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- Tasks: Lead marketing strategies to engage audiences and boost ticket sales for Scottish Ballet.
- Company: Join the vibrant team at Scottish Ballet, a leader in the arts and culture sector.
- Benefits: Enjoy a competitive salary, flexible hours, generous leave, and great perks.
- Why this job: Make a real impact in the arts while shaping creative campaigns that resonate.
- Qualifications: Experience in arts marketing and strong leadership skills are essential.
- Other info: Diverse and inclusive workplace with opportunities for growth and development.
The predicted salary is between 36000 - 38000 £ per year.
We are looking for a Marketing & Campaigns Manager to join Scottish Ballet’s Brand, Audience & Digital team. You will lead our marketing strategy to grow and diversify audiences, drive ticket sales and engagement across live performance, touring and screen activity. From campaign planning to creative direction, you’ll shape how we connect with audiences and convert interest into meaningful engagement.
You will be highly skilled in multi-channel campaign leadership, data-driven decision-making and building partnerships with venues and agencies. This role is a key member of our Brand, Audience & Digital team, working collaboratively with our team across creative, CRM and press functions to deliver integrated campaigns that achieve ambitious growth targets.
Scottish Ballet welcomes applications from all communities and backgrounds, building a diverse workforce that reflects the people of Scotland. We provide specialist support for those who have experienced discrimination or face barriers to inclusion.
What you need to know
Our vacancy is for a Marketing & Campaigns Manager, supporting the Director of Brand, Audience & Digital. In a nutshell, we want to hear from you if you have:
- Significant experience in marketing within the arts, culture, entertainment or comparable audience-focused sector.
- A proven track record of devising and leading integrated multi-channel marketing campaigns that deliver sales, engagement or audience growth.
- Experience leading creative briefing and approval processes, working effectively with creative teams.
- Demonstrated ability to line manage, develop and support direct reports.
- Experience managing marketing budgets, media buying agencies and complex stakeholder relationships.
- Strong analytical skills, using sales, audience and digital data to inform marketing strategy and decision-making.
- Excellent written and verbal communication skills, with the ability to develop clear campaign messaging and present insights to senior stakeholders.
- Ability to lead strategically while working collaboratively across teams and disciplines.
It’s a full-time, permanent role: Salary is £36,000 to £38,000 per annum. The role is full-time, 35 hours per week. Working hours will be flexible, with evening and weekend work applicable to touring schedules, events and business requirements. The role is based at our Glasgow HQ and includes extensive touring (both nationally and internationally).
We offer great benefits including a competitive pension package, life assurance, 25 days of annual leave (plus an additional 9 Scottish public holidays), retailer discounts and a Cycle to Work scheme.
A job description detailing the key responsibilities for this role is available via the Scottish Ballet website. To apply for this role please tell us why you want this job and why you think you’d be brilliant at it. Along with this cover letter, we’ll need your CV detailing any relevant skills, qualifications, or experience, plus the details of two professional referees (who will only be contacted if you are offered the position). Please note we are required to check if prospective candidates have the right‑to‑work in the UK. It would be helpful if you could confirm this along with your application. Send these to recruitment@scottishballet.co.uk by 5pm on Friday 27 March. Interviews will take place the week beginning 13 April 2026.
Marketing & Campaigns Manager in Glasgow employer: Scottish Ballet
Contact Detail:
Scottish Ballet Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Campaigns Manager in Glasgow
✨Tip Number 1
Network like a pro! Reach out to people in the arts and marketing sectors, especially those connected to Scottish Ballet. Attend events, join online forums, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, bring examples of your past campaigns. Use visuals or case studies to illustrate how you’ve driven engagement and ticket sales. This will help them see your strategic thinking in action.
✨Tip Number 3
Be data-savvy! Brush up on your analytical skills and be ready to discuss how you've used data to inform your marketing strategies. Employers love candidates who can back their decisions with solid numbers, so come prepared with insights from your previous roles.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Scottish Ballet team. Don’t forget to tailor your cover letter to highlight why you’d be a perfect fit for this role!
We think you need these skills to ace Marketing & Campaigns Manager in Glasgow
Some tips for your application 🫡
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Make sure to express why you're excited about the role and how your experience aligns with our needs. Be genuine and let your passion for marketing in the arts come through.
Tailor Your CV: Don’t just send a generic CV! Highlight your relevant skills and experiences that match the job description. Use keywords from the listing to show us you’re the perfect fit for the Marketing & Campaigns Manager role.
Showcase Your Achievements: When detailing your experience, focus on specific achievements. Use numbers and data to illustrate how your campaigns have driven sales or engagement. We love seeing how you've made an impact!
Follow Application Instructions: Make sure to follow all application instructions carefully. Include your right-to-work status and two professional referees. It shows us you pay attention to detail and are serious about joining our team!
How to prepare for a job interview at Scottish Ballet
✨Know Your Audience
Before the interview, research Scottish Ballet and its audience. Understand their current marketing strategies and campaigns. This will help you tailor your responses to show how your experience aligns with their goals and how you can contribute to growing and diversifying their audience.
✨Showcase Your Campaign Successes
Prepare specific examples of integrated multi-channel campaigns you've led in the past. Highlight the results, such as increased ticket sales or audience engagement. Use data to back up your claims, as this role requires strong analytical skills and a data-driven approach.
✨Collaborative Spirit
Emphasise your ability to work collaboratively across teams. Be ready to discuss how you've successfully partnered with creative teams, agencies, and stakeholders in previous roles. This will demonstrate that you can fit into their Brand, Audience & Digital team seamlessly.
✨Communicate Clearly
Practice articulating your thoughts clearly and concisely. Since excellent written and verbal communication skills are crucial for this role, consider preparing a brief presentation on a past campaign. This will showcase your ability to present insights effectively to senior stakeholders.