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- Tasks: Coordinate digital PR and outreach to boost brand awareness and create engaging content.
- Company: Join Sapphire Holidays, a leading group of self-catering holiday letting agencies.
- Benefits: Enjoy a competitive salary, 33 days holiday, and hybrid working options.
- Other info: Embrace a culture of equality and inclusion, welcoming diverse perspectives.
- Why this job: Make an impact in digital marketing while working with exciting brands and diverse teams.
- Qualifications: Degree preferred with 3+ years in web and marketing, plus a passion for PR.
The predicted salary is between 28000 - 30000 £ per year.
Sapphire Holidays is a long-established group of self-catering holiday letting agencies with a large portfolio of the finest holiday homes. Our brands include Aspects Holidays, Boutique Retreats, Classic Cottages, Island Escapes, and Unique Hideaways, as well as a selection of microsites. We have an exciting new opportunity for a Group Content & Outreach Coordinator to join our head office based in Hayle, on a full-time basis.
Responsibilities will include:
- Work with the Digital Marketing team and key businesses within the group to identify and execute digital PR and outreach techniques to secure coverage and increase brand awareness across third-party sites.
- Build relationships with press and journalists, managing press tools, press releases, and journo requests across the brands.
- Research and outreach to a range of sites, including digital publications, tourist boards, businesses, and influencer accounts to drive PR and SEO campaigns.
- Craft written and visual content across the brands, for both onsite and offsite placement, ensuring tone and brand guidelines are maintained.
- Contribute compelling commercial and informational web content across brands that meets SEO/GEO requirements.
- Organise press trips and liaise with property owners.
- Analyse data for campaigns, and prepare and present regular reports to the wider marketing teams.
What we expect:
- Preferably educated to degree level.
- Minimum 3+ years web & marketing experience.
- Someone with a passion for digital marketing and strong understanding of PR and outreach.
- Experience working in a multi-business setting would be advantageous.
Benefits:
- A competitive starting salary depending on experience (£28,000 - £30,000).
- 33 days holiday, inclusive of bank holidays, plus a day off for your birthday!
- Performance-related bonus, approx. £2,500 per annum.
- Company pension scheme.
- Company life insurance.
- Long service enhanced benefits.
- Employee assistance program.
- Discounts on holidays within our portfolio.
- Opportunity for hybrid working.
We are committed to equality, diversity, and inclusion. We welcome applications from individuals of all backgrounds, abilities, and beliefs, including those who are neurodivergent, and we value the unique perspectives each individual brings.
Group Content & Outreach Coordinator in Hayle employer: Sapphire Holidays
Contact Detail:
Sapphire Holidays Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Group Content & Outreach Coordinator in Hayle
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in digital marketing and PR. This gives you a chance to demonstrate your creativity and expertise beyond just a CV.
✨Tip Number 3
Be proactive! Don’t wait for job openings to be posted. Reach out directly to companies you admire, like Sapphire Holidays, and express your interest in working with them. You never know what opportunities might arise!
✨Tip Number 4
Utilise our website! Apply through StudySmarter to streamline your application process. We’re here to help you land that dream job, so make sure you take advantage of all the resources we offer.
We think you need these skills to ace Group Content & Outreach Coordinator in Hayle
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Group Content & Outreach Coordinator role. Highlight your experience in digital marketing and PR, and show us how your skills align with our needs at Sapphire Holidays.
Showcase Your Creativity: We love creativity! When crafting your written content samples, let your personality shine through. Use engaging language that reflects the tone of our brands, and don’t be afraid to think outside the box.
Research is Key: Before applying, do a bit of homework on Sapphire Holidays and our brands. Understanding our portfolio will help you demonstrate your passion for the role and how you can contribute to our outreach efforts.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Sapphire Holidays
✨Know Your Brands Inside Out
Before the interview, take some time to research Sapphire Holidays and its various brands. Understand their unique selling points and target audiences. This will help you demonstrate your knowledge and passion for the company during the interview.
✨Showcase Your Digital PR Skills
Prepare examples of past digital PR campaigns you've worked on. Be ready to discuss how you built relationships with journalists and secured coverage. Highlight any successful outreach techniques you've used that could be relevant to Sapphire Holidays.
✨Craft Compelling Content Examples
Bring along samples of your written and visual content that align with the tone and brand guidelines of Sapphire Holidays. This will not only showcase your skills but also give the interviewers a taste of what you can bring to the table.
✨Be Data-Driven
Familiarise yourself with how to analyse data for marketing campaigns. Be prepared to discuss how you've used data to inform your strategies in the past and how you would approach reporting for Sapphire Holidays' campaigns.