Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive email marketing for top sports nutrition brands and enhance customer loyalty.
- Company: Join a leading sports nutrition company with a passion for performance.
- Benefits: Enjoy a competitive salary, product discounts, gym access, and a birthday day off.
- Why this job: Shape CRM strategies and make a real impact on customer engagement.
- Qualifications: Experience in CRM and email marketing, preferably in sports nutrition.
- Other info: Dynamic team environment with opportunities for personal growth and development.
The predicted salary is between 30000 - 40000 £ per year.
Science In Sport Group is a world leader in sports and performance nutrition. The company has two brands: SiS and PhD Nutrition. SiS provides performance nutritional solutions for professional athletes, sports and fitness enthusiasts, and the active lifestyle community. PhD Nutrition is a premium active-nutrition brand designed to maximise performance in and out of the gym.
The Role
Science In Sport is looking for a CRM Executive to support the SiS and PhD brands’ email marketing activity and help drive customer education and brand loyalty. This role is pivotal in delivering best‑in‑class social activity that adds commercial value. Through data‑driven audience segmentation, this role will enhance the digital customer experience and convert these customers into long‑term purchasers on our .COM websites. The role will ensure consistent email delivery aligned with each brand’s market position, improve consumer education, and drive an increase in subscription customers.
Benefits
- Cycle to work scheme
- Product discount
- Birthday day off
- Pension scheme, employer contribution at 4%
- On-site gym
Job Details
- Job Type: Full-time, Permanent
- Salary: Up to £35,000 per annum
- Working Hours: 9am - 5.30pm
- Location: Blackburn
The Work – Your 4 Most Important Responsibilities
- Plan and execute the email and SMS marketing calendar in line with the promotional and brand campaign calendar.
- Manage and maintain the CRM database, ensuring data accuracy and integrity.
- Support the business’s lead generation initiatives and manage compliant database imports.
- Plan and implement customer lifecycle and trigger programmes, including subscription customers.
Accountability – What You Are Responsible For Delivering
- Manage and execute the email marketing strategy.
- Own the day-to-day email briefing process.
- Work closely with the Marketing team to write, plan and align communications with the brand calendar.
- Weekly and monthly campaign performance analysis and insights reporting.
- Conduct A/B testing to improve engagement rate, conversion rate and sales.
- Monitor customer interactions and feedback to refine and improve CRM initiatives.
- Email and SMS audience management and customer service support.
- Utilise data points to deliver dynamic, personalised, and targeted activity.
- Conduct in-depth analysis of campaign activity and tests to measure success.
Capability – the skills and behaviours required to do this job well
- Proven experience in CRM and email marketing.
- Proficiency in CRM tools and software.
- Strong understanding of customer loyalty and retention strategies.
- Strong analytical skills with the ability to interpret data.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and meet deadlines.
Performance – how you will know you are doing a great job
- Improved customer engagement measured through CTR increases.
- Improved conversion rates on BAU and automated journeys.
- Reduced unsubscribe rates to demonstrate improved quality of email targeting and content.
Equal Opportunity
Science In Sport Group is an equal opportunity employer; we value diversity and strive to cultivate an inclusive workplace.
CRM Executive (Email Marketing) in Blackburn employer: Science in Sport Group
Contact Detail:
Science in Sport Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive (Email Marketing) in Blackburn
✨Tip Number 1
Get to know the company inside out! Research Science In Sport and its brands, SiS and PhD Nutrition. Understand their products, values, and target audience so you can tailor your conversations during interviews.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common questions related to CRM and email marketing. Think about how your skills can directly benefit the role and be ready to share specific examples of your past successes.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. And remember, apply through our website for the best chance!
We think you need these skills to ace CRM Executive (Email Marketing) in Blackburn
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the CRM Executive role. Highlight your experience in email marketing and CRM tools, especially if you've worked in sports nutrition or a similar field. We want to see how your skills align with our needs!
Show Off Your Data Skills: Since this role is all about data-driven decisions, don’t shy away from showcasing your analytical skills. Mention any experience you have with web analytics tools like GA4 and how you've used data to improve customer engagement in past roles.
Be Creative with Your Messaging: As a CRM Executive, you'll be crafting messages that resonate with our audience. Use your application to demonstrate your copywriting skills. A well-written cover letter can show us your ability to communicate effectively and creatively!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you're keen on joining the Science In Sport team!
How to prepare for a job interview at Science in Sport Group
✨Know Your Brands Inside Out
Before the interview, make sure you research Science In Sport and its brands, SiS and PhD Nutrition. Understand their products, target audience, and recent campaigns. This knowledge will help you demonstrate your passion for the role and show how you can contribute to their email marketing strategy.
✨Showcase Your CRM Skills
Be prepared to discuss your experience with CRM tools, especially dotdigital, and how you've used data to drive customer engagement. Bring examples of past campaigns you've managed, focusing on your analytical skills and how you've improved conversion rates or reduced unsubscribe rates.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, like planning an email campaign or managing a database. Think through your approach to audience segmentation and personalisation, and be ready to explain your thought process clearly and confidently.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready about the company's future plans or their approach to customer loyalty. This shows your genuine interest in the role and helps you assess if the company culture aligns with your values.
