At a Glance
- Tasks: Drive growth strategy and secure new business opportunities in a leading agency.
- Company: Join Seen Studios, an industry leader in brand retail experiences.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional development.
- Other info: Dynamic team environment focused on collaboration and innovation.
- Why this job: Shape the future of retail design while working with top brands.
- Qualifications: 5+ years in new business development with strong retail connections.
The predicted salary is between 50000 - 65000 £ per year.
This is a rare and incredible opportunity within industry leading agency, Seen Studios. We are on the lookout for a Senior New Business Manager & Marketing – Experienced in Brand Retail Experiences. As the Senior New Business Manager, you’ll be responsible for driving the agency’s growth strategy, identifying, engaging, and converting new business opportunities, while leading proactive initiatives to enhance the agency’s market profile, alongside the Marketing Manager. Reporting directly to the Director of Retail, you will manage and nurture a pipeline of opportunities, secure new briefs, and play an integral role in shaping the agency’s commercial future.
Key Responsibilities
- Lead Generation
- Lead and implement the agency’s Retail new business strategy, working closely with the MD, CSD and Director of Retail to agree key target categories and brands.
- Proactively prospect, qualify leads, and develop relationships with brand and marketing decision-makers.
- Identify, research, and target potential clients that align with the agency’s specialisms in strategic retail design, brand experience and content.
- Manage and nurture a new business pipeline through CRM and outreach initiatives, ensuring consistent, strategic engagement with prospects.
- Lead the ongoing development and updating of agency credentials, case studies, and marketing collateral.
- Support the creation of persuasive proposals, RFP/RFI responses, in collaboration with the DOF, creative, project management, and leadership teams.
- Represent the agency at relevant industry events, awards, networking opportunities, and client meetings.
- Be the first point of contact to pick up and respond to inbound, new business opportunities.
- Present key opportunities and data to qualify these opportunities and make a recommendation to the MD, CSD and DOF as to how to proceed.
- Lead the development of our communication and response – e.g. tailored agency credentials, RFI and RFPs documents.
- Track all inbound opportunities and ensure prospect details are added to Hubspot.
- Pitching
- Work with the SLT and wider agency to deliver exceptional pitch responses for net new clients.
- Provide industry, brand and client insight to help shape the agency’s winning response.
- Manage pitch learnings sessions with the client and internal team.
- Marketing and NB activity
- Own and coordinate the delivery of internal new business initiatives including seminars, roundtables, and agency-hosted events that support profile-building and lead generation.
- Work closely with the marketing team to shape and activate thought‑leadership content, PR opportunities, social campaigns, case studies, and inbound marketing activity.
- Stay ahead of trends, brand activations, and competitor activity — ensuring the agency is aware of, and responding to, shifts in the retail and experiential landscape.
- Reporting
- Provide regular reporting on pipeline health, conversion rates, and new business KPIs to the leadership team.
- Lead weekly New Business meetings with MD, CSD and DOF, coming with updates and ideation on how to strengthen strategic outreach and qualification.
- Support the MD and CSD on monthly and quarterly board reports that looks back and ahead.
- Manage of specified new business expenditure lines, feeding into the CSD budget holder.
- Harness Hubspot as a hard-working CRM tool.
- Track and benchmark our performance against the competition.
Key Skills & Experience
- Minimum 5+ years of proven new business or business development experience with retail brands – with a focus on Retail Design briefs, ideally within a creative agency, production house, or retail/experiential environment.
- Strong network of contacts within retail, fashion, beauty, lifestyle, and/or performance sectors.
- Demonstrable track record of identifying and securing new business with high‑profile brands.
- Excellent relationship builder, confident engaging with senior stakeholders, brand directors, and marketing decision-makers.
- Strong commercial acumen with experience navigating procurement processes, pitching, and negotiating contracts.
- Strategic thinker with the ability to balance immediate opportunities with long‑term business development goals.
- Outstanding written and verbal communication skills — confident writing proposals, presentations, and credentials documents.
- Organised, proactive, and results‑driven, with the ability to manage multiple opportunities and projects concurrently.
- A team player who enjoys collaborating internally, energising teams, and representing agency culture externally.
At Seen Studios we are committed to providing an inclusive environment where everyone feels seen, heard and celebrated. We welcome applications from everyone. If you are invited to an interview, please let us know if there are any reasonable adjustments we can make to best accommodate your needs.
Senior New Business Manager in England employer: Seen Studios | B Corp Certified
Seen Studios is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. As a Senior New Business Manager, you will benefit from ample opportunities for professional growth while working alongside industry leaders in a vibrant environment located at the heart of the retail design sector. With a commitment to innovation and employee well-being, Seen Studios offers a unique platform for you to make a meaningful impact on the agency's commercial future.
Contact Details:
Seen Studios | B Corp Certified Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior New Business Manager in England
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, seminars, and even online. The more people you know, the better your chances of landing that Senior New Business Manager role.
✨Tip Number 2
Show off your expertise! Create a portfolio that highlights your best work in retail design and brand experiences. When you meet potential clients or decision-makers, having something tangible to share can really set you apart.
✨Tip Number 3
Be proactive! Don’t just wait for opportunities to come to you. Research brands that align with Seen Studios’ vision and reach out directly. A well-timed email or call can make all the difference.
✨Tip Number 4
Keep it fresh! Stay updated on industry trends and competitor activities. This knowledge will not only help you in conversations but also in crafting tailored proposals that resonate with potential clients.
We think you need these skills to ace Senior New Business Manager in England
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in retail brand management and new business development. We want to see how your skills align with the role, so don’t hold back on showcasing your relevant achievements!
Showcase Your Network:Since this role involves engaging with senior stakeholders, it’s a good idea to mention your connections within the retail and creative sectors. We love seeing candidates who can leverage their network to drive new business opportunities!
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity, so make sure your key skills and experiences shine through without unnecessary fluff. Remember, less is often more!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at Seen Studios!
How to prepare for a job interview at Seen Studios | B Corp Certified
✨Know Your Stuff
Before the interview, dive deep into Seen Studios' recent projects and their approach to retail design. Familiarise yourself with their brand ethos and how they position themselves in the market. This will not only show your genuine interest but also help you tailor your responses to align with their values.
✨Showcase Your Network
As a Senior New Business Manager, your connections matter. Be ready to discuss your existing relationships within the retail sector and how they can benefit Seen Studios. Highlight specific examples of how you've leveraged these connections to secure new business opportunities in the past.
✨Prepare for Pitching Scenarios
Expect to be asked about your pitching strategies. Prepare a few case studies where you successfully led pitches for retail brands. Discuss the insights you gathered about the clients' needs and how you tailored your proposals to win them over. This will demonstrate your strategic thinking and ability to engage with decision-makers.
✨Ask Insightful Questions
Interviews are a two-way street. Prepare thoughtful questions about Seen Studios' future direction, their approach to new business development, and how they measure success. This shows that you're not just interested in the role but also in contributing to the agency's growth and understanding its challenges.
