Community Engagement (Digital Marketing) Executive in Norwich

Our exclusive client is a fast-growing, purpose-driven tech company. Founded two decades ago, they've built a loyal community of users who are passionate about making a positive environmental impact. The company is now at an exciting inflection point – scaling rapidly with ambitious growth targets and investing significantly in the teams that will drive this expansion. This is a multi-award-winning business with a genuine commitment to creating a best-in-class workplace. Their team culture is collaborative, learning-focused, and genuinely invested in helping employees grow. They're looking for talented individuals who want to be part of something meaningful whilst building their careers in a supportive, growth-orientated environment.

The Role

Are you a digital marketing enthusiast with an analytical mindset and a hunger to grow? They're seeking a Community Engagement Executive to join their Product team and drive engagement and growth across their digital communities. This is a high-impact delivery role perfect for someone stepping up from a junior position into greater ownership and responsibility. You'll have direct accountability for the performance and growth of their public communities – platforms connecting thousands of engaged users. Your focus will be activating sign-ups, increasing user engagement, driving repeat participation, and understanding the data that tells you what's working and what's not.

You’ll work closely with Account Managers and the Product team, blending campaign execution, data analysis, and strategic insights to move the needle on community health and user activation. This role offers genuine autonomy with strong support and mentoring as you develop.

Key Responsibilities

• Execute engagement and growth campaigns across digital communities using HubSpot CRM, email tools, and internal analytics dashboards.
• Build, schedule, and deploy campaigns – owning the full execution cycle from strategy through to reporting and insights.
• Track and deeply understand community performance metrics: registrations, active users, participation rates, drop-off points, and campaign performance.
• Analyse user behaviour and the customer journey to identify friction points, barriers, and opportunities for increased engagement.
• Use data insights to drive actionable improvements – feeding findings back to Account Management, Product, and Marketing teams.
• Draft compelling campaign copy for emails and in-platform messaging, with support developing towards autonomy.
• Support A/B testing and continuously test and optimise campaign approaches.
• Partner with Account Managers to deliver engagement plans for client communities and support client reporting.

About You

Essential Experience & Skills

• Previous experience in a junior-level digital marketing, CRM, community management, or customer operations role.
• Strong digital literacy and demonstrated confidence working with CRM systems – ideally HubSpot (or similar platforms).
• Analytical mindset with the ability to interpret data, dashboards, reports, and engagement metrics.
• Clear written communication skills – you can craft engaging copy for emails and campaign communications.
• Strong organisational skills and the ability to manage multiple campaigns and priorities simultaneously.
• Working knowledge of GDPR and PECR compliance, particularly as they relate to email marketing and community engagement.

Desirable

• Experience working in a SaaS, platform, or community-based product company.
• Familiarity with sustainability, behaviour change, or social impact sectors.
• Basic experience creating simple digital assets, email templates, or social media content.
• Some experience with basic SEO or social media engagement.

The Right Mindset

They're looking for someone with genuine curiosity about data and user behaviour. You should be someone who wants to learn, isn't afraid to ask questions, and sees problems as opportunities to find solutions. You're detail-oriented, proactive, and genuinely excited by the idea of growing into a more senior role over time.

Why Join This Team?

• Structured growth: They invest in you. You'll get a dedicated personal development plan, a transparent career progression framework, and a generous annual training budget.
• Flexibility: 24 days annual leave plus bank holidays (with options to bank flexitime and take additional days), hybrid working, and flexible hours.
• Genuine benefits: Private healthcare, salary-sacrificed pension, cycle to work scheme, EV car scheme, and more.