Sales Manager – Asset Optimisation & Digital Services in Cardiff

Our mission is to use the power of data to enhance asset-life and minimise operation cost for our clients - in terms of asset reliability, optimisation, energy consumption and carbon emissions. We achieve this through an information-driven approach to asset management.

NSI Digital Solutions, part of the NSI group, through its brand – Riventa – aims to provide industry‑leading asset, process and network optimisation technology to municipal and industrial sectors including water, desalination, manufacturing and petro‑chemical industries.

Our core technology enables the real‑time auditing and monitoring of water assets. The real‑time performance data we obtain is used to optimise the operation of assets such as pumps, turbines and blowers, as well as wider water treatment technology processes. The information we generate is provided to owners, managers and operators, through a digital platform so that whole‑life costs can be managed and minimised.

Through our experienced Life Cycle Services organisation, we pair our consultancy services with expert interventions and long‑term service agreements.

We are seeking a highly motivated and commercially driven individual to lead the growth of our Digital & Asset Optimisation Services business. This role will be responsible for developing and commercialising innovative service offerings that help industrial, utility and municipal customers improve asset performance, reduce energy consumption, optimise maintenance activities and enhance operational reliability.

The successful candidate will take ownership of the entire sales lifecycle, from proposition development and marketing strategy through to lead generation, opportunity creation, proposal development and contract award. Working closely with technical specialists, the role will help shape and deliver services including vibration analysis, thermodynamic pump efficiency testing, digital asset monitoring, asset health surveys and wider operational optimisation consultancy.

Drive growth of digital, diagnostic and consultancy services across UK industrial, utility and municipal water sectors. Develop opportunities that improve asset reliability, energy efficiency, operational performance and regulatory compliance through digital solutions, condition monitoring, performance testing and asset health consultancy.

Duties and Responsibilities

• Develop and refine compelling commercial propositions for digital and asset optimisation services, clearly articulating customer value and return on investment.
• Develop commercial propositions for long‑term maintenance service contracts.
• Create and maintain sales and marketing collateral including presentations, case studies, campaign materials and digital content.
• Identify target markets, prospective clients and emerging opportunities across industrial, utility and municipal sectors.
• Generate qualified leads through networking, industry engagement, marketing initiatives, trade associations and direct business development activities.
• Convert leads into measurable sales opportunities and manage them through the entire sales pipeline to successful contract award.
• Develop innovative commercial proposals and business cases that address customer operational, asset management and sustainability challenges.
• Build and maintain strong relationships with existing customers while developing new customer accounts and strategic partnerships.
• Engage with asset managers, operational teams, engineering leaders and senior decision‑makers to identify business challenges and opportunities.
• Monitor market trends, competitor activity and emerging technologies to identify new service opportunities.
• Support the development of strategic partnerships with technology providers, industry bodies and sector influencers.

Essential Requirements

• Experience in business development, commercial management, technical sales or consultancy sales within the water, wastewater, utilities or industrial sectors.
• Demonstrable ability to identify opportunities, generate leads and convert them into profitable revenue streams.
• Excellent communication, presentation and relationship‑building skills.
• Strong commercial awareness with the ability to develop value propositions and quantify customer benefits.
• Ability to work independently and proactively identify new markets, customers and service opportunities.
• Passion for innovation, technology and solving customer challenges.
• Full UK driving licence and willingness to travel throughout the UK and occasionally abroad.

Desirable Requirements

• Experience within the UK water industry, utilities sector or related infrastructure markets.
• Existing relationships with water companies, municipalities, industrial end users, engineering consultancies, contractors or industry trade associations.
• Experience selling digital solutions, software, data analytics, condition monitoring or consultancy services.
• Understanding of asset management, reliability engineering, pumping systems, water treatment processes or energy optimisation.
• Knowledge of public sector procurement, framework agreements and utility tender processes.
• Engineering, scientific, environmental or business degree, or equivalent industry experience.

Key Competencies

• Communication: Excellent written and verbal communication skills for creating compelling proposals.
• Organization: Strong project management abilities to handle multiple proposals and tight deadlines.
• Marketing Support: Provide information and support to the marketing team for campaigns, social media and case studies. Build brand awareness & implement marketing plan. Participate in communication events and actions.
• Technical Knowledge: Capability to understand and articulate complex product/service solutions, with a strong appreciation for asset management and digital solutions.
• Relationship Management: Ability to collaborate with internal stakeholders and engage with clients maintaining customer contact and building long‑term partnership.

Nijhuis Saur Industries UK & Ireland are an equal opportunity employer; we are committed to providing equal opportunities in all aspects of employment in line with the Equality Act 2010.