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- Tasks: Build and scale a global customer advocacy program to showcase success stories.
- Company: Dynamic company focused on customer success and innovative marketing strategies.
- Benefits: Flexible working options, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and cross-functional teamwork.
- Why this job: Make a real impact by turning customer success into powerful marketing tools.
- Qualifications: 5+ years in customer marketing or advocacy with strong storytelling skills.
The predicted salary is between 60000 - 75000 £ per year.
We are looking for a Customer Advocacy & References Program Manager to build and scale a global customer advocacy program that turns customer success into compelling proof points, supports sales, and strengthens our market credibility. This role will own the end-to-end program - from creating customer stories to enabling sales with references and driving joint customer promotion.
Location/working model: London (Hybrid) or Remote (UK)
Key Responsibilities:
- Build and manage a structured, global customer advocacy and references program
- Define processes, governance, and KPIs to scale the program
- Drive creation of:
- In-depth case studies (outcome-driven)
- Customer success snapshots (1-slide KPI stories)
- Short customer videos
Requirements:
- 5+ years in customer marketing, advocacy, product marketing, or customer success (B2B SaaS preferred)
- Excellent AI skills
- A background within a Born in the Cloud or Cloud Native company
- Experience managing customer references and/or advocacy programs
- Strong storytelling and communication skills
- Ability to work cross-functionally and drive execution
Customer Marketing & Advocacy Manager in Preston employer: Sapiens
Contact Detail:
Sapiens Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Marketing & Advocacy Manager in Preston
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a role. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Get social! Use platforms like LinkedIn to showcase your expertise in customer marketing and advocacy. Share relevant content, engage with others, and don’t hesitate to join groups related to your field.
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Think of compelling customer success stories that highlight your achievements and how they align with the role. We want to see your passion shine through!
✨Tip Number 4
Apply directly through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re genuinely interested in being part of our team.
We think you need these skills to ace Customer Marketing & Advocacy Manager in Preston
Some tips for your application 🫡
Show Your Passion for Customer Advocacy: When writing your application, let us see your enthusiasm for customer advocacy! Share specific examples of how you've successfully built or managed similar programs in the past. This will help us understand your commitment to turning customer success into compelling stories.
Tailor Your Application: Make sure to customise your application to align with our job description. Highlight your experience in customer marketing and advocacy, and don’t forget to mention any relevant KPIs you’ve worked with. We love seeing how your skills match what we’re looking for!
Be a Storyteller: Since storytelling is key in this role, use your application to showcase your storytelling skills. Whether it’s through case studies or customer success snapshots, demonstrate how you can turn data into engaging narratives that resonate with audiences.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the StudySmarter team!
How to prepare for a job interview at Sapiens
✨Know Your Customer Advocacy Inside Out
Before the interview, dive deep into the concept of customer advocacy. Understand how it can transform customer success into powerful proof points. Be ready to discuss specific examples of successful advocacy programmes you've managed or contributed to.
✨Showcase Your Storytelling Skills
Since storytelling is key in this role, prepare a few compelling narratives about your past experiences. Think about how you turned customer successes into engaging case studies or snapshots. Practise articulating these stories clearly and concisely.
✨Familiarise Yourself with Sales Processes
Understand how customer references support sales efforts. Be prepared to discuss how you've previously aligned advocacy initiatives with sales priorities. This will show that you can effectively bridge the gap between marketing and sales.
✨Build Relationships, Even in the Interview
Demonstrate your ability to develop relationships by engaging with your interviewers. Ask insightful questions about their current customer advocacy strategies and express genuine interest in their approach. This will highlight your collaborative mindset and fit for the role.