Overview
We’re seeking an experienced Senior Digital Marketing Specialist to lead and execute our growth marketing strategy. You’ll collaborate with a skilled Digital Marketing Team—including SEO specialists, content writers, designers, and a Digital Marketing Manager—to drive measurable lead generation through SEO and paid media.
Key Responsibilities
- Plan and execute SEO and PPC campaigns (Google & LinkedIn) to achieve lead generation and acquisition goals.
- Optimise website performance, fix technical SEO issues, and improve site speed, structure, and visibility.
- Conduct keyword research, backlink building, and CRO to enhance rankings and conversions.
- Create, manage, and optimise paid advertising campaigns to maximise ROI and maintain strong ROAS.
- Oversee advertising budgets and analyse performance metrics for continuous improvement.
- Generate regular performance reports for SEO and PPC campaigns.
- Stay up to date with the latest trends, algorithms, and best practices in SEO, SEM, and digital growth.
- Manage, coach, and develop a small team to meet departmental goals.
- Ensure compliance with intellectual property, cybersecurity, and brand standards.
Requirements
- 5+ years in digital marketing, ideally in an agency or B2B Telecom/VoIP/IT environment.
- Strong expertise in SEO, PPC, and lead generation strategies.
- Proficient in Google Analytics, Search Console, SEMrush, MOZ, Ahrefs, and Lead Tracking Tools.
- Proven experience managing paid and organic acquisition campaigns with measurable results.
- Excellent communication, project management, and analytical skills.
- Experience mentoring or managing a team.
- Knowledge of UX, CRO, and website project launches is a plus.
You’ll Succeed If You
- Are a strategic thinker who thrives in a fast-paced, data-driven environment.
- Can balance creativity with analytical precision.
- Are motivated to grow, lead, and continuously optimise digital performance.
Why Join Us
This is a great opportunity to shape the digital strategy of a forward-thinking company. You’ll work with a talented marketing team, enjoy professional development opportunities, and play a key role in driving measurable business growth.
If you’re a results-driven marketer passionate about SEO, PPC, and team leadership — we’d love to hear from you.
Application Form
Personal Information
- Full name
- Phone/WhatsApp number
- LinkedIn URL
- Location (City, Country)
Role & Preferences
- Are you applying for a listed job or general consideration?
- If applying for a listed job, please state the Job Title
- Your Area of Interest and Expertise
- What is your preferred industry to work in?
- List all software you are familiar with relevant to the job chosen.
Document Upload
- Upload CV
- Introductory Video Link
Tell us about yourself
- What type of role are you looking for?
- What makes you a strong candidate for our clients?
- Anything else you\’d like to share?
Consent and Agreement
- I consent to the storage of my data for recruitment purposes. Yes
- I agree to be contacted regarding future job opportunities. Yes
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Contact Detail:
Scale Up Outsourcing Ltd. Recruiting Team