At a Glance
- Tasks: Lead a sales team, develop strategies, and drive revenue growth in the exhibitions sector.
- Company: Respected events business with a collaborative and growth-focused culture.
- Benefits: Hybrid working, competitive salary, enhanced family leave, and regular social events.
- Other info: Opportunity for career growth and mentorship in a vibrant environment.
- Why this job: Make a significant impact while building relationships in the dynamic hospitality industry.
- Qualifications: Proven sales experience, strong leadership skills, and excellent negotiation abilities.
The predicted salary is between 36000 - 60000 £ per year.
An exciting opportunity has arisen for an experienced Commercial Manager to lead the sales function for a well-established, market-leading trade exhibition. This role is ideal for a driven, strategic sales leader who thrives on building relationships, developing high-performing teams and delivering measurable commercial growth.
The Role
As Commercial Manager, you will take ownership of the commercial strategy and lead a small sales team to maximise revenue, retention and long-term growth. You will play a key role in shaping the event’s success while building strong relationships across the hospitality industry.
Key Responsibilities:
- Lead, manage and develop a team of two Sales Executives, providing coaching, direction and performance support.
- Develop and deliver robust commercial plans aligned to wider business objectives.
- Identify revenue opportunities, set clear sales targets and drive strategic initiatives to maximise growth, retention and long-term commercial success.
- Champion effective CRM usage across the team, ensuring accurate data management, strong pipeline control, quality reporting and enhanced customer engagement.
- Manage and grow key accounts, building long-term strategic partnerships.
- Drive new business development, identifying and securing new revenue streams.
- Oversee and strategically manage the exhibition floor plan to optimise commercial performance.
- Establish yourself as a trusted authority within the industry by attending events, building meaningful relationships and staying ahead of market trends.
- Meet with current and prospective clients face-to-face for a minimum of 50% of the working week.
- Utilise advanced negotiation, objection handling and people skills to close and grow business opportunities.
- Embrace and promote the use of AI-driven tools and insights to enhance sales performance, improve processes, strengthen customer engagement and support data-led decision-making.
About You
- An experienced sales professional with a strong track record of delivering revenue growth.
- Confident leading and motivating a small team.
- Strategic, commercially minded and results-driven.
- Excellent negotiation, communication and relationship-building skills.
- Highly organised, with strong pipeline and sales planning capabilities.
- Comfortable working with CRM systems and leveraging AI-driven tools to enhance performance.
- A proactive networker who enjoys being visible in the market and building industry credibility.
What’s on Offer
- Hybrid working
- A collaborative, growth-focused and values-led culture.
- Competitive benefits package including enhanced family leave, pension, wellbeing initiatives, mentorship programmes and regular social events.
This is a fantastic opportunity for a commercially ambitious leader looking to make a significant impact within a respected events business!
Sales Manager employer: SAVVY RECRUITMENT
Join a dynamic and innovative events business in Central London, where you will thrive in a collaborative, growth-focused culture that values your contributions. As a Sales Manager, you'll benefit from hybrid working arrangements, a competitive benefits package, and ample opportunities for professional development, all while making a significant impact in the hospitality industry. This is not just a job; it's a chance to lead a high-performing team and shape the future of trade exhibitions.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager
✨Tip Number 1
Network like a pro! Attend industry events and connect with people in the hospitality sector. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! When you get the chance, demonstrate your negotiation and relationship-building abilities during interviews. Use real examples to highlight how you've driven revenue growth in the past.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, including us at StudySmarter, and express your interest in potential roles. You never know what might come up!
✨Tip Number 4
Leverage technology! Familiarise yourself with AI-driven tools and CRM systems. Show potential employers that you’re not just a sales whiz but also tech-savvy and ready to enhance performance.
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Sales Manager role. Highlight your achievements in revenue growth and team leadership to catch our eye!
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're the perfect fit for this position. Share specific examples of how you've driven commercial success and built strong relationships in your previous roles.
Showcase Your Strategic Mindset:In your application, demonstrate your strategic thinking by discussing how you've developed and executed commercial plans in the past. We love seeing candidates who can think ahead and drive results!
Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates from us!
How to prepare for a job interview at SAVVY RECRUITMENT
✨Know Your Numbers
As a Sales Manager, you'll need to demonstrate your understanding of revenue growth and sales targets. Brush up on your past achievements and be ready to discuss specific figures that showcase your success in driving sales and managing teams.
✨Showcase Your Leadership Style
Be prepared to talk about how you lead and motivate a team. Share examples of how you've coached team members to achieve their goals and how you handle performance issues. This will show that you're not just a numbers person but also a people person.
✨Understand the Market
Familiarise yourself with the latest trends in the hospitality industry and the exhibition market. Being able to discuss current events and how they impact sales strategies will position you as a knowledgeable candidate who can contribute to the company's success.
✨Embrace Technology
Since the role involves using CRM systems and AI-driven tools, be ready to discuss your experience with these technologies. Highlight how you've used data to make informed decisions and improve sales processes in your previous roles.
