PR Senior Account Executive in London

PR Senior Account Executive in London

London Full-Time 30000 - 40000 £ / year (est.) Home office (partial)
Sauce Communications

At a Glance

  • Tasks: Lead media relations and client services for top brands like Woodford Reserve and Eataly.
  • Company: Join Sauce Communications, a vibrant agency with a flexible hybrid working culture.
  • Benefits: Enjoy competitive perks, including remote work options and professional development opportunities.
  • Other info: Dynamic team environment with opportunities for growth and mentorship.
  • Why this job: Make an impact in PR while working with exciting brands and building valuable media connections.
  • Qualifications: Degree or equivalent experience in PR, strong writing skills, and digital savvy required.

The predicted salary is between 30000 - 40000 £ per year.

Our Brands team at Sauce Communications are seeking a Senior Account Executive to join their team on a permanent basis. The brands team look after key brands such as Woodford Reserve, Eataly, Diplomatico and Pasta Evangelists and this is an amazing opportunity to take the lead on media relations and client services for these and similar accounts.

We have a wonderful flexible hybrid working pattern, amazing benefits operating from our Shephards Bush office Tuesday, Wednesday & Thursday with work from home Monday and Friday. We’re seeking a member to join our team with good people skills, strong writing ability and a keen interest in and understanding of the media landscape, including digital and social.

Senior Account Executives are a crucial part of the client account teams, driving coverage to meet KPIs, inputting into weekly and monthly client activity reports, updating media lists, staying abreast of key journalists, influencers and working collaboratively with their respective account teams and fellow executives. They may also be managing interns and work experience team members. At Senior Exec level they will also be attending client meetings, independently meeting with journalists and starting to take on a wider responsibility and more accountability.

Accountabilities
  • Direct reporting to: Account Manager / Account Director
Roles and Responsibilities
  • Agency Business
    • Understand and meet guidelines on best business practices including office administration duties, daily timesheets, timely expense reports etc.
    • Working within Sauce specific guidelines, internal meetings, formats and ways of working.
    • Support PR Assistant and work experience members on office administration duties.
    • Participate in professional learning and training opportunities for personal continued growth.
    • Participate in team brainstorms on relevant accounts and new business.
    • Support research and media audits for new business proposals, attend meetings and pitches.
    • Support AM and AD team members to ensure smooth integration of new business, creating and working to critical paths.
    • Maintain and build industry knowledge to gain familiarity with ‘movers & shakers’ in business and media.
    • Act as an ambassador to Sauce – both internally and externally.
  • Client Service
    • Support and maintain day-to-day client relationships – in conjunction with Account Managers - and actively support client satisfaction levels.
    • Understand client and team feedback to constantly strive to build and improve our service and outcomes for clients.
    • Maintain regular phone or written contact to keep key clients appraised of work progress, and work with account team to assess PR results against client expectations.
    • Maintain daily communication with clients – sending daily coverage, weekly activity updates and preparing monthly reports.
    • Write press releases, social media posts, media invitations, etc pertinent to all clients’ business – understanding specific styles and requirements.
    • Read key publications daily. Share findings and implications for the business with your client, team or broader agency.
    • Have active understanding and awareness of industry and sector issues, technology and products, in order to build knowledge around clients’ business and media.
    • Support AD and AM in preparation of client annual review and proposals.
  • Media Relations
    • Serve as day-to-day contact with media and influencers on clients’ behalf.
    • Build and manage media lists for all announcements/events/campaigns.
    • Work with account teams to ensure media KPIs delivery, along with individual client teams.
    • Research, understand and anticipate media interests, needs and preferences, building relationships with journalists and influencers.
    • Continue to service press and contacts, developing understanding of their needs and specific interests.
    • Professionally and promptly handle and respond to incoming media enquiries.
    • Proactively place news and stories with target media relevant to client products and services – working to deliver coverage to meet KPIs.
    • Attend media meetings and networking events to further build contacts and beneficial relationships.
    • Confidently answer media questions and requests, coordinate requests for product and interviews and provide useful information.
    • Thorough knowledge of target media, and sharing that knowledge with wider team.
  • Digital Skills
    • Ensure clear understanding of digital and social media opportunities. Activate execution of digital and social media campaigns.
    • Identification of appropriate digital channels and techniques to support client needs.
  • People Management
    • Coach, mentor and motivate JAE and PR assistants.
  • Internal Company Responsibilities
    • Delivery and management of company responsibilities – to be advised per team member.
  • Competencies
    • Positive and ambitious team player.
    • Understanding of and contacts within target media and influencer landscape.
    • Understanding of shifting digital & social media landscape.
    • Growing knowledge of industry sector.
    • Confident communicator & relationship builder and owner – internal and external.
    • Strong writing skills – releases, day to day communications with clients and media.
    • Organized and methodical – managing own time and meeting deadlines.
    • Results orientation and understanding of overall aims and specific KPIs.
    • Growing sense of decision making/judgement.
    • Knowledge sharing across the agency.
    • Growing market awareness within our business sectors.
    • Personal sense responsibility and ownership of responsibilities.
    • Supporting change across the agency.
  • Personal skills
    • Highly motivated, ambitious, flexible and conscientious.
    • Personable, diplomatic and confident communicator.
    • Act as ambassador for Sauce, embracing our mission, vision and values.
  • Qualifications & Experience
    • Degree level qualification, or equivalent.
    • Previous Public Relations or similar industry experience.
    • Active digital and social media prowess.
    • An active interest in Sauce client sectors – restaurants, food, drink & travel.

PR Senior Account Executive in London employer: Sauce Communications

At Sauce Communications, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration. Our flexible hybrid working model allows for a healthy work-life balance, while our commitment to professional development ensures that every team member has the opportunity to grow and thrive in their career. With exciting brands like Woodford Reserve and Eataly under our wing, you'll be part of a dynamic team that values innovation and excellence in the PR landscape.

Sauce Communications

Contact Details:

Sauce Communications Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land PR Senior Account Executive in London

Get Involved in PR Events

Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Sauce Communications. Plus, it’s a fantastic way to learn about trends and make lasting connections.

Showcase Your PR Skills

Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Sauce Communications, can catch their eye—especially if your insights resonate!

Leverage Your Network

Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!

Tailor Your Approach

When applying for a full-time PR role, make sure to research Sauce Communications inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!

We think you need these skills to ace PR Senior Account Executive in London

Media Relations
Client Service
Strong Writing Skills
Digital and Social Media Proficiency
Analytical Skills
Communication Skills
Relationship Building

Some tips for your application 🫡

Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!

Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.

Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Sauce Communications. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.

Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Sauce Communications.

How to prepare for a job interview at Sauce Communications

Master the Art of Storytelling

In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.

Know Your PR Tools Inside Out

Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.

Stay Current with Industry Trends

We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.

Showcase Our Versatility

As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.