At a Glance
- Tasks: Drive growth strategy and secure new business opportunities in a leading creative agency.
- Company: Join Seen Studios, an industry leader in brand retail experiences.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional development.
- Why this job: Shape the future of retail design while working with high-profile brands.
- Qualifications: 5+ years in business development with strong retail brand connections.
- Other info: Dynamic team environment focused on collaboration and innovation.
The predicted salary is between 36000 - 60000 £ per year.
This is a rare and incredible opportunity within industry leading agency, Seen Studios. We are on the lookout for a Senior New Business Manager & Marketing – Experienced in Brand Retail Experiences. As the Senior New Business Manager, you'll be responsible for driving the agency's growth strategy, identifying, engaging, and converting new business opportunities, while leading proactive initiatives to enhance the agency's market profile, alongside the Marketing Manager. Reporting directly to the Director of Retail, you will manage and nurture a pipeline of opportunities, secure new briefs, and play an integral role in shaping the agency's commercial future.
Key Responsibilities
- Lead Generation
- Lead and implement the agency's Retail new business strategy, working closely with the MD, CSD and Director of Retail to agree key target categories and brands.
- Proactively prospect, qualify leads, and develop relationships with brand and marketing decision-makers.
- Identify, research, and target potential clients that align with the agency's specialisms in strategic retail design, brand experience and content.
- Manage and nurture a new business pipeline through CRM and outreach initiatives, ensuring consistent, strategic engagement with prospects.
- Lead the ongoing development and updating of agency credentials, case studies, and marketing collateral. Ensuring content is always fresh, relevant, and reflective of the agency's capabilities and recent work.
- Support the creation of persuasive proposals, RFP/RFI responses, in collaboration with the DOF, creative, project management, and leadership teams.
- Represent the agency at relevant industry events, awards, networking opportunities, and client meetings.
- Be the first point of contact to pick up and respond to inbound, new business opportunities.
- Present key opportunities and data to qualify these opportunities and make a recommendation to the MD, CSD and DOF as to how to proceed.
- Lead the development of our communication and response – e.g. tailored agency credentials, RFI and RFPs documents.
- Track all inbound opportunities and ensure prospect details are added to Hubspot.
- Pitching
- Work with the SLT and wider agency to deliver exceptional pitch responses for net new clients.
- Be a font of knowledge when it comes to understanding the Retail brand's needs and the client audience.
- Provide industry, brand and client insight to help shape the agency's winning response.
- Manage pitch learnings sessions with the client and internal team.
- Marketing and NB activity
- Own and coordinate the delivery of internal new business initiatives including seminars, roundtables, and agency-hosted events that support profile-building and lead generation.
- Work closely with the marketing team to shape and activate thought‐leadership content, PR opportunities, social campaigns, case studies, and inbound marketing activity.
- Stay ahead of trends, brand activations, and competitor activity — ensuring the agency is aware of, and responding to, shifts in the retail and experiential landscape.
- Reporting
- Provide regular reporting on pipeline health, conversion rates, and new business KPIs to the leadership team.
- Lead weekly New Business meetings with MD, CSD and DOF, coming with updates and ideation on how to strengthen strategic outreach and qualification.
- Support the MD and CSD on monthly and quarterly board reports that looks back and ahead.
- Manage of specified new business expenditure lines, feeding into the CSD budget holder.
- Harness Hubspot as a hard-working CRM tool. Recommend and leverage the platform tools to improve our tracking, reporting and communications with prospects.
- Track and benchmark our performance against the competition.
Key Skills & Experience
- Minimum 5+ years of proven new business or business development experience with retail brands – with a focus on Retail Design briefs, ideally within a creative agency, production house, or retail/experiential environment.
- Strong network of contacts within retail, fashion, beauty, lifestyle, and/or performance sectors.
- Demonstrable track record of identifying and securing new business with high‐profile brands.
- Excellent relationship builder, confident engaging with senior stakeholders, brand directors, and marketing decision-makers.
- Strong commercial acumen with experience navigating procurement processes, pitching, and negotiating contracts.
- Strategic thinker with the ability to balance immediate opportunities with long‐term business development goals.
- Outstanding written and verbal communication skills — confident writing proposals, presentations, and credentials documents.
- Organised, proactive, and results‐driven, with the ability to manage multiple opportunities and projects concurrently.
- A team player who enjoys collaborating internally, energising teams, and representing agency culture externally.
At Seen Studios we are committed to providing an inclusive environment where everyone feels seen, heard and celebrated. We welcome applications from everyone. If you are invited to an interview, please let us know if there are any reasonable adjustments we can make to best accommodate your needs.
Senior New Business Manager in London employer: Seen Studios | B Corp Certified
Contact Detail:
Seen Studios | B Corp Certified Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior New Business Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, seminars, and even online. Building relationships can open doors to opportunities that aren’t advertised.
✨Tip Number 2
Be proactive in your outreach. Don’t just wait for job postings; reach out to companies you admire. A well-crafted email can make a lasting impression and might just land you an interview.
✨Tip Number 3
Showcase your expertise! Create content that highlights your knowledge in retail design and brand experiences. Share it on social media or your own blog to get noticed by potential employers.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative to apply directly. It shows you're genuinely interested in joining our team at Seen Studios.
We think you need these skills to ace Senior New Business Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior New Business Manager role. Highlight your experience in retail design and business development, and show us how you can drive growth for Seen Studios.
Showcase Your Achievements: Don’t just list your responsibilities; we want to see your successes! Include specific examples of how you've secured new business or enhanced market profiles in previous roles. Numbers and results speak volumes!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who fits our culture at Seen Studios, so don’t be afraid to show us who you are and what makes you passionate about this industry.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Seen Studios | B Corp Certified
✨Know Your Stuff
Before the interview, dive deep into Seen Studios' recent projects and their approach to retail design. Familiarise yourself with their brand ethos and how they position themselves in the market. This will not only show your genuine interest but also help you tailor your responses to align with their values.
✨Showcase Your Network
As a Senior New Business Manager, your connections matter. Be ready to discuss your existing relationships within the retail sector and how you can leverage them for Seen Studios. Prepare examples of how you've successfully engaged with decision-makers in the past to secure new business opportunities.
✨Prepare for Pitching Scenarios
Anticipate questions about your pitching strategies and be prepared to share specific examples of successful pitches you've led. Think about how you can demonstrate your understanding of client needs and how you’ve tailored proposals to meet those needs effectively.
✨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions that reflect your understanding of the agency's goals and challenges. Inquire about their current new business strategies or how they measure success in lead generation. This shows you're not just interested in the role, but also in contributing to the agency's growth.