At a Glance
- Tasks: Drive sales and build relationships in the exciting spirits industry.
- Company: Join Sazerac, a leading family-owned spirits company with a rich history.
- Benefits: Competitive salary, dynamic work environment, and growth opportunities.
- Other info: Collaborate with marketing and internal teams for exceptional customer support.
- Why this job: Make your mark in a fast-paced role with award-winning brands.
- Qualifications: Experience in sales or business development, preferably in FMCG or drinks.
The predicted salary is between 40000 - 50000 € per year.
Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Sazerac Company produces and markets award-winning bourbons and whiskeys, including Buffalo Trace, Pappy Van Winkle, and Eagle Rare, as well as popular brands across a range of spirits.
This role offers a fantastic opportunity to join one of the most exciting spirits companies in the World. We are looking for passionate and driven individuals who have a solid understanding of the UK spirit’s market, ideally with experience in the FMCG/alcoholic beverages industry.
The job purpose is to build Sazerac brands and agency brands by implementing commercial, activation, and promotional programmes across the off-premise, delivering exceptional performance and execution, driving volume and incremental distribution of the Sazerac portfolio.
Responsibilities Include:
- Territory Management: Manage a designated territory and establish strong relationships. Build a call file within assigned territory for incremental growth of the Sazerac portfolio.
- Sales Target Achievement: Develop and implement effective sales strategies and plans to achieve or exceed sales targets. Utilize a consultative sales approach with CRM system and other tools to understand customer needs.
- Campaign Partnerships: Work alongside the marketing team to bring campaigns to life in the off-trade and host customers at sponsored events.
- Relationship Building: Establish and maintain strong relationships with key decision-makers, owners, and operators. Provide exceptional customer service to ensure satisfaction and loyalty.
- Market Insights and Feedback: Gather market intelligence, competitor information, and customer feedback to provide valuable insights to the sales and marketing teams.
- Sales Reporting and Administration: Maintain accurate records of sales activities and prepare regular sales reports.
- Collaboration and Teamwork: Collaborate closely with internal teams to ensure smooth order processing and exceptional customer support.
Qualifications/Requirements:
- Proven experience in field sales or business development, preferably within the drinks industry or related FMCG sectors.
- Excellent communication and interpersonal skills.
- Results-oriented mindset with a track record of achieving or exceeding sales targets.
- Self-motivated and able to work independently in a field-based role.
- Strong organizational skills and ability to prioritize tasks effectively.
- Proficiency in using CRM software, MS Office Suite, and other sales-related tools.
- Valid driver's license and willingness to travel within the assigned territory.
Business Development Manager - Off Trade (Manchester) employer: Sazerac Company
Sazerac Company is an exceptional employer, offering a dynamic work environment in Manchester where employees can thrive in the fast-paced spirits industry. With a strong focus on employee growth and development, Sazerac provides ample opportunities for career advancement while fostering a collaborative culture that values innovation and teamwork. Join us to be part of a family-owned company with a rich heritage and a commitment to excellence, where your contributions directly impact our award-winning portfolio of brands.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Manager - Off Trade (Manchester)
✨Tip Number 1
Network like a pro! Attend industry events, trade shows, and local meet-ups to connect with people in the drinks sector. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show your passion for the brand! When you get an interview, make sure to express your enthusiasm for Sazerac's portfolio. Share your ideas on how you could help grow their brands in the off-trade market.
✨Tip Number 3
Do your homework! Research Sazerac’s current campaigns and market position. Being knowledgeable about their products and competitors will impress interviewers and show you're serious about the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and genuinely interested in joining the Sazerac team.
We think you need these skills to ace Business Development Manager - Off Trade (Manchester)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Business Development Manager role. Highlight your experience in the FMCG or alcoholic beverages industry, and showcase any relevant achievements that align with Sazerac's goals.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your passion for the spirits market and how your skills can contribute to Sazerac's growth. Be sure to mention specific brands or campaigns that excite you.
Showcase Your Sales Success:When detailing your past roles, focus on quantifiable results. Share examples of how you've achieved or exceeded sales targets, and how you've built strong relationships with clients. Numbers speak volumes!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows you're serious about joining the Sazerac team!
How to prepare for a job interview at Sazerac Company
✨Know Your Brands
Before the interview, dive deep into Sazerac's portfolio. Familiarise yourself with their key brands like Buffalo Trace and Fireball. Being able to discuss these brands and their market positioning will show your genuine interest and understanding of the company.
✨Showcase Your Sales Strategy
Prepare to discuss specific sales strategies you've implemented in previous roles. Highlight how you achieved or exceeded sales targets, especially in the FMCG or drinks industry. Use concrete examples to demonstrate your consultative sales approach and how it can benefit Sazerac.
✨Build Relationships
Emphasise your relationship-building skills during the interview. Share examples of how you've established trust with key decision-makers in past roles. This is crucial for a Business Development Manager, so be ready to explain how you would maintain and grow relationships within your territory.
✨Market Insights Matter
Be prepared to discuss market insights and competitor analysis. Show that you understand the UK spirits market and can provide valuable feedback to the sales and marketing teams. This will demonstrate your proactive approach and ability to contribute to Sazerac's growth.
