Senior Marketing Manager - Hybrid (City Of London)

A dynamic and prestigious professional services company based in the heart of the City of London are seeking a talented Senior Marketing Manager to join their team in this newly created role. This multifaceted position offers an exceptional opportunity for an experienced professional to help to drive the companies global industry presence and growth across a variety of industries.

The post holder will enable knowledge management and collaboration across the core industry activity, the sharing of industry insights and intelligence with our clients and prospects and the creation of global industry marketing content and campaigns. This role offers a rare chance to both conceptualise the strategy and also ensure a smooth execution across a broad range of media.

The main focus of the role will include:

• Work with senior industry leaders globally to pull together industry marketing groups and work with each group to set and lead a global industry strategy and annual delivery plan and budget for each industry
• Establish strong relationships with affiliated companies who wish to go to market by industry, and advise them on their approach to market and development/utilisation of industry capability and expertise
• .Help to define and establish the effective operation of global industry groups, working with the leads of each group to set agendas and work to objectives
• Support the delivery of strategic activities, utilising the wider Marketing and Communications team to create efficiencies, maximise use of resource, minimise duplication of effort and ensure global alignment
• Responsibility for maintenance of a regular program of content and campaign activity on the industry pages of the global website and initiation of industry content on social channels
• Work with the events team to create, creative and purposeful in-person and virtual events
• Work with the business development team to create and maintain up to date industry content for proposals, and build and share industry credentials to support opportunity generation

To succeed in this role, the individual will need:

• Proven experience in a senior marketing role within a professional services environment
• Demonstrable experience in developing and implementing successful business development strategies with proven results
• To be proactive connector of people
• Exceptional written and verbal communication skills
• The ability to think strategically and creatively
• A strong interest in data and analytics to measure campaign effectiveness and ROI

This is a fantastic opportunity for an individual looking to be an SME to a business and operate broadly across a multitude of projects. The successful candidate can expect a generous benefits package which includes 28 days holiday and a hybrid working situation.

APPLY TODAY FOR FURTHER INFORMATION!