About the Role:
Are you a commercially minded leader who knows how to get the best out of a sales team and turn commercial potential into consistent results?
We're working with an established, award-winning content and media agency looking to appoint a Head of Commercial Performance to lead and develop its advertising sales function.
This is a senior leadership role with responsibility for a large sales team.
The focus is on driving team performance, improving sales processes, strengthening forecasting and ensuring the business consistently delivers against its commercial targets.
This role would suit someone who combines strong sales experience with excellent people management skills and enjoys bringing structure, accountability and energy to a busy commercial environment.
What You'll Be Doing:
- Lead, motivate and develop a sizable advertising sales team, creating a positive, high-performing and accountable culture.
- Take ownership of advertising revenue targets across print, digital, sponsorship and commercial partnerships.
- Coach and support individuals through regular one-to-ones, performance reviews and development plans.
- Monitor sales performance, KPIs and revenue trends, identifying opportunities and addressing under performance.
- Oversee sales forecasting and pipeline management, ensuring opportunities are accurately tracked and forecasts are reliable.
- Improve CRM usage, data quality and reporting to support better commercial decision-making.
- Ensure sales activity is purposeful, opportunities are properly qualified and follow-up is consistent.
- Identify revenue risks and opportunities, putting clear action plans in place to maintain performance.
- Work closely with senior commercial stakeholders to support growth plans and maximize client opportunities.
- Manage team resources, workloads and capacity to ensure the right people are focused on the right opportunities.
- Introduce improved sales processes, systems and ways of working to increase efficiency and productivity.
- Deliver regular sales training and development initiatives to strengthen team capability and commercial results.
- Build strong relationships across editorial, marketing, finance, insight and operational teams.
About You:
- Experience in a senior commercial or sales management role within publishing, advertising or media.
- A proven track record of leading sales teams and delivering revenue growth.
- Strong people-management skills, with experience coaching, developing and performance-managing individuals.
- Confident managing sales targets, forecasting, pipelines and commercial KPI\'s.
- Experience using CRM systems and improving sales processes, reporting and data quality.
- Strong commercial awareness and an understanding of advertising revenue models.
- Comfortable analyzing performance data, identifying trends and turning insight into action.
- A confident leader who can challenge constructively, make decisions and hold people accountable.
- Highly organised, with the ability to manage resources, workloads and competing priorities.
- A proactive approach to improving team performance, processes and ways of working.
- A strong communicator who can build relationships and influence stakeholders at all levels.
Why Apply?
- The opportunity to lead a sizeable advertising sales team.
- A senior position combining people leadership, commercial performance and business improvement.
- The opportunity to influence sales strategy and improve how the commercial function operates.
- Scope to introduce new ideas, systems and processes.
- Join an established, award-winning business with an ambitious growth agenda.
- A sociable, collaborative and entrepreneurial working environment.
Head of Sales employer: SAVVY RECRUITMENT
As a leading player in the events industry, we pride ourselves on fostering a dynamic and inclusive work culture that champions creativity and collaboration. Our Central London location offers a vibrant environment where employees can thrive, with opportunities for professional growth and development through engaging projects and mentorship. Join us to be part of a team that is passionate about delivering impactful sustainability events while enjoying a competitive salary and the flexibility of a hybrid working model.