Digital Marketing Strategy Analyst in City of Westminster

Digital Marketing Strategy Analyst in City of Westminster

City of Westminster Full-Time 45000 - 55000 £ / year (est.) Home office (partial)
Sensor Tower Inc.

At a Glance

  • Tasks: Deliver impactful digital marketing insights and manage client engagements for top-tier companies.
  • Company: Join Sensor Tower, a leader in data solutions with a dynamic and innovative culture.
  • Benefits: Enjoy hybrid working, competitive salary, and opportunities for professional growth.
  • Other info: Fast-paced environment with a focus on autonomy and creativity.
  • Why this job: Shape the future of digital marketing while collaborating with industry leaders.
  • Qualifications: 3+ years in marketing strategy or related fields, strong data analysis skills required.

The predicted salary is between 45000 - 55000 £ per year.

Sensor Tower is hiring a Digital Marketing Strategy Analyst to join our Innovation & Strategy team in EMEA. Our team delivers bespoke, high-impact data solutions and consulting projects to our most strategic clients, helping them maximise the value of Sensor Tower data across mobile app + web performance, digital advertising, audience and gaming insights. Reporting to the Senior Manager of Business Strategy, you will manage existing client engagements, support new business opportunities, lead key team initiatives, and collaborate cross-functionally with technical and go-to-market teams. You will also have the opportunity to shape new ideas, refine our capabilities, and influence how we deliver value to clients. This role will suit someone with strong data capability and client-facing experience, with a background in digital marketing or marketing technology, who thrives in a fast-paced, adaptable environment and is comfortable operating autonomously. Sensor Tower operates a hybrid working policy, and you will work from our London office two days a week.

What you will do:

  • Partner with the Senior Manager of Business Strategy to deliver digital marketing data and insight solutions for strategic EMEA accounts, primarily Fortune 500 and FTSE 100 companies across the US and Europe.
  • Manage ongoing client engagements while supporting new business opportunities.
  • Lead specific project workstreams end-to-end, owning delivery, timelines and stakeholder coordination.
  • Conduct analysis of digital marketing, campaign performance and consumer data, alongside QA and proof-of-concept work.
  • Translate complex datasets into clear, insight-led recommendations that drive client decision-making.
  • Support new client implementations across verticals such as CPG, Luxury and Retail.
  • Collaborate closely with Technical and Go-To-Market teams to ensure high-quality, on-time delivery aligned to client needs.

Qualifications:

  • 3+ years of experience in marketing strategy, ad-tech, mar-tech, consulting or related environments.
  • Hands-on experience with digital advertising, e-commerce or customer-level datasets.
  • Proven track record in client-facing roles with enterprise stakeholders.
  • Strong Excel-based data analysis and reporting skills. Familiarity with other analytical tools is a plus.
  • Ability to build clear, insight-led narratives in PowerPoint or Google Slides.
  • Confidence working with multiple datasets to generate actionable insights.
  • Strong communication skills, with the ability to simplify technical outputs for non-technical audiences.
  • High ownership and a proactive mindset.

Digital Marketing Strategy Analyst in City of Westminster employer: Sensor Tower Inc.

At Sensor Tower, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture. Our London office offers a hybrid working model, allowing for flexibility while collaborating with top-tier clients like Fortune 500 and FTSE 100 companies. We are committed to employee growth, providing opportunities to shape innovative strategies and insights in the fast-evolving digital marketing landscape, making your contributions impactful and rewarding.

Sensor Tower Inc.

Contact Details:

Sensor Tower Inc. Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Digital Marketing Strategy Analyst in City of Westminster

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Sensor Tower Inc. and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Sensor Tower Inc. are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Sensor Tower Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Sensor Tower Inc.. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Digital Marketing Strategy Analyst in City of Westminster

Digital Marketing Strategy
Data Analysis
Client Engagement
Project Management
Stakeholder Coordination
Excel-based Data Analysis
PowerPoint

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Sensor Tower Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Sensor Tower Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Sensor Tower Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Sensor Tower Inc.

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Sensor Tower Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Sensor Tower Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.