At a Glance
- Tasks: Design and optimise customer engagement campaigns using Braze to drive measurable impact.
- Company: Join SCHMACK, a forward-thinking IT services company focused on client success.
- Benefits: Competitive salary, full-time role, and opportunities for professional growth.
- Why this job: Make a real difference in client engagement while working with innovative technology.
- Qualifications: 2+ years of experience with Braze and campaign management required.
- Other info: Diverse team culture that values different perspectives and ideas.
The predicted salary is between 40000 - 50000 £ per year.
As a CRM Specialist at SCHMACK, you will leverage your expertise in Braze to design, implement, and optimise customer engagement campaigns that deliver measurable impact. You will play a pivotal role in identifying growth opportunities for our clients, providing strategic and technical guidance, and delivering tailored solutions. Your ability to harness Braze’s robust functionality will be instrumental in helping clients achieve their customer engagement goals.
Key Responsibilities
- Define and implement CRM strategies and automation roadmaps aligned with client objectives.
- Design and configure scalable Braze solutions, ensuring seamless integration with client ecosystems.
- Extensive experience with a variety of Braze tools, including but not limited to Canvases, Connected Content and Currents.
- Execute and optimise multi-channel campaigns across email, push notifications, SMS, and in‑app messaging.
- Implement A/B testing, control groups, and campaign personalisation using Liquid and Braze AI tools.
- Define and implement segmentation for personalised marketing.
- Analyse campaign performance data and generate actionable insights.
- Troubleshoot technical issues and provide guidance on Braze best practices.
- Lead client projects and manage timelines to ensure successful delivery.
- Stay informed on industry trends and recommend innovative approaches to enhance engagement.
Required Skills and Qualifications
- 2+ years’ experience in Braze configuration and campaign management.
- 2+ years working in an agency or consulting firm.
- Extensive knowledge of Braze features, including Canvas, Campaigns, Currents, Segments, and Liquid.
Preferred Skills and Qualifications
- Bachelor’s degree or equivalent.
- Proficiency in Liquid and data visualisation tools.
- Experience with additional partner platforms, such as Amplitude or Mixpanel.
- Knowledge of data integration strategies, including REST APIs, webhooks, and ETL processes.
- Familiarity with CDPs or Data Cloud solutions is advantageous.
We believe in diversity and that different people and backgrounds bring different perspectives; perspectives that are imperative when working with CX/CRM.
CRM Specialist - Braze employer: SCHMACK | Growth Agency ?
Contact Detail:
SCHMACK | Growth Agency ? Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Specialist - Braze
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those who work with Braze. Attend events or webinars where you can meet potential employers and show off your passion for CRM.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your experience with Braze tools. Include examples of campaigns you've designed or optimised, and be ready to discuss the impact they had.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Braze features. Be ready to talk about how you would implement strategies and troubleshoot issues, as this will show you're the right fit for the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace CRM Specialist - Braze
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Braze and any relevant CRM strategies you've implemented. We want to see how your skills align with the role, so don’t be shy about showcasing your achievements!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about customer engagement and how your background makes you a perfect fit for our team. Keep it engaging and personal – we love a good story!
Showcase Your Technical Skills: Since this role involves a lot of technical know-how, make sure to mention your experience with Braze tools like Canvases and Liquid. We’re keen to see how you’ve used these in past projects to drive results.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at SCHMACK | Growth Agency ?
✨Know Your Braze Inside Out
Make sure you’re well-versed in all the features of Braze, especially Canvases, Campaigns, and Segments. Prepare to discuss how you've used these tools in past projects and be ready to share specific examples of successful campaigns you've managed.
✨Showcase Your Analytical Skills
Be prepared to talk about how you analyse campaign performance data. Bring examples of A/B tests you've conducted and the insights you gained from them. This will demonstrate your ability to optimise campaigns and deliver measurable impact.
✨Understand Client Needs
Research the company and its clients before the interview. Think about how you can align CRM strategies with their objectives. Showing that you understand their business and can provide tailored solutions will set you apart.
✨Stay Current with Industry Trends
Familiarise yourself with the latest trends in customer engagement and CRM technologies. Be ready to discuss innovative approaches you could recommend to enhance engagement for clients. This shows your passion for the field and your commitment to continuous learning.