Customer Marketing & Advocacy Manager in Newport
Customer Marketing & Advocacy Manager

Customer Marketing & Advocacy Manager in Newport

Newport Full-Time 60000 - 75000 £ / year (est.) Home office (partial)
Sapiens

At a Glance

  • Tasks: Build and scale a global customer advocacy program to showcase success stories.
  • Company: Dynamic tech company focused on customer success and market credibility.
  • Benefits: Hybrid or remote work options, competitive salary, and professional growth opportunities.
  • Other info: Collaborative environment with opportunities to engage with key customers and industry leaders.
  • Why this job: Make a real impact by turning customer success into compelling stories that drive sales.
  • Qualifications: 5+ years in customer marketing or advocacy with strong storytelling skills.

The predicted salary is between 60000 - 75000 £ per year.

We are looking for a Customer Advocacy & References Program Manager to build and scale a global customer advocacy program that turns customer success into compelling proof points, supports sales, and strengthens our market credibility. This role will own the end-to-end program - from creating customer stories to enabling sales with references and driving joint customer promotion.

Location/working model: London (Hybrid) or Remote (UK)

Key Responsibilities:

  • Build and manage a structured, global customer advocacy and references program
  • Define processes, governance, and KPIs to scale the program
  • Drive creation of:
  • In-depth case studies (outcome-driven)
  • Customer success snapshots (1-slide KPI stories)
  • Short customer videos
  • Ensure alignment with messaging and sales priorities
  • Build and manage a customer reference directory to serve sales efforts
  • Support sales with relevant references for active deals
  • Manage reference requests and customer engagement
  • Develop relationships with key customers for executive references and advisory programs
  • Drive joint customer promotion: events, speaking opportunities, webinars, podcasts, interviews and joint PR on key milestones
  • Partner with Sales, Customer Success, Product, and Marketing
  • Ensure advocacy assets are accessible and actively used
  • Requirements:

    • 5+ years in customer marketing, advocacy, product marketing, or customer success (B2B SaaS preferred)
    • Excellent AI skills
    • A background within a Born in the Cloud or Cloud Native company
    • Experience managing customer references and/or advocacy programs
    • Strong storytelling and communication skills
    • Ability to work cross-functionally and drive execution

    Customer Marketing & Advocacy Manager in Newport employer: Sapiens

    Join a dynamic and innovative team in London, where we prioritise employee growth and collaboration. As a Customer Marketing & Advocacy Manager, you'll thrive in a supportive work culture that values creativity and initiative, with opportunities to shape impactful customer stories and drive market success. Enjoy the flexibility of a hybrid or remote working model, alongside competitive benefits that enhance your professional journey.
    Sapiens

    Contact Detail:

    Sapiens Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Customer Marketing & Advocacy Manager in Newport

    ✨Tip Number 1

    Network like a pro! Reach out to your connections on LinkedIn or industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Customer Marketing & Advocacy Manager role.

    ✨Tip Number 2

    Show off your storytelling skills! Prepare a few compelling customer success stories that highlight your achievements. We want to see how you can turn customer success into proof points that resonate with potential employers.

    ✨Tip Number 3

    Be proactive in your approach! Don’t wait for job openings to pop up. Reach out directly to companies you admire and express your interest in their customer advocacy programs. We love seeing candidates take the initiative!

    ✨Tip Number 4

    Utilise our website to apply! We’ve got loads of resources to help you prepare for interviews and showcase your skills. Let’s make sure you’re ready to impress when you get that chance to shine!

    We think you need these skills to ace Customer Marketing & Advocacy Manager in Newport

    Customer Advocacy Program Management
    Customer Success Story Creation
    Sales Enablement
    KPI Definition and Management
    Case Study Development
    Video Production for Customer Stories
    Customer Reference Management
    Relationship Building with Key Customers
    Event Promotion and Coordination
    Cross-Functional Collaboration
    Strong Storytelling Skills
    Excellent Communication Skills
    Experience in B2B SaaS
    AI Skills
    Cloud Native Experience

    Some tips for your application 🫡

    Show Your Passion for Customer Advocacy: When writing your application, let your enthusiasm for customer advocacy shine through. We want to see how you can turn customer success into compelling stories that resonate with others. Share examples of how you've done this in the past!

    Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience in customer marketing and advocacy. We love seeing how your background aligns with our needs, so don’t be shy about showcasing your skills and achievements!

    Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key points stand out. Use bullet points where necessary to make it easy for us to read through your experiences and qualifications.

    Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the StudySmarter team!

    How to prepare for a job interview at Sapiens

    ✨Know Your Customer Stories

    Before the interview, dive deep into the customer success stories relevant to the role. Be ready to discuss how you would create compelling narratives that highlight customer outcomes. This shows your understanding of the importance of storytelling in customer advocacy.

    ✨Understand the Metrics

    Familiarise yourself with key performance indicators (KPIs) that drive customer advocacy programs. Be prepared to discuss how you would define and measure success in this area. This demonstrates your analytical skills and ability to align with sales priorities.

    ✨Cross-Functional Collaboration

    Think about examples from your past experiences where you successfully collaborated with sales, marketing, or product teams. Share these stories during the interview to showcase your ability to work cross-functionally, which is crucial for this role.

    ✨Engage with the Company’s Vision

    Research StudySmarter's mission and values, and be ready to articulate how your experience aligns with them. Showing genuine interest in the company’s goals will help you stand out as a candidate who is not just looking for a job, but is passionate about contributing to the team.

    Customer Marketing & Advocacy Manager in Newport
    Sapiens
    Location: Newport

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