Principal Business Analyst - Salesforce

We are seeking an experienced Business Analyst with a proven track record of driving successful technology design and delivery. The ideal candidate should possess high standards, an eye for detail, a continuous improvement mindset, and a strong analytical toolkit. A deep understanding of the financial services industry is essential. The candidate must influence senior stakeholders, deliver business value, and demonstrate a passion for innovation. They should be comfortable working in a pre‑programme mobilisation environment as well as supporting analysis on in‑flight delivery programmes through to production.

What You’ll Do

• Partner with the Product Lead and senior business stakeholders across Client Engagement, collaborating with multiple domains spanning both our Public and Private businesses.
• Lead analysis across complex change and early‑stage initiatives—translating ambiguous problems into clear, actionable outcomes.
• Shape and validate end‑to‑end business requirements, ensuring they are understood, prioritised, and delivered through to successful adoption and measurable value.
• Drive proof‑of‑value and proof‑of‑concept work to rapidly test ideas, de‑risk delivery, and build compelling cases for investment.
• Support data integration initiatives, helping connect Salesforce with upstream and downstream platforms to enable joined‑up client journeys and high‑quality insight.
• Harness emerging AI capabilities to enhance productivity, decision‑making, and client engagement—identifying practical use cases and guiding them from concept to implementation.

Knowledge, Experience and Qualifications You Need

• Extensive experience in technology change delivery within a large global financial services organisation.
• Exceptional stakeholder management and communication skills, with the ability to influence at all levels.
• Strong analytical skills such as business process modelling, requirements gathering, technical diagramming, and workshop facilitation.
• Background in Salesforce with a Salesforce Certified Platform Administrator certification as a minimum (other associated certifications such as Certified Business Analyst or Certified Sales Cloud Consultant are optional).
• Ability to take a holistic view to determine the target state proposal, including changes to the Business Operating Model and Data architecture alongside the Technology Platform.
• Proficiency in using technical diagramming and white‑boarding tools.
• Good eye for detail, hands‑on experience producing technical specifications and gap‑analysis outputs, and strong written and verbal presentation skills.
• Broad experience of business analysis across a number of capabilities, systems and teams; a breadth of positive experiences is valued higher than sheer length of experience.
• Strong knowledge and experience of end‑to‑end SDLC processes (Agile, Waterfall, hybrid etc.).
• Experience of working with global colleagues and stakeholders and sensitivity to cultural differences, time zones etc.

What You’ll Be Like

The ideal candidate for the Principal Business Analyst role will be a dynamic and collaborative leader, able to influence and foster a business‑value outcomes‑driven mindset. They will be comfortable leading complex analysis, using their initiative to break down challenges and self‑organise. Comfortable engaging with senior stakeholders, this individual will demonstrate strong interpersonal skills and the ability to build rapport, facilitating constructive discussions around technology initiatives. Their innovative approach will drive the exploration of cutting‑edge solutions and methodologies, ultimately enhancing project outcomes.

We are an equal opportunities employer. You are welcome here, regardless of your age, disability, gender identity, religious beliefs, sexual orientation, socio‑economic background, or any other protected characteristic.