We are Hiring!
We have an exciting new opportunity at Scope for a Business Development Manager - Optics to join our team!
We are looking for people who can connect their own personal vision and values into some of what we do at Scope.
Our vision as a company is to constantly exceed the expectations of our healthcare partners, our patients and our people by bringing together the extraordinary.
Please read below the full job description for the role and if this is something that you would be interested in, please click apply and a member of the Scope team will be in touch regarding your application.
BDM - Optics
This role will be responsible for increasing market awareness of Scope's products and driving new opportunities and sales in Opticians. This role will involve detailing our full Ophthalmic portfolio and focussing on the Key Accounts in this sector. The Optics BDM will take direction from management but will be able to plan and implement their own activities with limited assistance. Working closely with our external partners, to grow sales and develop the Scope brand within this sector. The role requires collaboration with colleagues in the UK Optics Division.
Delivery of Business & Marketing Objectives
· Responsible for the delivery of pre-set objectives on sales, activity and other metrics to grow the Scope brand and sales within the Optical market.
· Effectively positions the Scope Dry Eye Product portfolio for the customers from both a clinical and commercial perspective.
· Utilises marketing collateral effectively and provides feedback to the marketing team.
Product Promotion & Sales
· To conduct sales calls with customers in Key Optical Accounts.
· To conduct sales presentations to customers in a range of formats.
· To focus all activities and promotional spend on target customers.
· To develop and maintain good selling skills using the company adopted model, and to use these skills to maximise usage of Scope promoted products.
· To use promotional materials in an appropriate fashion to support the selling messages for Scope as set out in marketing plans.
· To represent Scope in a professional manner in line with the company standards.
Commercial Focus
· Uses strong commercial acumen to identify and develop opportunities within Key Accounts.
· Partners with customers to develop joint business plans highlighting revenue generating potential for their business.
· Applies a range of influencing, persuading and negotiation techniques to secure and maintain the
