At a Glance
- Tasks: Lead impactful CRM campaigns and engage audiences with personalised marketing strategies.
- Company: Join a leading European enterprise in next-gen SaaS and green tech.
- Benefits: Enjoy hybrid work, competitive salary, and a vibrant marketing culture.
- Other info: Dynamic team environment with opportunities for growth across UK & EU markets.
- Why this job: Make a real difference in B2B marketing while exploring AI innovations.
- Qualifications: Proven experience with Salesforce Marketing Cloud and strong analytical skills.
The predicted salary is between 50000 - 60000 £ per year.
Hybrid: 2‐3 days a week in the Leeds office with the marketing team and creative digital studio. We are a European‐wide, 2,500‐person enterprise in next‐generation SaaS, green tech, and more, with a U.S. turnover of $22 billion and a European turnover of $9 billion. The marketing culture is agency‐style but client‐side, offering both flexibility and structure.
Responsibilities
- Own the CRM function, driving measurable commercial impact through personalised marketing campaigns and engagement journeys across a brand portfolio.
- Lead B2B email campaigns, journeys, dynamic content and automated programmes for product brands.
- Roll out initiatives across UK & EU markets, aligning CRM best practices with U.S. colleagues.
- Conduct regular A/B testing of subject lines, content, send times and journey logic to continuously improve performance.
- Manage audience data, list hygiene and subscriber management.
- Champion AI exploration within CRM & marketing.
- Produce regular performance reports providing clear insight into marketing performance and channel contribution to commercial targets.
Qualifications
- Extensive experience with Salesforce Marketing Cloud and owning the CRM function.
- Experience in B2B environments with familiarity in Salesforce CRM (Sales Cloud, Service Cloud or Data Cloud) and how CRM data connects to marketing execution.
- Knowledge of AMPscript for dynamic content personalisation.
- Strong analytical skills and ability to translate data into actionable insights.
CRM - Salesforce Marketing Cloud Manager in Leeds employer: searchparty digital Ltd.
As a leading player in the next-generation SaaS and green tech sectors, our company offers an exceptional work environment that fosters creativity and innovation. With a hybrid working model based in Leeds, employees enjoy the flexibility of remote work while collaborating with a dynamic marketing team in a vibrant office setting. We prioritise employee growth through continuous learning opportunities and champion a culture that embraces AI exploration, making us an attractive employer for those seeking meaningful and impactful careers.
StudySmarter Expert Advice🤫
We think this is how you could land CRM - Salesforce Marketing Cloud Manager in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work with Salesforce Marketing Cloud. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous CRM campaigns and results. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of AMPscript and B2B marketing strategies. Be ready to discuss how you've used data to drive successful campaigns in the past.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace CRM - Salesforce Marketing Cloud Manager in Leeds
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of CRM Manager. Highlight your experience with Salesforce Marketing Cloud and any B2B campaigns you've led. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about CRM and how you can drive measurable impact through personalised marketing. Keep it engaging and relevant to the job description.
Showcase Your Analytical Skills:Since we value data-driven decisions, make sure to include examples of how you've used analytics in past roles. Whether it's A/B testing or performance reporting, we want to know how you've turned data into actionable insights.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at searchparty digital Ltd.
✨Know Your Salesforce Marketing Cloud Inside Out
Make sure you brush up on your Salesforce Marketing Cloud knowledge. Be ready to discuss how you've used it in past roles, especially in managing B2B email campaigns and dynamic content. Highlight specific examples where your actions led to measurable results.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of A/B testing you've conducted and the insights gained from those tests. This will demonstrate your ability to translate data into actionable strategies.
✨Understand the Brand Portfolio
Familiarise yourself with the company’s brand portfolio and think about how you can tailor CRM strategies for each brand. Being able to discuss how you would approach personalised marketing campaigns for different products will show that you're proactive and engaged.
✨Embrace AI in CRM
Since the role involves championing AI exploration within CRM, be prepared to discuss any experience you have with AI tools or techniques in marketing. Share your thoughts on how AI can enhance customer engagement and improve campaign performance.
