Retail Liaison Executive

Purpose of the Role

The ideal candidate will be a confident, self-motivated and commercially driven individual with a passion for retail. This is an energetic, busy and varied role supporting the centre management team at Eden, High Wycombe. The main focus of this role is to act as a liaison between individual stores and Centre Management utilising exceptional communication skills.

This role requires a candidate who is super creative, an ideas person, with a real passion for retail, analysis and comms.

There is a high level of liaison at many different levels; you will be responsible for managing relationships with over 100 stores. The successful candidate must be a strong source of communication between Centre Management and our Retail Partners. To produce accurate retailer statistical data, ensuring a continuous review across all retailer operations. Accountable for the management of our retailer meeting plans and to build relationships with all centre retailers to ensure Eden delivers a best in class service.

Key Responsibilities

• Collate and analyse weekly/monthly occupier sales data, communicating areas of growth and risk to the management team producing trend analysis reports from trading data.
• Identify opportunities to drive revenue and profit, champion car park offers
• Collate, analyse and review all available data to help understand the retail, leisure and managed operation
• Maximise the usage of all data including footfall, path intelligence, dwell time, average spend, catchments and customer profile
• Have a strong understanding of the Centre\’s competition and performance.
• Deliver feedback to management meetings and departmental managers daily/as required regarding retailer updates and issues arising.
• Undertake regular occupier visits in order to maintain a positive working relationships, gain constructive feedback and understanding. To provide support and assistance
• Communicate with retailers on a regular basis on operational issues including formal meetings, establishing effective working relationships
• Ensure retail compliance with regulations and lease covenants, as well as other compliance issues
• To respond to and coordinate retailer enquiries including operational issues, shop refreshes and performance issues
• Focus on overall delivery of excellent Customer Service and lead any customer service staff
• Take the lead in inducting any new occupiers and new store managers, advise of Health and safety issues and build awareness of the Centre and Client\’s Brand
• Act as a mediator between external agencies such as trading standards and our occupiers to ensure any issues are resolved
• Maintain an up to date list of store managers, area managers and head office contacts and develop strong links with these groups.
• Work, in conjunction with the centre management team to develop and distribute any occupier information, newsletters. To develop local offers and initiatives.
• React to customer comments in liaison with the appropriate retailers, finding permanent solutions to reoccurring issues
• Be aware of retailer events and their impact on the centre and to ensure that these are well managed with communication and face to face contact with the centre team
• Engage occupiers to participate in any sales growth opportunities such as events, promotions and marketing activities in line with the centres marketing campaign
• Develop and undertake training programmes for the occupiers of the centre ensuring that these are relevant and focused on need
• Facilitate occupier meetings and forums, assisting with their planning and delivery, arranging guest speakers an store manager attendance
• Liaise with mall operators, to ensure the highest standards of presentation and service and to ensure that the operations comply with the mall space strategy
• Support the Mall retailing team in the delivering of their strategy for the centre
• To work alongside the Centre\’s security team and local police to maximise information sharing and crime prevention strategies.
• Keep retailers informed of centre marketing activity, engage occupiers to participate in any sales growth opportunities such as events, promotions, and marketing activities in line with centre activities.
• Manage Eden\’s website via a content management system. Update regularly with a combination of store offers, promotions, events, and news as well as Eden related content. This will also involve actively securing content; building on store and influencer relationships to create engaging SEO content.

Skills, Knowledge and Experience

Essential:

• Have a demonstrable knowledge of the retail industry.
• Exceptional communication skills
• Digital and social media savvy
• Keen interest in fashion and culture.
• Natural flair for writing.
• Confident communicator, energetic, self-motivated and passionate about retail.
• Excellent organisational and time management skills and able to meet tight deadlines.
• Self motivated and able to work on own initiative without ongoing direct supervision.
• Excellent interpersonal and communication skills and able to effectively communicate with staff, the public and potential customer groups at all levels.
• Willingness to adopt a flexible approach to working patterns and working ethos in order to respond to the changing needs of Leisure & Retail environment. The role will involve working hours in line with the peak trading times for occupiers.
• Proactive, reliable, flexible and a commitment to first class customer service.
• Desirable:
• Knowledge of High Wycombe and the surrounding area
• Ability to use full range of Microsoft applications inc. Word, Excel, PowerPoint, Outlook.

Working Hours – 40hrs

Salary – Up to £26k

LI-DNI

Please see our Benefits Booklet for more information.