At a Glance
- Tasks: Own and optimise CRM systems while leading creative marketing initiatives.
- Company: Join a dynamic European enterprise in next-gen SaaS and green tech.
- Benefits: Enjoy a hybrid work model and collaborate with a talented 50-person marketing team.
- Other info: Gain European-wide exposure and work on large-scale strategic projects.
- Why this job: Make a real impact on B2B client experiences and drive innovative marketing strategies.
- Qualifications: Mid-senior level experience in marketing with strong strategic thinking skills.
The predicted salary is between 36000 - 60000 £ per year.
CRM Marketing Manager - Salesforce Marketing Cloud.
Hybrid. 2/3 days a week with the wider 50 person marketing team and creative digital studio in the Leeds office.
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This is a corporation with a with a US turnover of 22 billion and a European turnover of 9 billion.
However, this is no legacy business, nor corporate culture environment. The marketing team is more marketing agency culture, but client-side – best of both worlds.
This European wide, 2500 person company is enterprise, modern business environment, with product areas in next generation SaaS digital platforms to green tech, and much more.
11 business brand areas in the company operating throughout Europe.
Strong ethics in the future of industry.
If you’re looking for the client-side move but a marketing agency culture, this CRM Marketing Manager role is the advantages and brilliance of both.
You may not have had the opportunity to work with the ‘Next’ as yet, they are pioneering with this, possibly even the first enterprise level company to implement.
However, you will need to be experienced with Salesforce Marketing Cloud and with owning the CRM function, driving measurable commercial impact through personalised marketing campaigns and engagement journeys across a brand portfolio.
Working with the Head of CRM and Marketing Leads across different business brands in the business, you be rolling out across UK & EU markets while aligning CRM best practice with US colleagues.
The CRM Marketing Manager will support product brands with B2B email campaigns, journeys, dynamic content and automated programmes.
Conduct regular A/B testing across subject lines, content, send times, and journey logic, translating results into continuous improvement.
Manage audience data, list hygiene and subscriber management.
Champion AI exploration.
You’ll also need to be an analytical thinker, producing regular performance reports, providing clear insight into marketing performance and channel contribution to commercial targets.
Ideally, you’ll have experience working in a B2B environment, have familiarity with Salesforce CRM (Sales Cloud, Service Cloud or Data Cloud) and how CRM data connects to marketing execution and have knowledge of AMPscript for dynamic content personalisation.
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Please send your CV to me, Graham, with a view to being briefed further on the European Marketing Director's insights and the full CRM Marketing Manager JD – and on this varied global company.
CRM Marketing Manager in Leeds employer: searchparty digital Ltd.
At searchparty digital Ltd., we pride ourselves on being an excellent employer that fosters a dynamic and collaborative work environment. Our hybrid role as a CRM Marketing Manager not only allows you to engage with a talented 50-person marketing team in Leeds but also offers ample opportunities for professional growth and development within the B2B sector. With a unique blend of agency culture and client-side benefits, we are committed to empowering our employees to drive impactful marketing strategies and enhance brand engagement across UK and EU markets.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Marketing Manager in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at searchparty digital Ltd. A friendly message on LinkedIn can go a long way. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for the interview by researching the company culture and their recent projects. We want you to show that you’re not just another candidate; you’re genuinely interested in how you can contribute to their CRM and marketing goals.
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate how your skills in CRM systems and digital marketing can help enhance the vendor experience. We suggest rehearsing with a friend or in front of the mirror until you feel confident.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can keep you fresh in their minds. We believe this small gesture shows your enthusiasm and professionalism, which can set you apart from other candidates.
We think you need these skills to ace CRM Marketing Manager in Leeds
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the CRM Marketing Manager role. Highlight your experience with Salesforce and any relevant B2B marketing projects you've worked on. We want to see how you can own and optimise CRM systems!
Showcase Your Strategic Thinking:In your cover letter, demonstrate your strategic thinking skills. Share examples of how you've developed relationships with stakeholders or led creative initiatives in past roles. This will show us you're ready for ownership and execution.
Be Creative with Your Application:Don’t be afraid to let your personality shine through! Use a creative approach in your application to reflect the agency-style culture we have. Whether it’s a unique layout or engaging language, we love seeing creativity.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen to join our team!
How to prepare for a job interview at searchparty digital Ltd.
✨Know Your CRM Inside Out
Make sure you’re well-versed in Salesforce and any other CRM systems mentioned in the job description. Be ready to discuss how you've optimised these systems in past roles, focusing on acquisition, retention, and onboarding strategies for B2B clients.
✨Showcase Your Strategic Thinking
Prepare examples that highlight your ability to think strategically and execute effectively. Think about times when you’ve led projects or initiatives that improved customer experience, especially in a fast-paced environment similar to an agency.
✨Build Relationships with Stakeholders
Since the role involves collaborating with UK stakeholders, come prepared with examples of how you’ve successfully influenced vendor experiences in previous positions. This will show your ability to maintain and develop important relationships.
✨Get Creative with Your Ideas
Be ready to discuss creative initiatives you’ve led, particularly around events, social media, and SEO. Think about how you can bring fresh ideas to the table that align with the company’s marketing culture and goals.
