At a Glance
- Tasks: Lead impactful influencer marketing campaigns and foster strong client relationships.
- Company: Join SEEN Group, a culture-first agency shaping the future of beauty marketing.
- Benefits: Collaborative environment, creative freedom, and opportunities for personal growth.
- Other info: Work with passionate professionals across PR, brand experience, and strategy.
- Why this job: Be a part of a dynamic team that celebrates bold thinking and innovation.
- Qualifications: Proven experience in influencer marketing and strong leadership skills.
The predicted salary is between 36000 - 60000 £ per year.
Role Overview: The Influencer Marketing Director is a senior member of SEEN Group's dedicated influencer team. An expert in influencer and social media, the director is responsible for the creation and delivery of impactful influencer marketing campaigns across SEEN's client network, executing excellence across the division's services and fostering lasting client relationships. The role requires exceptional relationships within the UK influencer landscape, a strong understanding of local beauty culture, and the ability to collaborate seamlessly with wider agency teams across Communications & Brand Experience.
The Influencer Marketing Director is an inspiring leader and mentor, empowering the Community X SEEN Advocacy & Partnerships team to excel, innovate and push creative boundaries – and works closely with the division's Head to drive new opportunities with both existing and prospective clients. The Influencer Marketing Director role demonstrates curiosity and a commitment to continuous learning, staying ahead of the fast-moving worlds of social media, influencer marketing, and beauty culture through ongoing self‐development and industry awareness.
Key Focus Areas
- Leading end‐to‐end influencer strategy and campaign delivery
- Building and maintaining strong UK creator, talent and agent relationships
- Driving creative excellence and performance insights
- Building trusted senior client partnerships
- Leading and developing the Advocacy & Partnerships team
- Contributing to new business and thought leadership
- Championing best‐in‐class influencer practice and regulation
Joining SEEN means being part of a team that's shaping the future of beauty marketing. We're a culture‐first, people‐driven agency that believes creativity thrives when people do. We work with purpose, lead with curiosity, and celebrate the kind of bold thinking that elevates brands and careers. You'll collaborate with specialists across PR, influencer, brand experience and strategy and be encouraged to bring your voice and your vision to the work we create together. SEEN is a place to grow, to stretch, to be inspired, and to make a meaningful mark on one of the most dynamic industries.
If you're an inspiring senior influencer marketing leader with a passion for beauty and culture – we'd love to hear from you.
To learn more about SEEN Group visit seengroup.com or follow us on Instagram @seen_group and @communityxseen.
Influencer Marketing Director in London employer: SEEN Group
SEEN Group is an exceptional employer that prioritises employee experience and growth within a vibrant, fast-paced environment in London. With a strong focus on creativity, inclusivity, and excellence, the company fosters a culture where employees are empowered to innovate and utilise cutting-edge technology, including AI tools, to enhance their work. As part of a dynamic team supporting some of the world's leading brands, you'll find ample opportunities for professional development and a supportive atmosphere that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Director in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SEEN Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SEEN Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SEEN Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at SEEN Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Influencer Marketing Director in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SEEN Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of SEEN Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about SEEN Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at SEEN Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SEEN Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At SEEN Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
