At a Glance
- Tasks: Analyse sales performance and provide insights to drive effective decision-making.
- Company: Join Sapiens, a forward-thinking company focused on innovation and inclusivity.
- Benefits: Competitive salary, diverse work culture, and opportunities for professional growth.
- Other info: Great opportunity for career progression in a dynamic environment.
- Why this job: Make an impact by shaping sales strategies and working with senior leaders.
- Qualifications: 3-5 years in sales operations or revenue analytics with strong analytical skills.
The predicted salary is between 36000 - 60000 £ per year.
Sapiens is seeking a GTM/Sales Analyst to provide high-quality analysis, reporting, and operational insight that supports effective sales performance management and informed commercial decision-making. As part of the Revenue Operations (RevOps) function, the role focuses on delivering visibility across sales performance and budget-to-target cascaded mechanics, supporting leadership oversight and enabling a disciplined sales operating model.
You will support the end-to-end sales lifecycle by developing core performance KPIs in support of sales leadership, including pipeline health, deal progression, conversion rates, win/loss analysis, sales productivity, and forecasting accuracy. The role combines governance oversight (metric definitions) and operational proactivity (ensuring correct reporting from Salesforce), highlighting trends, risks, and opportunities that support accurate management of sales performance.
Working across CRM, reporting, and planning tools, you will ensure sales KPIs are clearly defined, and the data is both accurate, consistent, and trusted across regions and products. In close partnership with Sales Operations, Account Planning, Deals Desk, Pricing, and Finance, the role helps connect day-to-day sales activity to revenue targets, renewal expectations, and broader commercial objectives.
This role is suited to an analytically strong, detail-oriented operations professional who enjoys working at the intersection of analytics, governance, and operations, and who is eager to develop deeper expertise in sales performance management, KPI frameworks, and planning mechanics. The role offers a foundation for progression into senior analytics, RevOps, or broader commercial roles, with increasing exposure to senior stakeholders and enterprise-wide decision-making.
Key Responsibilities:- Definition and refinement of sales KPIs, ensuring the metrics are well-defined, measurable, and aligned to commercial objectives.
- Develop target cascade mechanics, including translation of budget into targets and quotas, through structured analysis and validation of assumptions.
- Develop and set standards for core sales performance reporting, including pipeline health, deal progression, conversion rates, win/loss analysis, sales productivity, and forecasting accuracy.
- Provide regular and ad hoc analysis to sales leadership, translating data into clear insights that highlight trends, risks, opportunities, and required actions.
- Consult on sales processes, stage definitions, account and territory structures, and coverage models, gaining hands-on experience shaping how the sales organisation operates.
- Consult on booking rules and CRM compliance, supporting monitoring of accurate opportunity booking and adherence to agreed standards through reporting and data checks.
- 3–5 years of experience in commercial governance, deals desk, revenue operations, or sales operations, with a track record of strategic insight and commercial acumen in enterprise software sales enablement.
- Expertise analysing sales pipelines, forecasting accuracy, conversion metrics, and performance drivers, with a track record of supporting senior leadership through data-led insight.
- Demonstrated capability in sales performance management, including definition of sales KPIs, support of sales planning cycles, or contribution to budget-to-target and target-to-quota setting processes.
- Strong cross-functional experience partnering with sales, sales operations, finance, and revenue operations teams to align performance insight with revenue, renewal, and growth objectives.
- Experience working within a born-in-the-cloud software company, with strong familiarity in cloud-native commercial models and SaaS deal structures.
Sapiens is an equal opportunity employer. We value diversity and strive to create an inclusive work environment that embraces individuals from diverse backgrounds.
GTM/Sales Analyst employer: Sapiens
Sapiens is an exceptional employer that fosters a culture of innovation and collaboration, making it an ideal place for experienced professionals to thrive. With a strong commitment to employee growth, we offer extensive training and development opportunities, alongside a competitive benefits package that supports work-life balance. Located in a dynamic environment, our team enjoys the unique advantage of working on cutting-edge cloud technologies while contributing to impactful solutions in the SaaS space.
StudySmarter Expert Advice🤫
We think this is how you could land GTM/Sales Analyst
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those who work at Sapiens or similar companies. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Dive deep into Sapiens' products and services, and be ready to discuss how your skills can directly impact their sales performance. Show them you mean business!
✨Tip Number 3
Practice makes perfect! Get a friend to do a mock interview with you. Focus on articulating your experience with KPIs and sales analytics clearly. The more comfortable you are, the better you'll perform when it counts.
✨Tip Number 4
Don’t forget to follow up! After your interview, shoot a quick thank-you email to express your appreciation for the opportunity. It’s a nice touch that keeps you fresh in their minds and shows your enthusiasm for the role.
We think you need these skills to ace GTM/Sales Analyst
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the GTM/Sales Analyst role. Highlight your experience with sales performance management and any relevant KPIs you've worked with. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about sales analytics and how your background makes you a great fit for our team. Let us know what excites you about the role at Sapiens.
Showcase Your Analytical Skills:Since this role is all about analysis, be sure to include specific examples of how you've used data to drive decisions in previous roles. We love seeing numbers and results that back up your claims!
Apply Through Our Website:We encourage you to apply through our website or LinkedIn. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Don’t miss out on this opportunity!
How to prepare for a job interview at Sapiens
✨Know Your KPIs
Before the interview, make sure you understand the key performance indicators (KPIs) relevant to the GTM/Sales Analyst role. Be ready to discuss how you've defined and refined sales KPIs in your previous roles, and think of examples where your insights led to improved sales performance.
✨Master the Sales Lifecycle
Familiarise yourself with the end-to-end sales lifecycle and be prepared to talk about how you've supported it in the past. Highlight any experience you have with pipeline health, deal progression, and conversion rates, as these are crucial for the role.
✨Showcase Your Analytical Skills
Be ready to demonstrate your analytical prowess. Bring examples of how you've used data to provide insights that influenced commercial decision-making. Discuss specific tools you've used, like Salesforce, and how you've ensured data accuracy and consistency across reporting.
✨Cross-Functional Collaboration
This role requires working closely with various teams. Prepare to share experiences where you've partnered with sales, finance, or operations teams. Emphasise your ability to align performance insights with broader commercial objectives and how this has driven success in your previous roles.
