Growth Marketing Manager (CRM)

Title: Head of Growth Marketing Location: Remote/hybrid – Must be based in Manchester/Preston/Blackburn
Are you a strategic campaign leader with a passion for B2B marketing?✨ Our client, an innovative media company delivering high-impact content, is searching for a Head of Growth Marketing to oversee growth-led initiatives and ensure a data-driven approach to marketing. &##This is your chance to work on diverse projects, collaborate with exciting clients, and lead a high-performing team. &##If you\’re all about strategic and hands on approach, thrive in a fast-paced environment, and comfortable in managing high-performing marketing team, this could be your perfect next step! &##Optimise traffic conversion strategies to capture high-value data.
Collaborate closely with content teams for seamless execution.
Oversee HubSpot automation, ensuring effective lead generation, segmentation, and CRM integration.
Enhance data integrity, audience segmentation, and tracking systems.
Use analytics to refine campaigns, boost performance, and maximise conversions.
Execute high-impact projects, including industry awards, community programs, and influencer campaigns.
Align marketing efforts with commercial goals to drive lead generation and customer retention.
5+ years in B2B publishing, digital marketing, or audience development, with a strong focus on growth and engagement.
~ Expertise in HubSpot, marketing automation, and CRM optimisation.
~ Proven ability to segment, manage, and grow marketing data effectively.
~ Experience turning traffic into actionable insights through strategic digital initiatives.
~ Skilled in executing large-scale, multi-channel marketing campaigns.
~ Track record of leading high-impact projects like awards, community programs, and industry campaigns.
~ Strong leadership background in managing, coaching, and scaling teams.
~ Data-driven mindset, using analytics to refine strategy and maximise results.

This is the perfect opportunity for a growth-focused marketer ready to take full ownership of multi-channel execution and leadership. &##