At a Glance
- Tasks: Create engaging content that simplifies complex investment topics for diverse audiences.
- Company: Join a global investment manager with over 200 years of experience and a commitment to innovation.
- Benefits: Flexible working environment, competitive salary, and opportunities for professional growth.
- Other info: Be part of a diverse team that values inclusion and collaboration.
- Why this job: Make an impact by shaping strategic marketing content in the financial sector.
- Qualifications: Experience in content creation, strong writing skills, and knowledge of financial markets.
The predicted salary is between 55000 - 65000 £ per year.
Business Area: Proposition & Campaign Marketing
Location: London
Reporting to: Head of Content
Who we’re looking for
You’ll be an experienced content marketeer with strong experience in developing and delivering high-quality thought leadership and strategic marketing content within asset management. You will combine investment expertise with exceptional editorial skills, and the credibility to engage with and influence our investment colleagues.
You will be comfortable operating with project ownership and mandate, helping drive a structured content agenda. You will work closely with investment colleagues, sales colleagues and marketing colleagues to align on priorities, guide messaging, and achieve timely sign-off. You will play a critical role in helping our function achieve effective content planning and delivery.
You will have the creativity and confidence to translate complex investment subject matter into clear narratives for both institutional and intermediary audiences.
About Schroders
We’re a global investment manager. We help institutions, intermediaries and individuals around the world invest money to meet their goals, fulfil their ambitions, and prepare for the future. We have around 6,000 people on six continents. And we’ve been around for over 200 years but keep adapting as society and technology changes. What doesn’t change is our commitment to helping our clients, and society, prosper.
The base
We moved into our HQ in the City of London in 2018. We’re close to our clients, in the heart of the UK’s financial centre and we have everything we need to work flexibly.
The team
The Central Content Team sits within the Proposition & Marketing Campaign Team and works extremely closely with other members of this wider team. We also work with marketing colleagues in Schroders’ other global offices; the Media Relations Team; Video Team, events and other functions. The Central Content Team is responsible for the planning, production and distribution of English-language content. We oversee regular publications as well as reactive content (e.g. in response to market events). Most of our work however is campaign-oriented and aims to support sales initiatives of priority products around the world.
What you’ll do
As Content Manager, you will assist in planning and producing a range of content items to an agreed schedule, across all of the three content categories above. Key responsibilities will include:
- Support the development and maintenance of a long-term, proactive content roadmap, aligned to business priorities and key market themes
- Produce content yourself, including writing it and/or working with other authors (or colleagues in Video)
- Assist in creating social assets
- Maintain high editorial standards, ensuring consistency in tone, quality, and brand positioning. This will include an ability to translate complex investment topics into clear, differentiated narratives
- Assist in the uploading and digital presentation of content
- Optimise content for search engines and AI models (SEO/GEO/AEO) to enhance organic visibility and drive traffic to digital platforms.
- Monitor content performance data to measure the effectiveness of content marketing efforts
- Support activation across channels (e.g., work with colleagues to ensure text, imagery, charts and social assets are available for translation and localised use)
- Take a strong interest in financial markets, Schroders’ performance and competitors’ activities, as well as other newsflow to help increase the relevance of our output
The knowledge, experience and qualifications you need
- Experience in content, ideally within asset management or financial services
- Excellent writing and storytelling skills, with the ability to simplify complex investment topics without losing depth or credibility
- An understanding of market dynamics, investment strategies and economic themes
- A broad knowledge of audiences/client types and their likely interests
- Familiarity with digital content production processes
- Experience engaging with senior stakeholders
- Strong organisational and planning skills
The knowledge, experience and qualifications that’ll help
- Experience delivering within a long-term content programme
- Knowledge of major asset classes
- Strong understanding of SEO, with an ability to optimise content for performance across digital platforms.
- Proficiency in content management systems and marketing automation platforms
- Knowledge of regulatory requirements and compliance considerations
- Experience producing thought leadership for institutional audiences
What you’ll be like
- Friendly, energetic and team oriented
- Comfortable working in a complex organisation where there may be competing demands on your time
- Credible and confident
- Proactive, structured and solutions-oriented
- Collaborative, but willing to challenge where needed
- Detail-oriented, with strong editorial judgement
Our purpose is to provide excellent investment performance to clients through active management. Diversity of thought, facilitated by an inclusive culture, will allow us to make better decisions and better achieve our purpose. This is why inclusion and diversity are a strategic priority for us and why we are an equal opportunities employer. You are welcome here, regardless of your age, disability, gender identity, religious beliefs, sexual orientation, socio-economic background, or any other protected characteristic.
Content Manager employer: Schroders
Schroders is an exceptional employer that fosters a dynamic and inclusive work culture, where innovation and collaboration are at the forefront of our Asset Management team in London. We offer robust employee growth opportunities, competitive benefits, and a commitment to diversity of thought, ensuring that every voice is heard and valued. Join us to lead transformative architectural initiatives that drive measurable business value in a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Content Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Schroders and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Schroders are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Schroders on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Schroders. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Schroders. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Schroders:Show us that you’ve done your homework! In your application, briefly mention what you admire about Schroders’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Schroders
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Schroders will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Schroders, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
