At a Glance
- Tasks: Own creative strategy for paid media clients, from concept to performance analysis.
- Company: Join a leading ecommerce agency with a focus on innovation and growth.
- Benefits: Hybrid working, autonomy, and exposure to cutting-edge AI tools.
- Other info: Clear progression route towards a lead position in a collaborative environment.
- Why this job: Make an impact in a dynamic role with fast-growth brands across Meta and TikTok.
- Qualifications: Experience in performance creative and strong understanding of paid social strategies.
The predicted salary is between 45000 - 55000 £ per year.
Proven experience owning creative output from initial concept through to delivery and performance iteration. Hands-on experience using AI-powered ad creative tools to produce, test and optimise paid media assets.
A brand new opportunity to join a leading ecommerce agency as a Senior Performance Creative Strategist, taking ownership of creative strategy across a portfolio of paid media clients.
Key Details- Hands-on performance creative role across Meta and TikTok
- Hybrid working – 3 days onsite
- Opportunity to work with fast-growth ecommerce, retail and B2B clients
- Clear progression route towards a lead level position
About the Client: We’re working with an established ecommerce agency that partners with ambitious brands across paid and owned channels. Due to continued growth, they’re looking for a Senior Performance Creative Strategist to join their Performance Creative team. This is a brilliant opportunity for someone who understands paid social, creative testing, AI-assisted production and the commercial impact of strong performance creative.
The Benefits- Work across exciting ecommerce, retail and B2B client accounts
- Genuine autonomy within a cross-functional client squad
- Clear progression opportunity into a future lead role
- Collaborative environment with support from a Lead Creative Strategist
- Exposure to the latest AI-powered creative production tools
As Senior Performance Creative Strategist, you’ll sit within a cross-functional client squad and own the creative strategy for a defined portfolio of paid media clients. You’ll be working closely with Success Managers, channel specialists and the Lead Creative Strategist to develop, launch, analyse and iterate paid media creative at pace. This is not a role where you’ll simply brief and review. You’ll be hands-on from concept through to live ad, using performance data, creative testing and AI-powered production tools to make quick, informed decisions. You’ll be expected to think strategically, produce quickly, understand what stops the scroll and turn performance insight into clear next steps.
What You Will Be Doing- Owning the creative strategy for a defined portfolio of paid media clients
- Creating and iterating paid media creative across Meta and TikTok
- Developing ad concepts informed by brand guidelines, tone of voice, buyer personas and AI avatar direction
- Writing clear, actionable creative briefs for creators
- Launching, managing and optimising paid media campaigns
- Building testing frameworks across hypothesis, execution, analysis and iteration
- Reviewing on-platform and off-platform performance data to identify what is working and what needs to change
- Briefing AI-powered and human creators clearly and at volume
- Taking part in client workshops and creative sessions
- Reporting on creative performance in plain English with clear recommendations
- Working with the Lead Creative Strategist to improve creative processes across the team
- Demonstrable experience in performance creative or paid social creative strategy
- Strong examples of paid media creative work and commercial results
- Proven experience producing paid media creative at volume across Meta and TikTok
- Solid understanding of paid social performance and creative testing
- Hands-on experience using AI-assisted production tools such as Creatify, Arcads, ElevenLabs, CapCut Pro or similar
- Confident working knowledge of Meta Ads Manager and TikTok Ads Manager
- Experience with campaign setup, optimisation and analysis
- Experience working with DTC ecommerce brands
- Ability to manage multiple client accounts at once
- Strong written communication and clear briefing skills
By applying for this role, you give express consent for us to process and submit, subject to required skills, your application to our client in conjunction with this vacancy only.
Senior Performance Creative Strategist in Liverpool employer: Searchability
Join a dynamic ecommerce agency that champions creativity and innovation, offering a hybrid working model that promotes work-life balance. With a collaborative culture and genuine opportunities for progression into lead roles, you'll have the chance to work with exciting brands while utilising cutting-edge AI tools to enhance your creative strategies. This is an ideal environment for those looking to make a significant impact in the fast-paced world of paid media.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Performance Creative Strategist in Liverpool
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Searchability and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Searchability are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Searchability on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Searchability. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Performance Creative Strategist in Liverpool
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Searchability. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Searchability:Show us that you’ve done your homework! In your application, briefly mention what you admire about Searchability’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Searchability
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Searchability will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Searchability, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
