Head of Marketing in Dunfermline

Head of Marketing in Dunfermline

Dunfermline Full-Time 54017 - 60168 £ / year (est.) No home office possible
Scottish SPCA

At a Glance

  • Tasks: Lead marketing strategies to inspire Scotland in the fight against animal suffering.
  • Company: Join the Scottish SPCA, a beloved charity dedicated to animal welfare since 1839.
  • Benefits: Competitive salary, hybrid working, and the chance to make a real difference.
  • Why this job: Shape a powerful brand and lead impactful campaigns for a cause you care about.
  • Qualifications: Proven marketing experience, ideally in the charity sector, with strong leadership skills.
  • Other info: Exciting opportunity for growth in a dynamic and passionate team.

The predicted salary is between 54017 - 60168 £ per year.

Eden Scott is delighted to be working with the Scottish SPCA, a Charity founded in 1839 and one that over 90% of the population of Scotland know and value for what they do for domestic, farm and wild animals. They employ over 300 colleagues and have 900 volunteers who have joined the fight to stop animals suffering. High on passion, endless in energy, committed to ensuring all creatures are treated well at the hands of humans and have animal centres across Scotland, including Inverness, Aberdeenshire, Glasgow and Edinburgh. The Charity is undergoing an exciting period of renewal and innovation, and is forward-facing, increasingly brave, and fearless in its fight to stop animals suffering. With close to 45,000 regular supporters they are the largest and leading animal welfare Charity in Scotland and are in the hearts of the public, the ears of politicians and the eyes of the media.

They are now seeking a Head of Marketing to join the team. You will support their fight against animals suffering by ensuring their brand, storytelling and campaigns inspire, excite and motivate the people of Scotland to think and act differently. You will use your expertise to shape and evolve their brand, building and developing a high-performing team and getting the very best from agency partners. You will work closely with fundraising, communications and operations to turn attention into action, driving fresh thinking and meaningful change.

Key responsibilities of the role:

  • OWN THE BRAND: You will be responsible for shaping, steering and protecting one of the best known and loved charity brands in Scotland. You will obsess about ensuring the brand is a brilliant platform for taking their Charity purpose to market.
  • CAMPAIGNS AND AGENCIES: Your Marketing Strategy will translate into high-profile, big budget campaigns against agreed strategic aims. You will lead on selecting, managing and bringing the best out of their agency partners.
  • STORY GENERATION: You will foster a culture and a process for shining a light on everyday moments of brilliance and ensuring they are given exposure to the outside world.
  • TEAM AND BUDGET: You will manage and develop your team, and work across teams such as Communication, to ensure paid, earned social, own and user generated messaging is aligned and amplifies each other against agreed budgets and timescales.
  • DIGITAL SERVICES: You will lead on ensuring the Charity’s website and digital channels become the primary way for communication engagement, driving data capture and ongoing permission-based marketing.
  • WIDER IMPACT: You will help drive a customer-centric mindset, supported by effective marketing materials, to everything they do including how they maximise animal adoptions world for an animal to call home.

Key skills and experience required:

You will be an experienced marketing professional, most likely already been a Head of Function, preferably have demonstrable charity experience. You will have experience of writing a strategy, agency briefs, developing design and production processes and making everything clear and simple for colleagues. You will be able to demonstrate how you develop audience frameworks and can align compelling content and campaigns to these defined target markets.

Dunfermline based. Hybrid working. This role offers an excellent competitive salary within the range of £54,017 - £60,168 depending on experience.

Eden Scott is dealing exclusively with the Scottish SPCA on this vacancy so to be considered for this exciting opportunity with a truly unique and best in class employer, please submit your CV online or to request a Recruitment Pack. Closing date for applications: 12 noon, Friday 8th May 2026. First stage interviews: Thursday 14th May 2026.

Head of Marketing in Dunfermline employer: Scottish SPCA

The Scottish SPCA is an exceptional employer, offering a unique opportunity to make a meaningful impact in animal welfare while working in a passionate and supportive environment. With a commitment to innovation and collaboration, employees benefit from a culture that values creativity and teamwork, alongside competitive salaries and hybrid working options. Join a dedicated team that not only strives for excellence in their mission but also fosters personal and professional growth for all its members.
Scottish SPCA

Contact Detail:

Scottish SPCA Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Marketing in Dunfermline

✨Tip Number 1

Network like a pro! Reach out to your connections in the charity sector or marketing field. A friendly chat can lead to insider info about job openings or even a referral, which can give you a leg up in the application process.

✨Tip Number 2

Show your passion for animal welfare! When you get the chance to meet potential employers, share your enthusiasm for the cause. Let them know why you care about their mission and how your skills can help make a difference.

✨Tip Number 3

Prepare for interviews by researching the Scottish SPCA's recent campaigns and initiatives. Bring fresh ideas to the table that align with their goals. This shows you're not just interested in the role, but also invested in their mission.

✨Tip Number 4

Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team and supporting their fight against animal suffering.

We think you need these skills to ace Head of Marketing in Dunfermline

Brand Management
Marketing Strategy
Campaign Management
Agency Management
Storytelling
Team Development
Budget Management
Digital Marketing
Data Capture
Customer-Centric Mindset
Audience Framework Development
Content Alignment
Communication Skills
Charity Sector Experience

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your passion for animal welfare shine through. We want to see how much you care about the cause and how that aligns with our mission at the Scottish SPCA.

Tailor Your CV: Make sure your CV is tailored to the Head of Marketing role. Highlight your relevant experience in marketing strategy, team management, and campaign execution. We love seeing how your skills can directly benefit our charity.

Craft a Compelling Cover Letter: Your cover letter is your chance to tell us your story. Use it to explain why you're the perfect fit for this role and how you plan to inspire and motivate the people of Scotland through our brand.

Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with the Scottish SPCA.

How to prepare for a job interview at Scottish SPCA

✨Know the Brand Inside Out

Before your interview, dive deep into the Scottish SPCA's mission, values, and recent campaigns. Understanding their brand will not only show your passion but also help you articulate how you can enhance it as the Head of Marketing.

✨Prepare Your Campaign Ideas

Think about innovative marketing strategies and campaigns that could resonate with their audience. Be ready to discuss how you would approach selecting and managing agency partners to bring these ideas to life.

✨Showcase Your Team Leadership Skills

Be prepared to share examples of how you've developed high-performing teams in the past. Highlight your experience in aligning cross-functional teams and ensuring everyone is on the same page when it comes to messaging and budgets.

✨Emphasise Digital Engagement

Since digital channels are crucial for the charity, come equipped with insights on how to enhance their online presence. Discuss strategies for driving data capture and engaging supporters through effective digital marketing.

Head of Marketing in Dunfermline
Scottish SPCA
Location: Dunfermline

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