Head of Web Development

Scalers Group are working with a reputable client that empowers digital businesses to simplify and scale their payment operations. Instead of managing a patchwork of tools and services, our platform acts as a complete payment solution, handling complexity behind the scenes so their clients can focus on growth. Trusted by thousands of software companies worldwide, we combine cutting-edge technology with seamless service to make global transactions faster, safer, and more efficient.

The Role: Head of Web

The company are looking for a Head of Web to lead their most high-impact digital channels. This role bridges brand, performance, and product transforming their web presence into a high-performing, conversion-led engine that fuels both product-led and sales-led growth.

You’ll manage a multidisciplinary team spanning design, development, UX, content, and experimentation with full ownership of web performance, conversion strategy, and execution speed. This is a fast-evolving function where AI and experimentation drive continuous optimisation.

Key Responsibilities:

• Strategy & Vision: Develop the long-term roadmap for their website and digital surfaces, balancing brand storytelling, product clarity, and speed of delivery.
• Performance & Conversion: Own the full web funnel, from traffic acquisition to key user actions like sign-ups, demo requests, and pricing engagement.
• Design & Experimentation: Use AI-driven design and prototyping tools to test and iterate user experiences at pace.
• Growth Enablement: Build tailored user journeys for both self-serve and sales-assisted visitors, optimising conversion paths, and CTAs for each audience.
• SEO & Organic Growth: Partner with marketing and content teams to embed SEO best practices and deliver sustainable organic growth.
• Content & Messaging: Work with brand and product marketing to ensure consistent, high-impact messaging across pages and campaigns.
• Conversion Rate Optimisation: Establish a culture of testing and learning, running A/B and multivariate tests to continuously improve results.
• Technology & Performance: Oversee the website’s technical foundations, ensuring reliability, scalability, and fast load times.
• AI Personalisation: Leverage AI tools for dynamic content, segmentation, and personalised experiences that improve engagement and outcomes.

About You:

• 7+ years in web, growth, UX, or digital product roles within B2B SaaS or tech environments.
• Proven success in driving web performance, conversion, and experimentation.
• Experience leading cross-functional digital teams (design, dev, UX, and content).
• Strong technical knowledge of CMS platforms, analytics, and web infrastructure.
• Comfortable working with AI tools for design, testing, and personalisation.
• Data-driven and experiment-oriented, with strong analytical and decision-making skills.
• Collaborative and strategic, able to work effectively across product, brand, and performance teams.

Apply here to find out more info on the organisation and the screening process.