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- Tasks: Lead digital marketing strategies across multiple brands and channels to boost engagement and conversions.
- Company: Dynamic publishing and media company with a focus on innovation.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact in a fast-paced environment while shaping digital marketing strategies.
- Qualifications: 5+ years in digital marketing with strong analytical and communication skills.
- Other info: Join a collaborative team and stay ahead of emerging digital trends.
The predicted salary is between 28800 - 48000 £ per year.
Location: Kent (Hybrid - 2 days in office). Personal vehicle is recommended.
An exciting opportunity is available for an experienced Digital Marketing Manager to lead the evolution of digital marketing across multiple brands within a publishing and media environment. This role focuses on transforming digital platforms into high-performing, conversion-driven channels. The successful candidate will be responsible for developing strategies that increase website engagement, improve user journeys, and drive new membership registrations through targeted digital marketing initiatives.
Key Responsibilities- Develop and implement digital marketing strategies across multiple brands and channels, including website, social media, digital display, SEO, SEM, and PPC.
- Increase website traffic, engagement, and session duration through targeted campaigns and optimisation strategies.
- Optimise websites to function as high-conversion platforms by improving user experience and digital user journeys.
- Drive new membership registrations using targeted campaigns, landing pages, and conversion-focused content.
- Manage and optimise digital marketing channels such as email marketing, social media, paid advertising, and marketing automation.
- Monitor and analyse digital performance metrics to refine strategies and improve campaign effectiveness.
- Work closely with content teams and other departments to support content planning, promotion, and audience engagement.
- Plan and manage marketing campaign budgets.
- Forecast digital growth metrics and set performance targets.
- Collaborate with sales and marketing delivery teams to maximise marketing outcomes.
- Produce reports and insights on digital behaviour, user journeys, and audience engagement trends.
- Stay informed about emerging digital trends, tools, and best practices.
- Develop and maintain digital marketing best-practice guidelines across the organisation.
- Minimum 5 years’ experience in digital marketing, ideally within publishing, media, or a B2B environment.
- Strong understanding of digital user journeys, conversion optimisation, and analytics.
- Experience managing and improving websites to drive conversions and engagement.
- Solid knowledge of SEO, SEM, PPC, email marketing, social media, and marketing automation tools.
- Strong analytical skills with the ability to translate data into practical insights and actions.
- Excellent communication and stakeholder management abilities.
- Self-motivated with strong organisational skills and the ability to manage multiple projects.
- Experience working across multiple brands or sectors.
- Understanding of membership-based business models.
- Familiarity with content management systems (CMS) and CRM platforms.
- Strong understanding of modern marketing technologies and digital marketing techniques.
Digital Marketing Manager employer: SAVVY RECRUITMENT
Contact Detail:
SAVVY RECRUITMENT Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, attend industry events, and engage with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects and successes. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their digital presence and think of ways you could enhance it. Bring fresh ideas to the table during your interview to show you're ready to hit the ground running!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you. Plus, applying directly can sometimes give you an edge over other candidates. So, get your application in and let’s get you that dream job!
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience in digital marketing, especially in areas like SEO, PPC, and user journey optimisation. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how you can drive engagement and conversions. Be sure to mention any relevant achievements that showcase your expertise.
Showcase Your Analytical Skills: Since this role involves monitoring and analysing digital performance metrics, make sure to highlight your analytical skills. Share examples of how you've used data to refine strategies and improve campaign effectiveness in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Don’t miss out on this exciting opportunity!
How to prepare for a job interview at SAVVY RECRUITMENT
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends and tools in digital marketing. Be ready to discuss your experience with SEO, SEM, PPC, and how you've used these strategies to drive conversions in previous roles.
✨Showcase Your Analytical Skills
Prepare to talk about specific metrics you've tracked and how you've used data to refine your marketing strategies. Bring examples of reports or insights you've produced that led to improved campaign effectiveness.
✨Demonstrate Your Project Management Prowess
Since this role involves managing multiple projects, be ready to share how you've successfully juggled various campaigns in the past. Highlight your organisational skills and any tools you use to keep everything on track.
✨Engage with the Company’s Brands
Before the interview, take some time to explore the brands you'll be working with. Familiarise yourself with their digital presence and think of ways you could enhance their user journeys and engagement through targeted initiatives.