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- Tasks: Join us as a CRM Executive to enhance VIP experiences at live events.
- Company: Seat Unique revolutionises ticketing, making premium live experiences accessible for fans worldwide.
- Benefits: Enjoy a dynamic office environment in London with opportunities for growth and collaboration.
- Why this job: Be part of a fast-growing startup that values innovation and unforgettable fan experiences.
- Qualifications: 2-3 years in CRM or email marketing; strong writing skills and a collaborative spirit required.
- Other info: Office-based role fostering agility and quick decision-making in the exciting live events industry.
The predicted salary is between 30000 - 42000 £ per year.
Our mission at Seat Unique is simple: to make premium live experiences more accessible to fans.
We are at the forefront of revolutionising the ticketing and hospitality industry by offering a safe, secure, and seamless online platform for fans to purchase official premium tickets and hospitality packages for their favourite sports, music and cultural events.
Seat Unique empowers clubs, promoters, venues, and rights holders to expand their reach, increase revenues, and enhance the overall fan experience. We provide a comprehensive solution that enables our partners to connect with new audiences and deliver exceptional experiences seamlessly.
We have forged official partnerships with globally renowned sports clubs, venues, and rights holders. We exclusively power hospitality and premium ticket sales through over 60 direct partnerships, including prestigious clubs such as Burnley FC, Yorkshire Cricket, and the Jacksonville Jaguars UK to name just a few.
At Seat Unique, we believe in the power of live events. That’s why we go beyond merely selling tickets; we deliver unforgettable experiences for fans. In a time when the experience economy is thriving, Seat Unique’s strong positioning is reflected in our remarkable growth trajectory. Recently ranked 4th among the fastest-growing tech startups in Sifted’s 100: UK & Ireland in 2024, our commitment to excellence and innovation continues to drive our success.
If you are passionate about revolutionising the live events industry and creating memorable experiences for fans worldwide, Seat Unique is the place for you! Join our dynamic team, and be a part of shaping the future of the premium ticketing and hospitality industry.
Who we’re looking for
Seat Unique is looking fora dedicated and customer-centric CRM Executive to join our team. In this role, you will be at the forefront of our venue liaison to ensure customers feel the optimal VIP experience across all venues. You will be responsible for championing our pre-event & on-site customer experience to ensure seamless arrival to the correct entrance, suite & seating whilst highlighting awareness of all VIP perks throughout the event experience.
We\’re in the live events business, which means in-person events are our core. This translates to our company culture and this rolerequires the candidate to be in the office five days a weekat our London HQ. This in-person environment fosters agility. Being together allows our team to make quick decisions and adapt to the constant changes in our industry.
As a CRM Executive, you will be responsible for ensuring that customers enjoy an outstanding and seamless VIP experience from pre-event planning through to on-site coordination and post-event follow-up.
Your role will involve:
- Support the execution and optimisation of CRM campaigns across email, SMS, and in-app channels.
- Produce high-quality written content for landing pages and blog articles to support broader SEO goals and increase organic visibility.
- Collaborate with the content and SEO teams to develop keyword-targeted articles and engaging content that boosts organic visibility and supports lead generation goals.
- Work closely with the wider marketing, commercial, and data teams to develop targeted customer journeys and lifecycle marketing initiatives.
- Create, proofread, and schedule engaging, on-brand content that drives engagement and conversions.
- Segment audiences using CRM tools to ensure the right messages reach the right customers at the right time.
- Analyse campaign performance metrics and report on results, providing actionable insights to improve future campaigns.
- Assist in the development of A/B tests to optimise subject lines, content, and send times.
- Ensure CRM data integrity, compliance, and best practices are maintained.
Skills & Experience
While these qualifications are highly regarded, we appreciate the value of diverse experiences. You don\’t need all of them, but they could include:
- 2–3 years of experience in a CRM, email marketing, or customer engagement role.
- Excellent writing and editing skills, with experience creating digital content that is both user- and SEO-friendly.
- Strong command of written English with exceptional attention to detail in grammar, tone, and clarity.
- Experience using CRM platforms (e.g., HubSpot, Salesforce, Klaviyo, or similar).
- Comfortable working with customer data and basic analytics to inform campaign strategies.
- Organised, proactive, and capable of managing multiple campaigns and deadlines.
- A collaborative team player with a growth mindset and a genuine enthusiasm for enhancing the customer experience.
- Experience in the events, entertainment, or e-commerce industry.
- Understanding of GDPR and data privacy best practices.
- Basic knowledge of HTML for email formatting.
Employee share options scheme
Quarterly bonus
23 days of annual leave + public holidays
A top-tier private health insurance package
Learning and development budget
Employee Referral Scheme
Cycle to work scheme
Weekly Deliveroo vouchers
Access to VIP experiences at live events
Seat Unique is the trusted Premium Ticketing Marketplace where fans can buy hospitality packages and premium tickets to live sports, music and cultural events.
Through technology, we provide an easy to use online platform that offers and promotes awareness of premium access to live events.
We work with clubs and venues directly to ensure that all hospitality packages and premium tickets available on our platform are 100% official and come with guaranteed entry.
We are proud to be partnered with some of the biggest sports clubs and venues in the world, including the Welsh Rugby Union, York Racecourse and Lancashire Cricket.
By using our innovative software, our partners can exclusively exhibit their premium hospitality offerings through our website.
Our software allows clubs and venues to sell hospitality tickets to fans safely and securely, 24 hours a day, 7 days a week. By powering online hospitality sales in this way, we help clubs and venues maximise their sales channels and increase sales conversions more effectively and efficiently.
This enables us to create a safe and secure online space in which customers are guaranteed access to the best packages at the best possible price.
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CRM Executive employer: Seat Unique
Contact Detail:
Seat Unique Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive
✨Tip Number 1
Familiarise yourself with the latest trends in CRM and customer engagement, especially within the events industry. Understanding how to enhance customer experiences through technology will set you apart as a candidate.
✨Tip Number 2
Network with professionals in the live events and ticketing sectors. Attend industry events or join relevant online forums to connect with people who can provide insights or even referrals for the CRM Executive role.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive successful CRM campaigns in the past. Being able to discuss specific metrics and outcomes will demonstrate your capability in this area.
✨Tip Number 4
Research Seat Unique's partnerships and recent projects. Being knowledgeable about their collaborations with clubs and venues will help you articulate how you can contribute to their mission during interviews.
We think you need these skills to ace CRM Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM, email marketing, or customer engagement. Emphasise any roles where you’ve created digital content or worked with CRM platforms, as these are key for the CRM Executive position.
Craft a Compelling Cover Letter: In your cover letter, express your passion for enhancing customer experiences and your understanding of the live events industry. Mention specific examples of how you've successfully executed CRM campaigns or improved customer engagement in previous roles.
Showcase Your Writing Skills: Since excellent writing is crucial for this role, include samples of your written work if possible. This could be blog articles, landing pages, or any other content that demonstrates your ability to create engaging and SEO-friendly material.
Highlight Your Analytical Skills: Discuss your experience with analysing campaign performance metrics and how you've used data to inform strategies. Mention any tools you’ve used for analytics, as this will show your capability to optimise future campaigns effectively.
How to prepare for a job interview at Seat Unique
✨Know the Company Inside Out
Before your interview, make sure to research Seat Unique thoroughly. Understand their mission, values, and recent achievements. Being able to discuss their partnerships and growth trajectory will show your genuine interest in the company.
✨Showcase Your CRM Skills
Prepare to discuss your experience with CRM platforms and how you've used them to enhance customer engagement. Be ready to provide specific examples of successful campaigns you've managed and the results they achieved.
✨Demonstrate Your Writing Ability
Since the role involves creating content, be prepared to showcase your writing skills. Bring samples of your work or be ready to discuss how you approach writing for different audiences, especially in a digital context.
✨Emphasise Team Collaboration
Seat Unique values teamwork, so highlight your ability to work collaboratively. Share examples of how you've successfully worked with cross-functional teams to achieve common goals, particularly in marketing or customer experience initiatives.
