At a Glance
- Tasks: Lead and execute growth marketing strategies with a talented digital team.
- Company: Join a forward-thinking company shaping the future of digital marketing.
- Benefits: Professional development, collaborative environment, and opportunities for career growth.
- Why this job: Make a real impact in digital marketing while leading a dynamic team.
- Qualifications: 5+ years in digital marketing with strong SEO and PPC expertise.
- Other info: Fast-paced, data-driven environment perfect for strategic thinkers.
The predicted salary is between 36000 - 60000 £ per year.
We're seeking an experienced Senior Digital Marketing Specialist to lead and execute our growth marketing strategy. You'll collaborate with a skilled Digital Marketing Team—including SEO specialists, content writers, designers, and a Digital Marketing Manager—to drive measurable lead generation through SEO and paid media.
Key Responsibilities
- Plan and execute SEO and PPC campaigns (Google & LinkedIn) to achieve lead generation and acquisition goals.
- Optimise website performance, fix technical SEO issues, and improve site speed, structure, and visibility.
- Conduct keyword research, backlink building, and CRO to enhance rankings and conversions.
- Create, manage, and optimise paid advertising campaigns to maximise ROI and maintain strong ROAS.
- Oversee advertising budgets and analyse performance metrics for continuous improvement.
- Generate regular performance reports for SEO and PPC campaigns.
- Stay up to date with the latest trends, algorithms, and best practices in SEO, SEM, and digital growth.
- Manage, coach, and develop a small team to meet departmental goals.
- Ensure compliance with intellectual property, cybersecurity, and brand standards.
Requirements
- 5+ years in digital marketing, ideally in an agency or B2B Telecom/VoIP/IT environment.
- Strong expertise in SEO, PPC, and lead generation strategies.
- Proficient in Google Analytics, Search Console, SEMrush, MOZ, Ahrefs, and Lead Tracking Tools.
- Proven experience managing paid and organic acquisition campaigns with measurable results.
- Excellent communication, project management, and analytical skills.
- Experience mentoring or managing a team.
- Knowledge of UX, CRO, and website project launches is a plus.
You’ll Succeed If You
- Are a strategic thinker who thrives in a fast-paced, data-driven environment.
- Can balance creativity with analytical precision.
- Are motivated to grow, lead, and continuously optimise digital performance.
Why Join Us
This is a great opportunity to shape the digital strategy of a forward-thinking company. You'll work with a talented marketing team, enjoy professional development opportunities, and play a key role in driving measurable business growth. If you're a results-driven marketer passionate about SEO, PPC, and team leadership — we'd love to hear from you.
Senior Marketing Specialist in London employer: Scale Up Outsourcing Ltd.
Contact Detail:
Scale Up Outsourcing Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Specialist in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on platforms like LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your successful SEO and PPC campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in digital marketing. Be ready to discuss how you've tackled challenges in previous roles and how you can apply that experience to our team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our awesome team.
We think you need these skills to ace Senior Marketing Specialist in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Specialist role. Highlight your experience in SEO and PPC, and don’t forget to showcase any measurable results you've achieved in previous roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your skills align with our growth strategy. Keep it engaging and personal!
Showcase Your Skills: In your application, be sure to mention specific tools and platforms you’re proficient in, like Google Analytics or SEMrush. We love seeing candidates who are up-to-date with the latest trends and best practices.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Scale Up Outsourcing Ltd.
✨Know Your Stuff
Make sure you brush up on your SEO and PPC knowledge before the interview. Familiarise yourself with the latest trends, algorithms, and tools like Google Analytics and SEMrush. Being able to discuss these topics confidently will show that you're serious about the role.
✨Showcase Your Achievements
Prepare specific examples of successful campaigns you've led or contributed to in the past. Quantify your results where possible—numbers speak volumes! This will help demonstrate your expertise in lead generation and digital marketing strategies.
✨Team Leadership Matters
Since this role involves managing a small team, be ready to talk about your leadership style and experiences. Share how you've mentored others and fostered collaboration within a team. This will highlight your ability to lead and develop talent.
✨Ask Smart Questions
Prepare thoughtful questions about the company's growth strategy and the marketing team's goals. This shows your genuine interest in the role and helps you assess if it's the right fit for you. Plus, it gives you a chance to engage with the interviewers on a deeper level.