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For Companies At a Glance
- Tasks: Lead product marketing strategies and manage branded initiatives in a dynamic environment.
- Company: Join a growing business focused on product marketing and brand development.
- Benefits: Enjoy a hybrid work model with three days in the office and two days remote.
- Why this job: Be at the forefront of marketing, driving brand engagement and innovative campaigns.
- Qualifications: Experience in marketing principles, FMCG product management, and social media content creation required.
- Other info: Immediate interviews available—don't miss your chance to grow your career!
The predicted salary is between 32000 - 48000 £ per year.
Product Marketing Manager
Braintree, Essex – Hybrid – Three Days Office & Two Days Remote
We are looking for a Product Marketing Manager to join our successful client and play a pivotal role in their marketing function. You will work closely with their commercial & NPD teams, leading branded initiatives and selected own-label projects that require marketing input. A fantastic opportunity to be at the forefront of product marketing and brand development within a dynamic business that has heavily invested in a roadmap for growth & expansion.
Office-based three days a week and the option to work remotely two days a week. Due to location, you will need to drive!!
Key Responsibilities:
- Develop and implement product marketing strategies across a diverse portfolio.
- Conduct product gap analysis and range reviews, working with NPD to launch new products.
- Manage branded and private-label packaging design, artwork, and marketing assets.
- Create content for social media (Instagram, Facebook), including influencer collaborations.
- Drive new social initiatives, partnerships, and campaigns to boost brand engagement.
- Develop brand communications, including trade adverts, literature, and POS materials.
- Plan and coordinate trade exhibitions and customer events.
- Support sales teams with market insights, tracking brand performance, and competitor analysis.
What We\’re Looking For:
- You will have demonstrable experience in marketing principles, brand development, and consumer trends.
- Have previous experience in FMCG product management, shopper marketing, customer marketing, or brand activation. UK retail trade experience is highly preferred.
- You will have the ability to generate engaging marketing content and campaigns.
- You will be confident managing social media, and if you have experience in SEO this will be a plus.
- You will be a self-starter and comfortable working independently and collaboratively with remote teams. Willingness to travel when required.
If this sounds like you and you are keen to progress your career and take ownership of Product Marketing, please contact Samantha Chambers. We are interviewing immediately – don\’t miss out!!! Apply now and be part of our client\’s continued growth journey!
Seniority level
Associate
Employment type
Full-time
Job function
Product Management, Marketing, and Public Relations
Industries
Manufacturing, Wholesale, and Retail
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Product Marketing Manager employer: SC4 Recruitment Limited
Contact Detail:
SC4 Recruitment Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Familiarize yourself with the latest trends in FMCG product management and brand development. This knowledge will not only help you stand out during discussions but also demonstrate your passion for the industry.
✨Tip Number 2
Showcase your experience with social media marketing by preparing examples of successful campaigns you've managed. Highlight any influencer collaborations you've been a part of, as this aligns perfectly with the role's requirements.
✨Tip Number 3
Be ready to discuss your approach to conducting product gap analysis and range reviews. Prepare specific examples from your past work that illustrate how you've successfully launched new products.
✨Tip Number 4
Since the role involves collaboration with remote teams, think of ways you've effectively worked independently and in teams. Be prepared to share these experiences to show you're a self-starter who thrives in a hybrid work environment.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Product Marketing Manager position. Highlight key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to reflect relevant experience in product marketing, brand development, and consumer trends. Use specific examples from your past roles that demonstrate your ability to manage social media and create engaging content.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for product marketing and your understanding of the FMCG sector. Mention any specific achievements or projects that relate to the responsibilities listed in the job description.
Highlight Relevant Skills: In your application, emphasize skills such as market analysis, campaign management, and collaboration with remote teams. If you have experience with SEO or managing influencer collaborations, make sure to include that as well.
How to prepare for a job interview at SC4 Recruitment Limited
✨Showcase Your Marketing Experience
Be prepared to discuss your previous roles in marketing, especially in FMCG product management and brand development. Highlight specific campaigns or projects you've led that demonstrate your ability to generate engaging content and drive brand engagement.
✨Understand the Company’s Brand and Products
Research the company’s product portfolio and their market position. Be ready to share your insights on their branding strategies and how you can contribute to their growth and expansion plans.
✨Prepare for Social Media Discussions
Since managing social media is a key responsibility, come equipped with examples of successful social media campaigns you've executed. Discuss your familiarity with platforms like Instagram and Facebook, and any experience with influencer collaborations.
✨Demonstrate Your Analytical Skills
The role involves conducting product gap analysis and competitor research. Prepare to discuss how you approach market insights and tracking brand performance, and be ready to provide examples of how your analytical skills have influenced marketing strategies in the past.
