At a Glance
- Tasks: Lead marketing strategies to boost growth and market presence in the distribution channel.
- Company: Join Seagate, a leader in data storage solutions, driving innovation and market leadership.
- Benefits: Enjoy remote work flexibility and a collaborative environment with great corporate perks.
- Why this job: Be part of a dynamic team shaping the future of technology and customer engagement.
- Qualifications: Bachelor's degree and 8+ years in distribution or channel marketing required.
- Other info: Candidates must be located in the UK and have the right to work without visa support.
The predicted salary is between 43200 - 72000 £ per year.
Please note: For this role we are only accepting candidates that are currenty located in the United Kingdom, or have the right to remain in the United Kingdom currently and do not need visa support from Seagate either now, or in the future.
The Edge Datacenter Marketing group is responsible for enabling a successful Go-To-Market motion, with key focus placed on customer acquisition, revenue growth, and profitability across the entire portfolio. This team works cross-functionally to define both current and future business strategies, setting the direction for market leadership across all Edge Datacenter verticals.
The Global Distribution Marketing team owns the 4Ps—Product, Price, Placement, and Promotion—for Seagate’s distribution and downstream partner businesses. This team plays a pivotal role in driving business strategy and execution across Seagate’s broad portfolio of internal and external hard drives and SSDs. With a focus on maximizing market reach and partner engagement, the team works closely with sales, finance, and other marketing teams to ensure alignment across the channel ecosystem.
About the role – you will:
Develop and manage business plan across the portfolio within the Distribution Channel
Strategy Development: Develop and refine long-term marketing strategies to drive growth and market penetration.
Market sizing: Monitor and analyze market dynamics to develop POV on TAM.
Business planning: Align with the market segment on channel/ route revenue, margin, share objectives.
Analytics and Reporting: Track and analyze campaign performance, providing insights and recommendations for improvement.
Develop product requirements funnel to Segment Market teams and coordinate product’s launch in line with Segment Strategy
Market Research: Conduct market research to understand customer needs and competitive landscape. Build and maintain strategic partnerships with ecosystem players.
Product Launches: Plan and execute product launches, including go-to-market strategies. Ensure alignment with sales, brand marketing, & segment marketing
Customer Feedback: Collect and analyze customer feedback to improve products and marketing strategies.
Align with sales & rev ops on optimized placement and allocation of products
Positioning: Identify routes / partners to position product assortment to maximize ROI – Net New business growth
Messaging: Work with segment marketing to develop go to market approach leveraging local knowledge of Seagate strengths vs competitors.
Develop ideal pricing models & strategic positioning that delivers maximum GM$
Collaborate with finance: Recommend best course of action to pricing on where to attack and with which products based on feedback from the field
Market Trends: Monitor market trends and consumer behavior to inform pricing decisions.
Data Analysis: Analyze marketing data to measure the effectiveness of campaigns and strategies.
Promote the Seagate Portfolio value proposition
Seagate point of view: Present to customers and strategic partners our vision of the market along with how Seagate products will solve challenges within the tech ecosystem.
Content Strategy: Create a content strategy that addresses portfolio value and aligns with overall marketing goals and engages the target audience.
Promotional Programs: MDF management, channel marketing activities, strategic partner promotions.
About you:
Your experience includes:
Location:
UK #LI-Remote
Please note: For this role we are only accepting candidates that are currenty located in the United Kingdom, or have the right to remain in the United Kingdom currently and do not need visa support from Seagate either now, or in the future.
Remote, or Seagate office within the EMEA region
Location : Remote United Kingdom, Amsterdam, Netherlands, Dubai United Arab Emirates, Dublin, Ireland, Marlow United Kingdom, Munich, Germany, Poland, Remote Belgium, Remote Czech Republic, Remote Finland, Remote Germany, Remote Greece, Remote Italy, Remote Northern Ireland, Remote Poland, Remote Portugal, Remote Republic of Ireland, Remote Romania, Remote Scotland, Remote South Africa, Remote Spain, Remote Sweden, Remote Switzerland, Remote United Arab Emirates, Springtown, United Kingdom
Travel : Up to 25%
Regional Marketing Business Manager employer: Seagate
Contact Detail:
Seagate Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Marketing Business Manager
✨Tip Number 1
Familiarise yourself with Seagate's product portfolio and recent market trends in data storage. Understanding their offerings and how they compare to competitors will help you articulate your insights during discussions.
✨Tip Number 2
Network with professionals in the distribution and channel marketing space, especially those with experience in technology. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven business growth in previous roles. Highlighting your analytical skills and successful strategies will demonstrate your capability to contribute to Seagate's objectives.
✨Tip Number 4
Stay updated on the latest marketing tools and analytics platforms that can enhance campaign performance tracking. Being knowledgeable about these tools will show your commitment to data-driven decision-making.
We think you need these skills to ace Regional Marketing Business Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in distribution or channel marketing. Emphasise your analytical skills and any previous roles that involved developing strategies for business growth.
Craft a Compelling Cover Letter: In your cover letter, address how your background aligns with the responsibilities outlined in the job description. Mention specific examples of successful marketing strategies you've developed and how they contributed to revenue growth.
Showcase Your Analytical Skills: Since the role requires strong analytical capabilities, include examples of how you've measured the effectiveness of marketing campaigns in the past. Use metrics to demonstrate your impact on business performance.
Highlight Stakeholder Management Experience: Given the importance of cross-functional collaboration in this role, detail your experience working with various teams. Provide examples of how you successfully managed stakeholder relationships to achieve marketing objectives.
How to prepare for a job interview at Seagate
✨Understand the Role
Make sure you thoroughly understand the responsibilities of a Regional Marketing Business Manager. Familiarise yourself with the key aspects of the job, such as developing marketing strategies and managing product launches, so you can speak confidently about how your experience aligns with these tasks.
✨Showcase Your Analytical Skills
Given the emphasis on data analysis in this role, be prepared to discuss specific examples where you've used analytics to drive business decisions. Highlight any tools or methodologies you've employed to measure campaign effectiveness and market trends.
✨Demonstrate Stakeholder Management
This position requires excellent stakeholder management skills. Prepare to share experiences where you've successfully collaborated with cross-functional teams, particularly in marketing, sales, and finance, to achieve common goals.
✨Research Seagate and the Market
Before the interview, do your homework on Seagate and its products, especially in the context of the data storage industry. Understanding their market position and recent developments will help you articulate how you can contribute to their growth and success.