Marketing Lecturer in Birmingham

Marketing Lecturer in Birmingham

Birmingham Full-Time On-site
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About School of Coding & AI

School of Coding & AI is one of the UK’s fastest growing education providers, delivering high quality, career focused programmes across Coding, AI, STEM, Health and Social Care, Business and related areas. Established in 2017, we work with schools, colleges, universities and employers to provide education that leads to real outcomes. Our focus is simple, student first, always. We have partnered with the University of Wolverhampton, Harper Adams University, University of Staffordshire and University of Brighton to launch our first Higher Education Institute. As we continue to grow across the UK and internationally, we are building a strong academic team to deliver high quality teaching, support excellent student outcomes and help shape the future of technology focused education.

About the role We are looking for a passionate & experienced Digital Marketing Lecturer to join our academic team and help deliver an exceptional student experience. You will teach across undergraduate and foundation year programmes, bringing digital marketing concepts to life through engaging, industry relevant learning. The role involves supporting student success, delivering high quality teaching and assessment, and contributing to the ongoing development of our programmes. This is an excellent opportunity for an academic or industry professional who is committed to developing the next generation of digital marketing talent.

What you’ll be doing Deliver practical and engaging teaching across digital marketing and AI-related subjects. Teach website development, SEO, digital content creation, social media and paid advertising. Provide practical training in Google Analytics 4, Google Ads, HubSpot, Mailchimp, Semrush and Looker Studio. Demonstrate the use of AI and emerging technologies within digital marketing workflows. Teach campaign planning, CRM, email automation, customer journeys and performance optimisation. Guide students in developing websites, marketing campaigns, dashboards and professional portfolios. Design and assess practical projects, employer briefs and industry-based assignments. Support students in obtaining relevant professional certifications and developing their digital marketing careers. Maintain up-to-date knowledge of industry developments, tools and marketing practices. Requirements What we’re looking for Essential Relevant academic qualifications or professional experience in Digital Marketing, Marketing, Digital Media or a related discipline. Strong practical experience in digital marketing and campaign management. Knowledge of SEO, PPC, social media marketing and content strategy. Experience with website platforms such as WordPress or Wix and basic HTML/CSS. Working knowledge of GA4, Google Ads, HubSpot, Mailchimp and digital analytics. Experience with digital content creation tools, including Adobe Photoshop and Premiere Pro, or equivalent. Ability to interpret marketing data and demonstrate campaign performance. Strong presentation, communication and practical teaching skills.

Desirable Experience using AI tools and automation in marketing. Experience teaching CRM, marketing automation and advanced analytics. Industry certifications from Google, HubSpot, Meta, Adobe, CIM or DMI. Experience delivering higher education, professional training or industry-focused bootcamps. Experience developing student portfolios and employer-led projects.

Why join us At SOC Higher Education, we are building a forward thinking academic community dedicated to transforming lives through accessible, industry focused education. As part of the award winning School of Coding & AI, you will have the opportunity to shape the next generation of digital professionals while working within an innovative and rapidly growing higher education provider.

Benefits Salary from £38,000 to £43,000 depending one experience 28 days annual leave plus 8 days bank holidays Pension scheme Employee Assistance Programme Strong CPD and development opportunities Company and social events Retail discounts through Bright Exchange

Marketing Lecturer in Birmingham employer: School of Coding

At School of Coding & AI, we pride ourselves on being an exceptional employer dedicated to making a meaningful impact in the lives of young people. Our supportive and nurturing work culture fosters creativity and collaboration, allowing teachers to adapt their teaching methods to meet individual student needs while enjoying strong professional development opportunities. Join us in a rewarding environment where your contributions directly shape the future of learners who require tailored support and encouragement.

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Contact Details:

School of Coding Recruitment Team