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- Tasks: Lead B2B sales, manage a team, and drive growth in events and sponsorship.
- Company: Join an established B2B events business with a dynamic and innovative culture.
- Benefits: Enjoy a hybrid work model and opportunities for professional development.
- Why this job: Be at the forefront of shaping revenue strategies and making impactful partnerships.
- Qualifications: Proven B2B sales experience, especially in exhibitions or media, is essential.
- Other info: Ideal for motivated individuals who excel in fast-paced environments.
The predicted salary is between 48000 - 84000 £ per year.
An established B2B events business is looking for a strategic and commercially minded Head of Business Development to drive growth across a portfolio of large-scale professional shows. This senior-level role is ideal for someone with a strong background in media or exhibition sales who thrives in a fast-paced environment and is comfortable leading high-value partnerships, securing new business, and shaping revenue strategies across multiple streams, including stand sales, sponsorship, and digital solutions.
The successful candidate will take ownership of sales leadership, team management, and long-term client development while contributing directly to commercial strategy, financial forecasting, and innovation across the group. They will be expected to manage their own sales pipeline while also mentoring the wider team, developing high-impact proposals, and ensuring performance metrics are consistently met. This role would suit someone highly motivated, with excellent negotiation skills, and a passion for identifying new opportunities and unlocking value in a competitive commercial landscape.
- Driving new business and managing high-value commercial partnerships across events, sponsorship, and digital solutions
- Leading and mentoring a sales team to exceed targets and maintain a high-performance culture
- Developing and executing commercial strategies based on market insight and client needs
- Managing key client relationships, including complex negotiations and long-term account growth
- Overseeing sales forecasting, CRM reporting, and cross-functional collaboration to support overall event delivery
Proven experience in B2B sales, ideally within exhibitions, events, or media, with a strong track record in both new business and account growth. Confident leading high-value commercial conversations, including sponsorship, stand space, and digital sales. Skilled in managing and motivating a sales team while contributing personally to revenue generation.
Head of B2B Sales employer: SAVVY RECRUITMENT
Contact Detail:
SAVVY RECRUITMENT Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of B2B Sales
✨Tip Number 1
Network strategically within the B2B events industry. Attend relevant trade shows, conferences, and networking events to connect with key players and potential clients. Building relationships in person can give you an edge when applying for this role.
✨Tip Number 2
Research the company thoroughly. Understand their portfolio of events, recent successes, and challenges they face. This knowledge will help you tailor your conversations and demonstrate your genuine interest in driving their business forward.
✨Tip Number 3
Prepare to discuss your previous achievements in detail. Be ready to share specific examples of how you've driven revenue growth, managed high-value partnerships, and led successful sales teams. Quantifying your success will make a strong impression.
✨Tip Number 4
Showcase your leadership style during interviews. Highlight your experience in mentoring teams and fostering a high-performance culture. Discuss how you motivate others to exceed targets, as this is crucial for the Head of B2B Sales role.
We think you need these skills to ace Head of B2B Sales
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B sales, particularly within exhibitions or media. Emphasise your achievements in driving growth and managing high-value partnerships.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of the role and the company. Discuss how your strategic mindset and negotiation skills can contribute to their commercial strategy and revenue generation.
Showcase Leadership Experience: Highlight any previous experience in leading and mentoring sales teams. Provide examples of how you've motivated teams to exceed targets and foster a high-performance culture.
Demonstrate Market Insight: Include insights into market trends and client needs that you have identified in your previous roles. This will show your ability to develop and execute effective commercial strategies.
How to prepare for a job interview at SAVVY RECRUITMENT
✨Showcase Your Strategic Mindset
As a Head of B2B Sales, it's crucial to demonstrate your ability to think strategically. Prepare examples of how you've developed and executed successful commercial strategies in the past, particularly in media or exhibition sales.
✨Highlight Your Leadership Skills
This role involves leading and mentoring a sales team. Be ready to discuss your leadership style and provide specific instances where you've motivated your team to exceed targets and maintain a high-performance culture.
✨Prepare for Complex Negotiations
Expect to engage in high-value commercial conversations during the interview. Brush up on your negotiation skills and be prepared to discuss how you've successfully managed complex client relationships and secured long-term account growth.
✨Demonstrate Market Insight
Understanding market trends and client needs is key for this position. Research the current landscape of B2B events and be ready to share insights on how you would approach developing new business opportunities and unlocking value.
