At a Glance
- Tasks: Create and optimise engaging content across various platforms to drive brand awareness and growth.
- Company: Join a forward-thinking AI search visibility company with a vibrant culture.
- Benefits: Competitive salary, equity options, and opportunities for personal growth.
- Other info: Fast-paced environment with a focus on innovation and collaboration.
- Why this job: Be at the forefront of AI content creation and make a real impact.
- Qualifications: Proven content creation skills and a knack for viral marketing.
The predicted salary is between 60000 - 60000 € per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
About Searchable
We're building the future of AI search visibility. As ChatGPT, Claude, and Perplexity reshape how people find information, we help brands understand and optimize their presence in this new landscape. Backed by top angels and VCs, we're creating the essential platform for the AI search era.
Our core values
- Customer First - Every decision starts with the user in mind. Whether it's product features, support, or strategy, if it doesn't make their lives better, it's not worth doing.
- Progress, Not Perfection - Done is better than perfect. Real growth comes from iterating, testing, and improving fast. Perfection slows us down, and customers don't benefit from things that never ship.
- Radical Ownership - Act like an owner. Because you are one. If something's broken, we fix it. If there's an opportunity, we chase it. We don't wait for someone else to step up, we lead from wherever we are.
- Feedback Is a Gift - Direct. Constructive. Always with care. Feedback - when given with intention and received with openness - is how we sharpen our thinking, improve our work, and build trust.
- Leave the Ego at the Door - No drama. No politics. No heroes. We're here to win as a team. That means listening more than talking, crediting others, and being willing to change our minds.
What You'll Own
- Content - This is a hands-on, daily output role. You will be the person creating, publishing, and optimising content across Searchable's company channels. You are a creative strategist and a maker. In this role you will come up with the ideas, develop the concepts, write the copy, brief the assets, and post the content. You do not just plan things you actually follow through and get them done. Every piece of content you produce should be doing at least one of the following: driving reach, generating sign-ups, building product awareness, or pulling people into our ecosystem through lead magnets and newsletter subscriptions.
- Develop creative content strategies and campaign concepts across LinkedIn, Instagram, newsletters, and any emerging platforms where our audience lives.
- Produce and publish high-performing content every single day, posts, carousels, short-form video scripts, threads, and newsletters that represent Searchable, its product, and its mission.
- Identify trending formats, hooks, cultural moments, and platform mechanics and move on them quickly before the window closes.
- Write content that makes the product the story: showcasing features, real-world use cases, and outcomes in ways that feel compelling to a non-technical audience.
- Engineer lead generation content, lead magnets, gated resources, CTAs, and viral comment mechanics designed to convert reach into sign-ups and downloads.
- Drive newsletter subscriber growth through content that earns an audience, not just impressions.
- Repurpose high-performing content across formats and channels to maximise the return on every idea.
- Monitor performance daily, reach, sign-ups, downloads, newsletter growth, and iterate relentlessly based on what the data tells you.
- You understand virality mechanics. You know what makes content travel, why people share, and how to engineer a comment section. You know the difference between content that gets seen and content that gets acted on, and you build for the latter.
- Personal Brand - Searchable's senior team has significant existing distribution across LinkedIn and beyond. Your job is to make sure that the audience is working as hard as possible for the business, and to grow it further. This means creating two types of content: company content that gets repurposed and amplified through personal brand channels, and content created distinctly for each individual that reflects their voice, perspective, and audience.
- Develop a deep, nuanced understanding of each senior team member's voice, opinions, communication style, and personal brand goals.
- Ghostwrite LinkedIn posts, newsletter editions, and long-form content that is indistinguishable from the person themselves.
- Build and execute individual content strategies for each senior team member, growing their audiences while consistently driving awareness of Searchable.
- Identify the angles, stories, and formats that will perform best for each individual, and execute on them with the same daily consistency as the company channels.
- Repurpose and adapt company content for personal brand channels where relevant, ensuring it feels native rather than reposted.
- Tie personal brand content directly to commercial outcomes: product sign-ups, lead magnet downloads, newsletter subscriptions, and product launches.
- Stay ahead of trending conversations in AI, search, marketing, and entrepreneurship, and find Searchable's angle before the moment passes.
What You'll Do Day to Day
- Create and publish content across company and personal brand channels every day.
- Develop concepts, hooks, and campaign ideas that drive reach and commercial outcomes.
- Write LinkedIn posts, newsletters, and supporting content for the company and for senior team members.
- Build lead gen assets, lead magnets, CTAs, comment mechanics that convert reach into action.
- Manage the editorial calendar across all channels.
- Review performance data daily and adjust approach based on what's working.
- Work with the product team to understand new features and turn them into content immediately.
- Brief and manage supporting creatives (designers, video editors) as needed.
- Stay obsessively current on what's performing in the AI and marketing space, and apply it.
You Might Be a Fit If...
- You're a maker, not just a strategist. You come up with the idea and then you make it yourself. You don't wait for a brief and you don't hand everything off. This is a very hands-on role.
- You know how to make things go viral.
- You understand hooks, comment mechanics, share triggers, and platform algorithms at a deep level. You've engineered reach deliberately, not got lucky with it once.
- You make the product feel exciting. You can take a product feature and turn it into content that stops someone mid-scroll and makes them want to sign up. You've done this before and have results to show for it.
- You're a voice chameleon. You write in other people's voices so naturally that even they can't tell the difference. You pick up tone, language, and perspective quickly and hold it consistently.
- You treat content like a growth channel. Every post has a job to do. You design content with outcomes in mind, reach, sign-ups, downloads, subscribers, and you measure yourself against those outcomes.
Requirements (What We Actually Care About)
- Proven track record of creating high-performing organic content with demonstrable reach, growth, and commercial results.
- Hands-on content creator, you write, brief, post, and optimise yourself.
- Deep understanding of viral content mechanics, lead generation, and audience growth across social platforms.
- Exceptional writing ability, hooks that stop people scrolling, voices you can match, complex topics made simple and exciting.
- Experience running lead gen content: lead magnets, CTAs, comment mechanics, and newsletter growth.
- Comfortable producing content daily without compromising on quality.
- Strong analytical instincts, you use performance data to make decisions, not just compile reports.
Strong Signals
- Experience ghostwriting for founders or executives with large, engaged audiences.
- A portfolio of content with proven reach, engagement, and commercial results.
- Track record of content that directly drove sign-ups, downloads, or newsletter growth.
- Experience engineering viral comment mechanics or lead gen campaigns.
- Deep familiarity with the AI, SEO, or marketing technology space.
- Comfortable managing content across multiple channels and accounts simultaneously.
- Experience with short-form video scripts or video-first content formats.
Tech Stack You'll Likely Touch
- LinkedIn (primary publishing platform)
- Beehiiv / Substack / ConvertKit (newsletter)
- Notion (editorial calendar and content management)
- Taplio / Shield (LinkedIn analytics)
- Canva / Figma (light asset creation or briefing designers)
- Slack and Linear (internal collaboration)
The Person We're Looking For
- A maker: creates content themselves, every day, without being chased.
- Viral-minded: engineers reach deliberately and understands exactly why content travels.
- Voice-obsessed: writes in someone else's voice so naturally it feels like their own.
- Product-focused: makes the product the hero of the content, not an afterthought.
- Results-driven: measures success in reach, sign-ups, and downloads, not vanity metrics.
- Fast: executes at startup speed without sacrificing craft.
Compensation
Competitive salary + meaningful equity. £60,000 + equity.
How to Apply
Send us:
- Your CV / LinkedIn
- 3-5 examples of content you've created with strong reach or commercial results (ghostwritten examples welcome)
- 2-3 examples of how your content directly drove sign-ups, downloads, or newsletter growth
- A short note on how you'd approach the first 30 days in this role.
Content & Personal Brand Manager in London employer: Searchable Limited
At Searchable, we pride ourselves on fostering a dynamic and inclusive work culture that prioritises creativity and collaboration. As a Content & Personal Brand Manager, you'll have the opportunity to make a tangible impact in the rapidly evolving AI landscape while enjoying competitive compensation and equity options. Our commitment to employee growth is reflected in our hands-on approach, where every team member is encouraged to take ownership and innovate, ensuring that your contributions are recognised and valued.
StudySmarter Expert Advice🤫
We think this is how you could land Content & Personal Brand Manager in London
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, especially those connected to Searchable. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio of your best content work and share it during interviews. This is your chance to demonstrate how you can drive engagement and growth.
✨Tip Number 3
Be proactive! If you see an opportunity or a gap in their content strategy, don’t hesitate to pitch your ideas. It shows initiative and that you’re already thinking like a team member.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Searchable.
We think you need these skills to ace Content & Personal Brand Manager in London
Some tips for your application 🫡
Show Off Your Creativity:This role is all about creating engaging content, so make sure your application reflects your creative flair. Use your CV and cover letter to showcase your best work and highlight any unique projects you've tackled that align with our mission.
Tailor Your Application:Don’t just send a generic CV! Tailor your application to fit the Content & Personal Brand Manager role. Highlight your experience with viral content, lead generation, and how you’ve made products shine in your previous roles. We want to see how you can bring value to us!
Include Metrics and Results:We love numbers! When you share examples of your work, include metrics that demonstrate your success. Whether it’s increased engagement, sign-ups, or newsletter growth, show us how your content has made an impact. It’s all about results for us!
Apply Through Our Website:Make it easy for us to find your application by applying through our website. This way, we can keep track of your submission and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Searchable Limited
✨Know Your Content Inside Out
Before the interview, dive deep into your portfolio and be ready to discuss specific pieces of content you've created. Highlight how they drove engagement or sign-ups, as this role is all about measurable results.
✨Showcase Your Viral Mindset
Be prepared to talk about what makes content go viral. Share examples of hooks, comment mechanics, or trends you've successfully leveraged in the past. This will demonstrate your understanding of audience behaviour and platform algorithms.
✨Emphasise Your Hands-On Approach
This role requires a maker mentality, so share instances where you’ve not only strategised but also executed content yourself. Discuss how you manage the entire process from ideation to publication without waiting for others.
✨Align with Their Values
Familiarise yourself with the company's core values, especially 'Customer First' and 'Radical Ownership'. During the interview, weave these values into your responses to show that you resonate with their culture and are ready to contribute positively.
