At a Glance
- Tasks: Lead CRM initiatives using Salesforce Marketing Cloud to drive impactful marketing campaigns.
- Company: Dynamic corporation with a modern, agency-like culture and strong ethical values.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborate with a creative team in a vibrant, supportive environment.
- Why this job: Join a pioneering team at the forefront of digital marketing innovation.
- Qualifications: Experience with Salesforce Marketing Cloud and a knack for data-driven marketing strategies.
The predicted salary is between 45000 - 55000 £ per year.
This is a corporation with a US turnover of 22 billion and a European turnover of 9 billion. The marketing team has a culture similar to a marketing agency, but client-side, offering the best of both worlds. This European-wide company has 2500 employees and operates in a modern business environment with product areas in next-generation SaaS digital platforms to green tech, among others. They have strong ethics regarding the future of the industry.
If you’re looking for a client-side move but prefer a marketing agency culture, this CRM Manager role offers the advantages and brilliance of both.
CRM Manager Role:
- You will need to be experienced with Salesforce Marketing Cloud and owning the CRM function, driving measurable commercial impact through personalised marketing campaigns and engagement journeys across a brand portfolio.
- Work with the Head of CRM and Marketing Leads across different business brands, rolling out across UK & EU markets while aligning CRM best practices with US colleagues.
- Support product brands with B2B email campaigns, journeys, dynamic content, and automated programmes.
- Conduct regular A/B testing across subject lines, content, send times, and journey logic, translating results into continuous improvement.
- Manage audience data, list hygiene, and subscriber management.
- Champion AI exploration.
- Be an analytical thinker, producing regular performance reports and providing clear insight into marketing performance and channel contribution to commercial targets.
Ideally, you’ll have experience working in a B2B environment, familiarity with Salesforce CRM (Sales Cloud, Service Cloud, or Data Cloud), and knowledge of AMPscript for dynamic content personalisation.
CRM Manager in Bradford employer: searchparty digital Ltd.
As a CRM Manager at this innovative corporation, you will thrive in a dynamic environment that blends the best of client-side and marketing agency cultures. With a strong emphasis on employee growth, ethical practices, and cutting-edge technology, you will have the opportunity to drive impactful marketing strategies while collaborating with a talented team in a modern Leeds office. Enjoy a hybrid work model, competitive benefits, and the chance to be part of a forward-thinking company that is shaping the future of industry across Europe.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Manager in Bradford
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at companies you're interested in. Use LinkedIn to connect and engage with them; you never know who might have an inside scoop on job openings.
✨Tip Number 2
Prepare for interviews by researching the company culture and values. Since this role is all about blending agency vibes with corporate structure, be ready to discuss how your experience aligns with that unique environment.
✨Tip Number 3
Showcase your skills in Salesforce Marketing Cloud during interviews. Bring examples of past campaigns you've managed, focusing on measurable outcomes. This will demonstrate your ability to drive commercial impact through personalised marketing.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in being part of our team and the exciting projects we’re working on.
We think you need these skills to ace CRM Manager in Bradford
Some tips for your application 🫡
Show Your Passion for CRM:When you're writing your application, let your enthusiasm for CRM shine through! We want to see how excited you are about using Salesforce Marketing Cloud and driving impactful marketing campaigns. Share specific examples of your past experiences that highlight your passion.
Tailor Your CV:Make sure your CV is tailored to the CRM Manager role. Highlight your experience with B2B environments and any work you've done with Salesforce CRM. We love seeing how your skills align with our needs, so don’t hold back on showcasing relevant achievements!
Be Data-Driven:Since this role involves a lot of analytics, make sure to mention your analytical skills in your application. Talk about how you've used data to drive decisions in previous roles, especially in relation to A/B testing and performance reporting. We’re all about making informed decisions here!
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and it helps us keep track of applications. Plus, you’ll get to see more about our company culture and values while you’re at it!
How to prepare for a job interview at searchparty digital Ltd.
✨Know Your Salesforce Inside Out
Make sure you brush up on your Salesforce Marketing Cloud knowledge. Be ready to discuss how you've used it in past roles, especially in driving personalised marketing campaigns. Prepare examples of A/B testing you've conducted and the insights gained from those experiences.
✨Understand the Company Culture
This company has a unique blend of corporate and agency culture. Familiarise yourself with their values and how they operate. During the interview, highlight how your experience aligns with this culture and how you can contribute to their innovative environment.
✨Showcase Your Analytical Skills
As a CRM Manager, you'll need to demonstrate your analytical thinking. Prepare to discuss how you've produced performance reports in the past and how you've used data to drive marketing decisions. Bring specific examples that showcase your ability to translate data into actionable insights.
✨Be Ready to Discuss AI Exploration
With the emphasis on championing AI exploration, think about how you've integrated AI or automation into your previous roles. Be prepared to share ideas on how AI can enhance CRM strategies and improve customer engagement, showing that you're forward-thinking and innovative.
