At a Glance
- Tasks: Create engaging digital content that captivates and inspires audiences.
- Company: Join Reed, a leader in innovative content marketing.
- Benefits: Enjoy a competitive salary, hybrid work model, and professional growth opportunities.
- Other info: Be part of a diverse team with a commitment to equal opportunities.
- Why this job: Make your mark in a creative role that blends analytics with storytelling.
- Qualifications: Experience in content creation, SEO knowledge, and strong communication skills.
The predicted salary is between 40000 - 45000 £ per year.
Company: Reed
Salary: £40,000 to £45,000 depending on experience
Location: Reed N900 - 900 Pavilion Dr, Northampton NN4 7RG (hybrid, two days in office, three days remote)
Contract: Full Time, 37.5 hours per week, permanent
About The Role
As a Senior Digital Content Writer, you will play a key role in our content marketing team, the hub of creativity and innovation. You will take ownership of crafting compelling content that not only performs strongly in search and AI visibility but also resonates, engages and inspires. This role offers a balance of analytical and creative work, combining performance‑focused content with wider editorial storytelling and campaign ideas.
Key Responsibilities
- Support the Head of Content Marketing in maintaining high editorial standards with strong quality control across all outputs
- Bring fresh ideas and creative thinking to the team to enhance storytelling
- Ensure all content aligns with the Reed tone of voice
- Plan and deliver a balanced mix of hub, hero and hygiene content aligned to business goals
- Oversee content produced by other team members and provide mentoring support
- Work closely with external agency partners to deliver high performing SEO, GEO and AEO content across search and digital PR
- Carry out research into industries, trends and audience interests, alongside brand and competitor analysis
- Support the planning and optimisation of the content calendar in line with business priorities
- Build and maintain strong relationships with internal and external stakeholders
What We Are Looking For
- Proven experience creating high performing content across a range of formats and channels for both B2B and B2C audiences
- Strong understanding of SEO, including keyword optimisation and using data to drive content decisions
- Excellent attention to detail with strong proofreading, editing and organisational skills
- Confident communicator with experience collaborating and supporting others
- Good understanding of content marketing principles and audience focused storytelling
- Experience using CMS platforms and managing multiple projects in a fast‑paced environment
- Self‑motivated with the ability to work independently across competing priorities
- Understanding of technical SEO and how it impacts content performance
- Experience using AI tools to support content creation and efficiency
- Degree or equivalent in a relevant field and experience delivering content strategies that drive visibility and growth
All job offers are subject to satisfactory references and compliance with vetting requirements applicable to the role. Reed is an equal opportunities employer. We aim to ensure that no candidate or employee receives less favourable treatment on the grounds of gender, race, disability, sexual orientation, religion or belief, age, gender identity, marital or civil partnership status, pregnancy or maternity. We are a Mindful Employer and offer a guaranteed interview scheme for disabled applicants who meet the minimum criteria. As a proud signatory of the Armed Forces Covenant, we welcome applications from ex‑services personnel, reservists and cadets and offer a guaranteed interview for applicants who meet the minimum criteria.
Senior Digital Content Writer in Northampton employer: Self Money Care Digital Marketing Blog
Vanguard is an exceptional employer, offering a dynamic work environment in Manchester where creativity meets purpose. As a Content Creator, you'll not only have the opportunity to craft engaging content that empowers retail investors but also benefit from a culture that prioritises employee growth and collaboration. With access to ongoing training and a commitment to innovation, Vanguard ensures that you can thrive both personally and professionally while making a meaningful impact in the world of finance.
Contact Details:
Self Money Care Digital Marketing Blog Recruitment Team
