketing. You’ll position complex data products with clear, compelling messaging and enable our go-to-market teams to drive growth and adoption. This is a mid-level role for a well-rounded marketer who thrives on collaboration, and strategic storytelling—someone who understands technology, SaaS, and data products and can communicate their impact clearly.
Key Responsibilities
- Develop and refine go-to-market strategies for Sensor Tower’s data and insight products, driving awareness and adoption.
- Collaborate closely with Product, Sales, and Marketing teams to position and launch new products and features.
- Build customer-facing materials (presentations, case studies, one-pagers) that clearly communicate value and unique selling propositions.
- Conduct market research and competitive analysis to inform product messaging and strategy.
- Partner with Sales to enable teams with the right messaging, collateral, and training.
- Gather and synthesize customer feedback to influence the product roadmap and marketing initiatives.
What We’re Looking For
- 3+ years of experience in Product Marketing, preferably within tech, SaaS, or data-driven products.
- Strong understanding of how to market complex or data-rich products.
- Proven experience working cross-functionally with Sales and Product Management.
- Exceptional written, verbal, and presentation skills, effectively communicating with diverse audiences while maintaining a customer-first approach.
- Ability to translate technical concepts into clear, engaging messaging for different audiences.
- Experience in WebTech, AdTech, MarTech, Gaming, or analytics products is a plus.
Product Marketing Manager London, UK · Full time · Hybrid employer: Sensor Tower
Sensor Tower is an exceptional employer that fosters a flexible work environment, allowing employees to thrive both personally and professionally. With a commitment to equal opportunities and a global presence, employees benefit from diverse perspectives and collaboration across various regions. The company prioritises employee growth through innovative projects and a supportive culture, making it an ideal place for those seeking meaningful and rewarding careers in technology.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager London, UK · Full time · Hybrid
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Sensor Tower and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Sensor Tower are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Sensor Tower on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Sensor Tower. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Manager London, UK · Full time · Hybrid
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Sensor Tower. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Sensor Tower:Show us that you’ve done your homework! In your application, briefly mention what you admire about Sensor Tower’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Sensor Tower
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Sensor Tower will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Sensor Tower, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
