At a Glance
- Tasks: Lead a team to enhance customer loyalty and drive innovative marketing strategies.
- Company: Join a dynamic company focused on customer engagement and satisfaction.
- Benefits: Competitive salary, career growth opportunities, and a chance to make an impact.
- Other info: Be part of a strategic team with visibility and influence across the organisation.
- Why this job: Shape customer experiences and drive business success in a high-profile role.
- Qualifications: Proven experience in CRM, loyalty programmes, and team leadership.
The predicted salary is between 55000 - 65000 £ per year.
The Senior CRM and Loyalty Manager is responsible for recruiting and managing a team of campaign and loyalty specialists.
An expert in the field of CRM, loyalty and customer marketing - their remit is to lead and own on the Loyalty programme proposition including; maintenance, innovations, projects, performance, reporting and analysis.
Additionally, they lead on all customer journeys and mobile messaging all with a goal to increase customer satisfaction and key KPIs including; revenue, profitability, frequency, AOV, APRU and CLTV.
This is a strategic role with an emphasis on delivery and mentoring.
This is a high-profile role with lots of visibility.
Reports to : Head of CRM Team : CRM
We think you need these skills to ace Senior CRM & Loyalty Manager
Team Management
CRM Expertise
Loyalty Programme Development
Campaign Management
Customer Marketing
Performance Reporting
Data Analysis