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- Tasks: Build and scale a global customer advocacy program to showcase success stories.
- Company: Dynamic company focused on customer success and innovative marketing strategies.
- Benefits: Hybrid or remote work options, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with opportunities to engage with key customers.
- Why this job: Make a real impact by turning customer success into powerful marketing tools.
- Qualifications: 5+ years in customer marketing or advocacy with strong storytelling skills.
The predicted salary is between 60000 - 80000 £ per year.
We are looking for a Customer Advocacy & References Program Manager to build and scale a global customer advocacy program that turns customer success into compelling proof points, supports sales, and strengthens our market credibility. This role will own the end-to-end program - from creating customer stories to enabling sales with references and driving joint customer promotion.
Location/working model: London (Hybrid) or Remote (UK)
Key Responsibilities:
- Build and manage a structured, global customer advocacy and references program
- Define processes, governance, and KPIs to scale the program
- Drive creation of:
- In-depth case studies (outcome-driven)
- Customer success snapshots (1-slide KPI stories)
- Short customer videos
Requirements:
- 5+ years in customer marketing, advocacy, product marketing, or customer success (B2B SaaS preferred)
- Excellent AI skills
- A background within a Born in the Cloud or Cloud Native company
- Experience managing customer references and/or advocacy programs
- Strong storytelling and communication skills
- Ability to work cross-functionally and drive execution
Customer Marketing & Advocacy Manager in Chester employer: Sapiens
Contact Detail:
Sapiens Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Marketing & Advocacy Manager in Chester
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Customer Marketing & Advocacy Manager role.
✨Tip Number 2
Show off your storytelling skills! Prepare a few compelling customer success stories that highlight your achievements. We want to see how you can turn customer success into proof points that resonate with potential employers.
✨Tip Number 3
Don’t be shy about following up! After interviews, send a thank-you note that reiterates your passion for the role and how you can contribute to their customer advocacy programme. It shows initiative and keeps you top of mind.
✨Tip Number 4
Apply through our website! We’ve got a streamlined process that makes it easy for you to showcase your skills. Plus, it gives us a chance to see your application in the best light possible!
We think you need these skills to ace Customer Marketing & Advocacy Manager in Chester
Some tips for your application 🫡
Show Your Passion for Customer Advocacy: When writing your application, let us see your enthusiasm for customer advocacy! Share specific examples of how you've successfully built or managed similar programs in the past. This will help us understand your commitment to turning customer success into compelling stories.
Tailor Your Application: Make sure to customise your application to align with our job description. Highlight your experience in customer marketing and advocacy, and don’t forget to mention any relevant KPIs you’ve achieved. We love seeing how your skills match what we’re looking for!
Be Clear and Concise: Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to read through your achievements and experiences. Remember, clarity is key when showcasing your storytelling skills!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the StudySmarter team!
How to prepare for a job interview at Sapiens
✨Know Your Customer Stories
Before the interview, dive deep into the customer success stories relevant to the role. Be prepared to discuss how you would create compelling narratives that highlight customer outcomes. This shows your understanding of the importance of storytelling in customer advocacy.
✨Understand the Sales Process
Familiarise yourself with how sales teams operate and how customer references can support their efforts. Think about specific examples where you've successfully aligned marketing initiatives with sales goals, as this will demonstrate your ability to drive results in a cross-functional environment.
✨Showcase Your AI Skills
Since excellent AI skills are a requirement, be ready to discuss how you've used AI tools in previous roles to enhance customer marketing or advocacy programmes. Bring examples of how these tools have helped you analyse data or improve customer engagement.
✨Prepare for Cross-Functional Collaboration
This role requires working closely with various teams. Think of instances where you've successfully collaborated with sales, product, or marketing teams. Highlight your communication skills and how you’ve driven execution across different functions to achieve common goals.