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- Tasks: Manage and execute paid media campaigns across platforms like Meta, Google, and TikTok.
- Company: Join Sazerac, a leading American family-owned spirits company with a rich history.
- Benefits: Competitive salary, growth opportunities, and a dynamic work environment.
- Why this job: Be part of a fast-growing team that shapes global media strategies for iconic brands.
- Qualifications: 4 years in media buying, strong analytical skills, and excellent communication abilities.
- Other info: Opportunity to work with top-tier brands and make a real impact in the industry.
The predicted salary is between 36000 - 60000 £ per year.
Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Sazerac produces and markets award-winning bourbons and whiskeys, including Buffalo Trace, Pappy Van Winkle, and Eagle Rare. Additionally, Sazerac owns many popular brands across a range of spirits.
Sazerac UK is one of the UK's leading spirit distributors with a diverse portfolio of award-winning brands. Sazerac UK and Ireland are entrepreneurial businesses that have experienced exceptional growth.
The Global Associate Media Planner/Buyer will be responsible for overseeing the execution of paid media campaigns across various platforms (Meta, Google, Programmatic, TikTok, OOH). This role requires:
- Platform expertise: experience executing against media campaign strategies.
- Strong analytical skills: understands how to analyze and report campaign data.
- Global mindset: to scale campaigns while respecting market-specific nuances.
Additional Responsibilities Include:
- Use PDS for continuous self-improvement.
- Conduct optimal performance discussions with team members.
- Meet or beat assigned KPIs.
- Minimize A&P sourcing costs and optimize marketing materials development and delivery timelines.
- Improve marketing communications through expedited workflow.
- Negotiate rates for company media communications.
- Ensure brand advertising is in compliance with advertising laws and social responsibility requirements.
- Identify areas that need improvement in the media buying process.
- Manage to connect processes, learnings and consistency across media.
- Secure media inventory against an established media plan.
Qualifications/Requirements:
- MUST: Proficiencies and knowledge of social media channels.
- Strong planning and organizational skills.
- Highly motivated individual with excellent communication, negotiation, influencing, and follow-up skills.
- Ability to drive results in a complex, high-growth company.
- 4 years experience in media buying and planning.
- Bachelor's degree or commensurate experience.
PREFERRED:
- Experience working directly with media vendors and platforms.
- Strong analytical and technical skills.
- Ability to work cross-functionally with advertising/digital agencies.
Global Associate Media Planner/Buyer in London employer: Sazerac Company
Contact Detail:
Sazerac Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Associate Media Planner/Buyer in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching Sazerac and its brands. Understand their market position and recent campaigns. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills in media planning and buying can benefit Sazerac. Highlight your analytical abilities and experience with various platforms to make a strong impression.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Sazerac team.
We think you need these skills to ace Global Associate Media Planner/Buyer in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Global Associate Media Planner/Buyer role. Highlight your experience with media campaigns and any relevant skills that match the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about media planning and how your background aligns with Sazerac's goals. We love seeing enthusiasm and a personal touch in applications.
Showcase Your Analytical Skills: Since this role requires strong analytical abilities, be sure to include examples of how you've used data to drive results in past campaigns. We’re all about making informed decisions, so show us your analytical prowess!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Sazerac Company
✨Know Your Platforms
Make sure you brush up on your knowledge of the media platforms mentioned in the job description, like Meta, Google, and TikTok. Be ready to discuss specific campaigns you've executed on these platforms and how you optimised them for better results.
✨Show Off Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past roles. Bring examples of how you've analysed campaign performance and what actions you took based on those insights. This will show that you can meet or beat KPIs effectively.
✨Demonstrate Your Negotiation Prowess
Since negotiation is key in this role, think of a time when you successfully negotiated rates with media vendors. Be ready to share your approach and the outcomes, as this will highlight your ability to secure the best deals for the company.
✨Emphasise Your Global Mindset
Sazerac values a global perspective, so be prepared to discuss how you've adapted media strategies to different markets. Share any experiences you have working across cultures or regions, and how you respect market-specific nuances in your planning.
