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- Tasks: Lead marketing strategy, execute campaigns, and build a team in a fast-paced environment.
- Company: Sees.ai is revolutionising industries with autonomous drone technology for high-quality inspections.
- Benefits: Competitive salary, equity package, and resources to make a real impact.
- Why this job: Join a visionary team shaping a new market with innovative technology and strong growth potential.
- Qualifications: Significant marketing experience, leadership skills, and a background in B2B marketing required.
- Other info: Hands-on role with opportunities for international expansion and team building.
The predicted salary is between 43200 - 72000 £ per year.
At sees.ai, we are positioned as the leader in a new category that is revolutionising a major industry. We are looking for a Head of Marketing to drive forward this leadership, educating the market and driving demand.
With more pressure than ever on critical national infrastructure, we are using autonomous drone technology to deliver high quality inspection data with dramatically lower cost, carbon, and risk than traditional methods.
As Head of Marketing, you will be working with our visionary Founders to shape how this market talks about itself, translating their deep insights into compelling narratives for customers, investors, and policymakers. As this is a new and rapidly developing category, you will be working closely with the team, leveraging their knowledge to position sees.ai as the definitive leader. You will be translating the strategic direction of the business into practical marketing activities that deliver ROI, and helping the business understand what marketing methods work as this industry develops.
We are a small but growing business, so this is a hands-on role where you will be establishing the marketing function before moving on to building a team as we grow. We are a technology-led business, so you need to be comfortable with complex engineering concepts, and able to communicate these effectively to a range of audiences.
Key Responsibilities- Define and execute marketing strategy to position sees.ai as the category leader
- Develop go-to-market strategies for UK and, in time, European, and US markets
- Determine optimal marketing approach: broad awareness campaigns vs. focused account-based marketing
- Own the marketing budget and demonstrate clear ROI on marketing investments
- Collaborate with leadership team on business strategy and growth planning
As we are a small team, we need someone in post who is willing and able to be hands-on. We are particularly interested in candidates with strong writing skills, able to contribute to content production and thought leadership.
- Public Relations & Thought Leadership: Build brand authority through strategic PR, media relationships, and Founder positioning/profile raising
- Content Strategy: Develop compelling content across all formats to educate market and drive demand
- Event Marketing: Plan and execute industry events, conferences, webinars, and customer experiences
- Digital Marketing: Oversee website optimisation, social media strategy, and email marketing campaigns
- Video Production: Create engaging video content for multiple channels and audiences
- Brand Development: Ensure consistent brand messaging and visual identity across all touchpoints
- Build and scale the marketing team as the business grows
- Identify skill gaps and recruit top marketing talent
- Manage relationships with external agencies and vendors (as we grow)
- Develop marketing processes and workflows for a growing team
- Mentor and develop marketing team members
- Drive qualified lead generation and support sales pipeline development
- Establish marketing metrics, KPIs, and reporting frameworks
- Optimise marketing funnel performance and conversion rates
- Analyse market trends and competitive landscape
- Support international expansion efforts
- Significant marketing experience, with evidence of leadership in previous roles
- Proven track record of building marketing functions from the ground up
- Experience launching products or companies in new/emerging categories
- Strong background in B2B marketing with both inbound and outbound strategies
- Ideally, international marketing experience
- Budget management and P&L responsibility
- Team building and leadership experience
- Deep understanding of modern marketing stack and technologies
- Data-driven approach to marketing with strong analytical skills
- Content creation and storytelling expertise
- Event planning and execution experience
- PR and media relations capabilities
- Digital marketing expertise across multiple channels
- Entrepreneurial mindset with ability to thrive in fast-paced startup environment
- Strategic thinker who can also execute tactically
- Excellent communication and presentation skills
- Creative problem-solver with strong attention to detail
- Collaborative leader who can work cross-functionally
- Results-oriented with track record of meeting/exceeding targets
- Competitive salary and equity package
- Opportunity to define and lead marketing for a category-defining company
- Budget and resources to make an impact
- International scope and growth opportunities
This role reports directly to VP Marketing and will be a key member of the senior leadership team.
LocationWe have offices in London and Chichester, working 3-4 days a week in the office.
Head of Marketing employer: Sees
Contact Detail:
Sees Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Familiarise yourself with the latest trends in autonomous drone technology and how they impact marketing strategies. This knowledge will help you engage in meaningful conversations with the leadership team and demonstrate your understanding of the industry.
✨Tip Number 2
Network with professionals in the B2B marketing space, especially those who have experience in emerging categories. Attend relevant industry events or webinars to build connections that could provide insights and support for your application.
✨Tip Number 3
Prepare to showcase your hands-on marketing experience by thinking of specific examples where you've successfully built marketing functions from scratch. Be ready to discuss how you can apply these experiences to the unique challenges at sees.ai.
✨Tip Number 4
Research sees.ai's current marketing efforts and identify areas for improvement. This will not only show your initiative but also allow you to present actionable ideas during discussions, positioning you as a proactive candidate.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in leadership roles. Focus on achievements that demonstrate your ability to build marketing functions and drive demand in new categories.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Discuss how your entrepreneurial mindset and strategic thinking align with sees.ai's mission and how you can contribute to their growth.
Showcase Your Writing Skills: Since strong writing skills are essential for this position, include examples of content you've created, such as articles, marketing materials, or thought leadership pieces. This will demonstrate your ability to communicate complex concepts effectively.
Highlight Relevant Metrics: When discussing your previous roles, include specific metrics that showcase your success in driving ROI and lead generation. This could be percentage increases in leads, conversion rates, or successful campaign outcomes.
How to prepare for a job interview at Sees
✨Understand the Company and Its Vision
Before your interview, make sure to research sees.ai thoroughly. Understand their mission, the technology they use, and how they position themselves in the market. This will help you align your answers with their goals and demonstrate your genuine interest in the role.
✨Showcase Your Hands-On Experience
As this role requires a hands-on approach, be prepared to discuss specific examples from your past where you executed marketing strategies yourself. Highlight your ability to manage budgets, lead campaigns, and produce content, as these are crucial for the Head of Marketing position.
✨Prepare for Strategic Discussions
Expect to engage in conversations about marketing strategy and execution. Be ready to share your thoughts on go-to-market strategies, account-based marketing, and how you would measure ROI. This shows that you can think strategically while also being able to execute tactically.
✨Demonstrate Your Leadership Skills
Since you'll be building and leading a marketing team, it's important to convey your leadership style and experience. Share examples of how you've mentored team members, managed external agencies, and fostered collaboration within a team to achieve marketing goals.
