At a Glance
- Tasks: Lead innovative marketing campaigns and engage audiences across multiple channels.
- Company: Join SAP, a global leader in tech with a focus on wellbeing and growth.
- Benefits: Enjoy constant learning, great benefits, and a supportive team environment.
- Other info: Exciting opportunity for career growth in a fast-paced, innovative setting.
- Why this job: Make an impact in a dynamic marketing team while building your CV.
- Qualifications: Experience in B2B marketing, ABM, and strong communication skills required.
The predicted salary is between 40000 - 50000 £ per year.
We help the world run better. At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritise your wellbeing, and truly belong.
What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.
Do you have a strong passion for B2B marketing? Are you a natural talent in using various communication channels and can think in new and innovative ways? Are you a data driven and solution oriented, pro‐active marketer with a hands‐on approach? Do you have experience working in a global and diverse organisation on a broad range of projects including one to many, one to few and ABM marketing? Do you have experience in the Business Travel industry or in ABM?
As a key part of our marketing team, you will own and execute initiatives to engage our audiences across various marketing channels. You will partner closely with our sales team on their target accounts.
The Marketer will work on and lead several projects. Key responsibilities include, but are not limited to:
- Developing and executing integrated marketing plans and campaigns for our travel audiences through several channels including digital, social, events, direct mail and more.
- Working directly with sales teams on our top accounts with a one‐to‐few and ABM motion.
- Contributing and collaborating with the wider marketing team to explore new ideas and share best practices.
- Collaborating with our content marketer to develop and proof key content in various formats.
- End‐to‐end event and webinar management.
- Use of Marketo for effective email communications and nurture programmes.
- Working closely with stakeholders on marketing activities to ensure prompt and effective follow‐up.
- Using data to drive decisions that maximise our marketing investments.
What you'll bring:
- Excellent stakeholder management, especially with sales teams.
- ABM and/or one‐to‐few and one‐to‐one marketing experience.
- Self‐starter who gets things done.
- Keen listener with a consultative but decisive approach to project management.
- Experience in managing campaigns from concept to execution.
- Keen interest in social and digital marketing.
- Experience in copywriting and proofreading.
- Working well in a team environment.
- Energy, passion and a real "can‐do" attitude.
- Ability to manage multiple tasks and deadlines.
- Proficiency in English.
- Good skills in Microsoft Office applications – in particular Excel and PowerPoint.
- Keen interest in Salesforce CRM and automation tools such as Marketo.
- Knowledge about content creation for online media and channels.
- Experience in the business travel or related industry.
This is an exciting opportunity to play a role in a very busy but innovative marketing team and build a great CV and personal brand.
Senior Marketing Specialist - Marketing management (fixed-term) in London employer: SAP SE
At SAP, we pride ourselves on fostering a dynamic and inclusive work environment where your contributions truly matter. As a Senior Marketing Specialist, you'll benefit from continuous learning opportunities, a supportive team culture, and comprehensive benefits that prioritise your wellbeing. Join us in our UKI Marketing Team and take part in innovative projects that not only enhance your skills but also allow you to make a significant impact in the business travel industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Specialist - Marketing management (fixed-term) in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their marketing strategies and think about how your skills can contribute. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Showcase your creativity! Bring examples of past campaigns you've worked on to interviews. Discussing your hands-on experience with B2B marketing and ABM will demonstrate your value to the team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our awesome team.
We think you need these skills to ace Senior Marketing Specialist - Marketing management (fixed-term) in London
Some tips for your application 🫡
Show Your Passion:Let your enthusiasm for B2B marketing shine through in your application. We want to see that you’re not just ticking boxes, but genuinely excited about the role and what you can bring to our team.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your relevant experience in ABM and one-to-few marketing. We love seeing how your unique skills align with what we’re looking for!
Be Data-Driven:Since we value a data-driven approach, include examples of how you've used data to inform your marketing strategies. Show us how you’ve made decisions based on insights and results in your previous roles.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at SAP SE
✨Know Your Marketing Stuff
Make sure you brush up on the latest trends in B2B marketing, especially around ABM and one-to-few strategies. Be ready to discuss how you've successfully executed campaigns in the past and how you can bring that experience to the table.
✨Showcase Your Data Skills
Since this role is data-driven, prepare examples of how you've used data to inform your marketing decisions. Whether it's through analytics or CRM tools like Salesforce and Marketo, be ready to explain how you measure success and optimise campaigns.
✨Engage with Stakeholders
Highlight your experience in stakeholder management, particularly with sales teams. Think of specific instances where your collaboration led to successful outcomes, and be prepared to discuss how you would approach working with different teams at SAP.
✨Bring Your Creative Ideas
This role requires innovative thinking, so come armed with fresh ideas for marketing initiatives. Whether it’s a new campaign concept or a unique way to engage audiences, showing your creativity will set you apart from other candidates.
